The leader in clean electric transportation.

The leader in clean electric transportation.

Corporate Overview

Ticker: ETLE

March 2010

1

1

As

provided

by

the

“Safe

Harbor

Statement

under

the

Private

Securities

Litigation

Reform

Act

of

1995
,”

ECOtality,

Inc
.

cautions

the

audience

that

this

presentation

includes

forward
-
looking

statements
.

Actual

results

might

differ

materially

from

those

projected

in

the

forward
-
looking

statements
.

Additional

information

concerning

factors

that

could

cause

actual

results

to

materially

differ

from

those

in

the

forward
-
looking

statements

in

ECOtality’s

financial

statements

filed

with

the

Securities

and

Exchange

Commission
.

Safe Harbor Statement

ECOtality, Inc.

The leader in clean electric transportation

•
Leading EV Infrastructure Experience

•
Involved in every major N. American EV initiative since 1990’s

•
5,600+ Charging Stations Installed

•
Premier Battery Fast
-
Charge Systems

•
50+ US & International patents since 1990

•
Fortune 500 customer base

•
Advanced Transportation R & D, Engineering & Testing

•
Primary Contractor to U.S. Dept. of Energy in EV sector

•
10+ million miles of testing on 200+ advanced fuel vehicle

•
Largest Deployment of EVs + Infrastructure

•

4,700 Nissan EVs • 11,210 charge stations • 5 states/11 cities

•

$107.8 M in US Dept. of Energy & California Energy Commission funding



Select Financials

3

Fiscal Year
End:

Current
Price:

52
-
Week
Range:




Shares
Outstanding:

(Common)




Preferred :



Convert:




Market Cap:


Revenue:

TTM




Dec. 31




$5.00




$1.80
-
$8.40

8.8 M

8.6 M


1:1

$44

M

$8.7 M

4





Largest deployment of EVs & charge infrastructure

Power Electronics, R & D, Engineering, Electric Drive Systems

Contracted for DOE’s Advanced Vehicle Testing Activity

Industry leading Minit
-
Charger line of fast
-
charge systems





•
EV Infrastructure (Levels 2 +3)

•
Battery Performance testing

•
Battery cycling & development

•
Consulting/Engineering Services

•
H
2

Infrastructure

•
H
2
ICE Vehicles

•

Alternate fuel infrastructure

•
Electric, CNG, H
2

& H
2

blends

Other Activities:

Electric Transportation Engineering Corp.

eTec Consulting Clients

6

Current Markets

Airport GSE

Material Handling

NEVs



Emerging Markets

EVs + PHEVs

Public Charging

Commercial Charging

Charges faster & safer vs. any other system

•

50+ US & International patents

•

Meaningful charge for an EV in ~15
mins

•

Originally designed for on
-
road EV use

•

Used in airport, industrial & on
-
road applications


Proven Benefits:

•

Reduces annual fueling costs by 70
-
80%

•

50
-
65% smaller & 50
-
70% lighter

•

Increases worker productivity & safety

7

7

Over
5,600

charge stations installed

8

8

Different Charging Levels

Level 1

Level 2

Level 3

120VAC, 12Amps

240VAC, 40Amp

480VAC/ 3Phase

30kW to 250kW.

Specifications

8
-
24 hours

2
-
8 hours

10
-
30 minutes

Time to charge batteries


(10
-
30kWh)

Applications

Emergency Use,

Remote Areas

Residential,
Commercial,
Public Areas

Commercial,
Fleet use

•
SAE Committee Active Voting Members


•
J1772:

PHEV inlet/connector standard

•
J2293/J2836:
Fast
-
charge inlet/connector standard


•
EPRI Infrastructure Working Council

•
Advanced Lead Acid Battery Consortium

•
Steering & Marketing Committees

•
US DOE Technical Support Contract

EVSE Level

Electric Vehicle Supply Equipment (EVSE)

EV Activities

A holistic approach to EV infrastructure

•
EV Micro
-
Climate Program


Ensures areas are “plug
-
in ready”


