PRODUCT APPROACH TO GROWTH
KINDLE VS. NOOK
AMAZON VS. BARNES AND NOBLE
Presented by Bev Versele
Southeast Michigan Model Club
February 20, 2010
i.e. kindle killer,
There were 250
who attended the B&N’s
Conference and live
and wrote articles. Can be
used as a fancy Press
It’s Barnes and Noble’s
The ability to
read ebooks free
in B&N Stores
First, the Kindle has a strong
advantage because of its
Second, the Kindle
, as can the
ebooks for it. Nook doesn’t sell
ebooks outside of the US.
Third, usability is a big point for
the Kindle. It offers an
user interface and a physical
which allows people
to type in their notes which is
the only current option on the
Finally, the Kindle is that it has
30 day return period with no
. It's easy to
back out with the Kindle.
Kindle Vs Nook Who Wins?
There is an interesting aspect to the Kindle vs. Nook debate that
often doesn't get played in the general news. The question is
do they pay the authors who publish books?
Kindle Vs Nook creates an interesting question about
royalties be handled for digital books?
in the Kindle vs. Nook battle,
both machines use the same eInk
So your reading shouldn't be any different on either
both the Kindle and the Nook support PDFs
making both eReaders comparable in that regard. For those of you
who remember reading that the Kindle didn't support PDFs, this
was a newly added feature in November, 2009.
Price point is the same for the Kindle vs. Nook.
Both devices are
priced at $259 and both eReaders sell the bestsellers for $9.99.
Barnes & Noble News
Shares of competitor Barnes & Noble(
) have fallen 1.2% to $21.40. Barnes &
Noble makes the Nook e
book reader, which
competes with the Kindle. Barnes & Noble
said earlier this month that it quickly sold
out of Nook stock online over the holidays
due to unprecedented customer demand, and
since then has ramped up production.
Amazon News 2
Customers with BlackBerrys on AT&T,
Mobile, Verizon and other U.S.
carriers can begin to access hundreds of
easy wireless access.
The free "Kindle for Blackberry"
application can be downloaded from
Amazon stock is trading up 1.3% at
$117.80 Thursday afternoon.
Picture of the Kindle
Picture of the Nook
Questions to ponder