KINDLE VS. NOOK

wheatprisonMobile - Wireless

Dec 10, 2013 (3 years and 6 months ago)

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PRODUCT APPROACH TO GROWTH

KINDLE VS. NOOK

AMAZON VS. BARNES AND NOBLE

Presented by Bev Versele

Southeast Michigan Model Club

February 20, 2010

INFORMATION

NOOK INFORMATION


The Nook
offers countless
story
-
lines

i.e. kindle killer,
android OS.


The
sharing feature

has
captured

people’s imagination.




There were 250
-
300 journalists
who attended the B&N’s
Conference and live
-
blogged
and wrote articles. Can be
used as a fancy Press
Conference
.


It’s Barnes and Noble’s
formal
entry

into eReaders.


The ability to
read ebooks free
in B&N Stores
.


It’s
US centric
.


KINDLE INFORMATION

1.
First, the Kindle has a strong
advantage because of its
free
Internet.

2.
Second, the Kindle
can be
bought worldwide
, as can the
ebooks for it. Nook doesn’t sell
ebooks outside of the US.

3.
Third, usability is a big point for
the Kindle. It offers an
easy
user interface and a physical
keyboard

which allows people
to type in their notes which is
the only current option on the
Nook.

4.
Finally, the Kindle is that it has
a
30 day return period with no
restocking fee
. It's easy to
back out with the Kindle.




Kindle Vs Nook Who Wins?

1.
There is an interesting aspect to the Kindle vs. Nook debate that
often doesn't get played in the general news. The question is
how
do they pay the authors who publish books?

2.

Kindle Vs Nook creates an interesting question about
how should
royalties be handled for digital books?

3.

in the Kindle vs. Nook battle,
both machines use the same eInk
Screen.

So your reading shouldn't be any different on either
device.

4.
Continuing here,
both the Kindle and the Nook support PDFs
,
making both eReaders comparable in that regard. For those of you
who remember reading that the Kindle didn't support PDFs, this
was a newly added feature in November, 2009.

5.
Price point is the same for the Kindle vs. Nook.
Both devices are
priced at $259 and both eReaders sell the bestsellers for $9.99.



Barnes & Noble News

2
-
18
-
2010

Shares of competitor Barnes & Noble(
BKS
Quote
) have fallen 1.2% to $21.40. Barnes &
Noble makes the Nook e
-
book reader, which
competes with the Kindle. Barnes & Noble
said earlier this month that it quickly sold
out of Nook stock online over the holidays
due to unprecedented customer demand, and
since then has ramped up production.


Amazon News 2
-
18
-
2010

Customers with BlackBerrys on AT&T,
Sprint, T
-
Mobile, Verizon and other U.S.
carriers can begin to access hundreds of
thousands of
popular Kindle

books with
easy wireless access.

The free "Kindle for Blackberry"
application can be downloaded from
www.amazon.com/kindlebb.

Amazon stock is trading up 1.3% at
$117.80 Thursday afternoon.


Picture of the Kindle

Picture of the Nook

Kindle

vs.


Nook



Questions to ponder