Establishes alliances w/ key stakeholders


Provides detailed Roadmap/Action plan


Implements universal public charge infrastructure


Establish Micro
-
Climates & connect w/ Fast
-
Charging


•
Active Government Relations & Public Education


•
Soft Infrastructure Development


First responder training


Code inspection officials coordination


Roadside assistance development


Install contractor training & certification


Dealer training


Public awareness

11

Conceptual Fast Charge Stations

DOE FOA 0000028

The largest deployment of EVs & Charge Infrastructure

•

Arizona



Phoenix/Tucson

•

California



San Diego

•

Oregon


Portland, Eugene,


Salem, Corvallis

•

Tennessee


Nashville, Knoxville,


Chattanooga

•

Washington


Seattle

Project Overview

•
4,700 Nissan LEAF Evs


4,700 residential (L2)


6,250 public/commercial (L2)


260 fast
-
charge (L3)

DOE FOA 0000028

The largest deployment of EVs & Charge Infrastructure

Funding Overview


$207.6 M total project value


$99.8 M in US DOE funding


$8 M in CEC funding


Partners provide match


Project Schedule

Contract


10/1/09

Initial Infrastructure Q4 2010


Vehicle Launch Q4 2010


Final Infrastructure Q2 2011


Evaluation Ends


Q3 2012


Completion Q2 2013

14

Over 40 Project Partners

ECOtality in China

JV makes
ECOtality

1
st

infrastructure provider in China


•

ECOtality

signed LOI with Shenzhen
Goch

Investment (SGI) in July 2009

•

SGI provides $15 million to initiate strategic joint venture

•

$10 million committed to manufacturing & assembly JV

•

$5 million committed to sales & distribution JV

•

On 3/1/2010
announced access
to $300
million credit
facility in China


China represents the largest market for EVSE

•

Currently no
-
fast charging in China

•

JV will focus on industrial & on
-
road applications

•

Initial on
-
road market includes transit buses, taxi fleets & passenger EVs.



By 2015:

Global EVSE market expected to reach $1.9 billion annually*

China will be world leader in annual EVSE installations 47.8% of
annual sales.*



* Pike Research, “Electric Vehicles on the Grid” (7/09)


ECOtality in Australia



•
ECOtality Australia Pty. Ltd.


•
Headquartered in Brisbane, Queensland.


•
Markets/distributes battery charging equipment for on
-
road,
industrial and airport ground support.


•
EV market in Australia is in its infancy.


•
13 million+ vehicles on the road, approximately 900,000 new cars
sold annually.


•
Excellent outlook for sustained growth


The leader in clean electric transportation

ECOtality Investment Highlights

•

ECOtality awarded
$99.8 Million
from U.S. Department of Energy


•

ECOtality awarded
$8 million

from California Energy Commission


•

Signed definitive agreement with Shenzhen Goch Investment to
provide

$15 million

to establish China Operations, eliminating $9.1
million in debt


•

Access to China facility through SGI/CCB for
$300 million



•

Filed for NASDAQ listing


•

Unveiled first generation networked software for EVs


•

Expanded to Australia






80 East Rio Salado Pkwy

Suite 710

Tempe, AZ 85281


Contact Info

Websites

www.ECOtality.com


www.etecEVs.com

www.minit
-
charger.com




Jonathan R. Read


P: 480
-
219
-
5005


jread@ecotality.com

APPENDIX SLIDES

Management Team

Jonathan Read
-

President & CEO, ECOtality, Inc.

•
Founder, Chairman and CEO of Park Plaza International. Grew four
-
hotel
chain into leading global hotel group focused on licensing, joint ventures
and operations in 32 countries. C

•
Chairman and CEO of Shakey's International from 1984 to 1989

Don Karner
–

Founder, President, eTec


•
30+ years of engineering and technical project management experience.

•
Founded eTec in 1991.

•
Chief Nuclear Office for Arizona Public Service (APS).

•
Current Technical Manager for US DOE Advanced Vehicle Testing Activity

Col. Barry Baer
–

Chief Financial Officer, ECOtality, Inc

•

Retired U.S. Army Colonel & Certified Public Accountant.

•

Served as CFO at Obsidian Enterprises, Inc., Max Katz Bag Company &
Apex Industries.

•
Previously served as the Director of Public Works for the City of
Indianapolis.

•

Director of Accounting Systems for the U.S. Army


ECOtality Timeline

1989

Innergy Power Corporation founded to produce battery systems for
computer storage

1991

Electric Transportation Applications (ETA) formed to provide electric
vehicle testing and consulting services

1996

Electric Transportation Engineering Corporation (eTec) formed to provide
electric vehicle infrastructure products and services.

