EMPOWERING FARMERS THROUGH

volaryorangeManagement

Nov 6, 2013 (3 years and 9 months ago)

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IKP Centre for Advancement in Agriculture Practice
(ICAAP) in partnership with IFPRI

March 4, 2013

EMPOWERING FARMERS THROUGH
KNOWLEDGE INTERVENTION


International Food Policy Research Institute

Issues in agriculture sector


Small land holding pattern
i.e. Average size of land
holding 1.23 ha per farmer


Access to quality inputs
i.e. spurious seeds in the
market


Increased cost of inputs


Labor scarcity
i.e. migration to urban and unremunerative
farming


Depends of agriculture on weather
i.e. Climate
change


Poor rural infrastructure
i.e. roads, storage, warehouse
and market



International Food Policy Research Institute

Issues in agriculture sector


No proper management of irrigation
i.e. surface
irrigation


Access to credit from financial institutions
i.e. Rural
penetration is poor by public and private banks and dominated by
money lenders


Poor risk mitigation
i.e. Production and price risk


Use of technology is inadequate
i.e. weak extension
mechanism


Subsidy driven policies
i.e. Fertilizers


Exploitation of natural resources
i.e. Ground water, soil
health degradation



International Food Policy Research Institute

Issues in agriculture sector


Production not aligned with emerging
demand pattern
i.e. cereal based production Vs high
value commodities (F&V) and dairy products


Poor investment in research, education and
extension


Poor post harvest management and value
addition


Weak institutional mechanism in agriculture

International Food Policy Research Institute

Background


the importance of information


Generalized
vs

local, context
-
specific


Local info = more resource intensive

but could
be more valuable for farmer


Farmers differ in their information searching
behaviours and information needs

International Food Policy Research Institute

Where do farmers get their info?

International Food Policy Research Institute

% farmers for each info source (NSSO, 2005)

Not accessed any source
Other progressive farmers
Input dealer
Radio
TV
Newspaper
Extension worker
KVK
Private agency/NGO
Felt & unfelt needs from farmers


High quality agriculture inputs i.e. seed varieties


Advanced technologies for best practices


Mechanization for cash crops


Value addition & market access


Diversified agriculture for sustainable income


Reduced cost of economics through resource
optimization


Capacity strengthening for farm oriented
entrepreneurial activities

International Food Policy Research Institute

Rice information needs

International Food Policy Research Institute

Preferred information source












High search prefer mobile phone helpline


Print least preferred by low searchers

International Food Policy Research Institute

Constraints to information access


Poor availability


Poor reliability


Lack of awareness of information sources


Poor access to computer


Illiteracy of farm holder


International Food Policy Research Institute

Private sector in knowledge delivery
model


Advisory through cell phone

RML, IKSL and Nokia Life tools


Rural retail chain

ITC’s e
-
Choupal
, Hariyali Kisan Bazaar, Tata Kisan
Sansar

(Hub & Spoke model)


Contract farming

PepsiCo, Mahindra, Suguna poultry, Venky’s &
Global green company


International Food Policy Research Institute

ICAAP Knowledge Management
Portal


Goal: Improve farm productivity and incomes



Objective: Advance agricultural practice in India
through research and capacity strengthening



Target: Farmers and knowledge intermediaries

International Food Policy Research
Institute

Knowledge Management portal framework

International Food Policy Research Institute

Connectivity
Content
Knowledge
Research
Capacity
Global, National &
Local Knowledge
ICAAP
Knowledge
Management
Portal
Farmer
Association
NGO
Extension
worker
KVK
Agri
-
clinic
Banks
Inputs
Agri
-
machineries
Progressive
farmers
SAU
Private sector
Technology for ICAAP Portal



Server:
Linux


Platform:
Open Source Software
-

Media Wiki


Service provider:
Amazon Web Services (AWS)
for better connectivity and data storage.

Currently


Developed for paddy, black gram, green gram,
sugarcane, banana and Coconut in
Thanjavur

and
Thiruvarur

districts


Partnered with
Tamil Nadu Agricultural University
(TNAU)
for Tamil Nadu and
University of Agricultural
Sciences (UAS), Bangalore
for Karnataka


Plans to partner with State Agricultural Universities
and research institutes across the country to
populate the portal

International Food Policy Research Institute

Scaling up and out

Additional commodities in Tamil Nadu


Cotton, maize, groundnut


Cassava, turmeric, jasmine


Cattle, buffalo, sheep and goats, poultry


Fodder crops

Geographical coverage:


More districts in Tamil Nadu


Karnataka


Other states in India

Page
16

STRATEGIC PARTNERSHIP FOR KNOWLEDGE
MANAGEMENT & DELIVERY

PARTNERS FOR
KNOWLEDGE
AGGREGATION

CGIAR FOR GLOBAL
KNOWLEDGE

ICAR INSTITUIONS,
NATIONAL
RESEARCH CENTRES

STATE
AGRICULTURAL
UNIVERSITIES

REGIONAL
RESEARCH
STATIONS

FARMERS

SYNTHESIS

DELIVERY

ICAAP
KNOWLEDGE
MANAGEMENT
PORTAL

FINANCIAL
INSTITUIONS

AGRIBUSINESS
COMPANIES

STATE
DEPARTMENT’S
EXTENSION STAFF

FPOs, NGOs
&
ENTREPRENUERS

IMPACT

International Food Policy Research Institute

Knowledge Delivery


Plans

to

disseminate

farm

specific

information

to

paddy

farmers

in

partnering

with

PUDHUAARU

KGFS

in

Thanjavur

coming

June

2013
.


Partnering

with

Mahindra

&

Mahindra,

National

Agro

foundation

and

other

agribusiness

firm

to

work

with

farmers

for

impact
.



Partnered

with

IFMR

B

School

to

offer

a

elective

course

on

“Agricultural

finance”

to

students

during

June

2013
.

Curriculum

preparation

is

underway



link

with

e
-
learning

platform

in

the

portal
.


International Food Policy Research Institute

CASE STUDY

International Food Policy Research Institute

TNAU : PROJECT IMPLEMENTING AGENCY

Mode: Turnkey Project on consultancy basis

Plan of Work:





400 ha @ one ha / farmer in
Dharmapuri

District




1
st

crop was raised by Scientist of TNAU




Offer technical support for 2
nd

to
-
5
th

crop raised by


by the farmer


Now scaled up to

40000 ha

across the State




Objectives



To prepare the farmers for market led horticulture




To empower the Farmers and Farmers’ Forum





To promote Hi tech Horticulture inbuilt with precision



farming elements




To be the model hi tech production system to maximise


the productivity



Long term:

Short term :

Dimension of Precision …..

Temperate Countries



GIS and Sub cubic cm soil grid level


Uniform Nature of Soil (Sensor based)


Single Crop Cycle system


Highly mechanized Farming system

Tropical Countries



Prohibitive GIS Cost


Diverse nature of Soil


Multi cropping system


Manual Farming system

Precision elements in tropical farming system

1.
Soil Preparation


: Humus level, microbial load, aeration & drainage, fertility restoration

2.
Nursery



: Physically, physiologically uniform seedlings with intact roots

3.
Crop geometry


: Single ,double ,triple and tetra rows ( straight and alternate)

4.
Fertigation



: Nutrients at critical stages, subsoil moisture regime

5.
Growth management: Regulation of flowering, training the canopy,

6.
Plant protection


: Monitoring System , IPM and IDM

7.
Field Level PHM


: Harvest Index, handling, sorting and grading and labeling crates

8.
Cluster Approach


: Registered Precision Farmers Associations at Cluster level

9.
Market linkage


: Collective marketing, Market info by SMS, Market exposure

10.
Empowerment


: Precision Farmers Producers Company Ltd.,






Precision Farmers Mega Market Ltd.,


Cultivated Crops

Agriculture: Sugarcane, Cotton, Maize, Sunflower, Ground nut,


Sesame, Finger millets, Sorghum, Pearl Millet





Horticulture: Tapioca, Banana, Tomato,
Brinjal
,
Chilli
, Curry leaf


Watermelon, Papaya, Bitter gourd, Bottle Gourd ,


Snake gourd , Lab
lab
, Turmeric, Yam, Onion ,Musk melon



Potato, Carrot, Cabbage, Radish, Beet, Cucumber


Cauliflower, Coriander, Chow
chow
, Beans, Paprika,


Ash gourd, Rose,
Chrysanthimum
,
Limoniums


Marigold,
Aester
,







Measurable out puts:

1.
Doubled the productivity of crops

2.
95 percent marketable produce with less unmarketable produces

3.
High end quality parameters and 30 % premium price in the market

4.
Water economy 30 to 40 %

5.
Electricity economy 50 %

6.
Extended period of harvest to match lean season in the market

7.
Less labor dependence

8.
Extended shelf life

9.
25% more weight per unit volume for the produce

10.
Empowerment of farmers


( Technical, Economical and social empowerment)



www.advanceagripractice.in

THANK YOU

International Food Policy Research Institute