2005

ECOtality, Inc. was established with a focus on renewable energy
technologies. Company initially focused on H2 & electric drive systems.

•

Fast Charging technology is first displayed

2009

ECOtality acquires eTec, Edison Minit
-
Charger, Innergy Power, and Fuel
Cell Store

ECOtality is the leader in clean electric transportation technologies

2007

ECOtality’s eTec awarded $99.8 million by US Dept. of Energy for the
largest ever deployment of EVs (5,000) & infrastructure (12,750).

•
Model 355/448

–
400Amp Output

–
Parallel or Sequential Priority
Charging

•
Launched in 2002

–
Only system to provide Sequential
Priority Charging which reduced
utility infrastructure and demand
costs

•
Model “PJ”

–
Dual 110Amp Output, High
Frequency design

–
Designed for electric Pallet Jacks

•
Model “SC”

–
Single Output, High Frequency
design

–
250Amps DC Output

–
Medium to heavy duty applications

•
Model “FCx”

–
Single Output, High Frequency
design

–
320Amps DC Output

–
Medium to heavy duty applications

•
Launched in 2005

–
First high
-
frequency fast charger
specifically designed for pallet jacks

–
Lightweight and efficient design

•
Launched in August 2008

–
High frequency, multi
-
shift and retail
store applications

–
Low cost battery identifier

–
Lightweight and easy to install and
operate

•
Est. Launch in Spring 2009

–
High frequency, multi
-
shift charger for
medium to heavy duty applications

–
Ideal for Automated Guided Vehicle
applications (AGV)

Material Handling Products

Airport Ground Support Equipment

•
Model GSE
-
200SP/DP

–
15kW Single and Dual Output Available

–
Outdoor Rated

–
Multi
-
voltage, Multi
-
chemistry

–
Launched in 2003


•
Model GSE
-
250SP/DP
-
hf

–
15kW Single or Dual Output

–
High Frequency Design

–
Lighter/less expensive design

–
Exp. Launch fall 2008


•
Model GSE
-
300DP

–
30kW Dual Output (15kW per side)

–
High Frequency Design

–
Designed for heavy
-
duty applications

–
Exp. Launch fall 2008

Innergy Power’s Battery Offerings

Innergy Power’s ThinLine sealed lead
cells & batteries

•
Reduces the weight and volume of the passive
cell components, resulting in improved specific
energy (by weight) and energy density (by
volume)

•
10
-
25% increase in volumetric efficiency.

•
The thin planar design is accomplished through
two patented components of the technology.



Current Applications

•
Cache memory back
-
up systems

•
Medical equipment

•
Mobile Computing

•
Lighting systems

•
Solar energy storage

Features & Benefits

•
Configuration optimizes space utilization

•
High energy density reduces weight &
volume

•
Long cycle life

•
Allows for frequent charging

•
Low Self
-
Discharge Rate

•
Zero Memory Effect




Battery clients include:

•
HP, Sun IBM, Siemens, LSI Corp,
Xenonics, Checkpoint Systems, Batteries
Plus, AEE Solar, Southwest PV, Sunlight
Solar, Sundance Solar, U.S. Department of
Agriculture

Innergy has provided more than 1.8M battery cells to more than 500 customers

Recently announced plans to begin manufacturing battery systems for EV

and PHEV application that optimize eTec’s fast charging capabilities.

Innergy Power’s Solar Offerings

•
Fiberglass (FRP) & tempered glass solar

–
Ranging from 5W to 50W capacities.

–
Applications include: logistics tracking, off
-
grid lighting, mobile communications,
mobile computing, signaling devices &
surveillance.


•
Solar Binders

–
22W output to power portable electronic
devices (laptops, iPods, satellite radios,
etc…)


•
Innergy Power Station 200

–
200W solar array that charges
a12V,100Ah VDC battery.

–
Weatherproof & Flexible deployment

–
High Efficiency



•
Custom Solar Solutions for:

–
Remote Location Power

–
Asset Tracking/Fleet Monitoring

–
Recreational Activities

–
Emergency Power Planning

–
Mobile Power (RV, trailers, etc..)

–
Off
-
Grid Lighting

–
Remote Surveillance