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Dec 3, 2012 (4 years and 9 months ago)

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Graduate School of Management

St. Petersburg University


Entrepreneurship in Biotechnology

Stephanie K. Marrus

University of California Berkeley

September 2007



Description: This is a brief introduction to entrepreneurship in the biotechnology industry.

The
materials come from academe, industry experts, consultants, IP attorneys and venture capitalists
and provide an overview of the dynamics of the industry. The case is about a company that
experienced many of the issues a biotechnology company faces ov
er its lifetime.


1.

Biotechnology Industry


Readings
: Life Science Revolution: A Technical Primer, Harvard Business School, 9
-
602
-
118


Video
: Starting a Biotechnology Company, Steve Burrill, Burrill and Company


2.

Key elements of a biotechnology business



a. Determining market potential


Reading
: Using DCF in Biotech Valuation, Ben McClure, Investopedia, 2/14/06

http://www.investopedia.com/printable.
asp?a=/articles/stocks/06/BiotechValuation.as
p



b. Intellectual property


Readings
: BIO Primer
www.bio.org/ip/primer/main.asp



Bioentrepreneur articles

http://www.nature.com/bioent/building/ip/042004/full/bioent802.html

http://www.nature.co
m/bioent/building/ip/062003/full/bioent741.html

http://www.nature.com/bioent/building/ip/012005/full/bioent842.html





c. FDA/clinical trials





R
eading
:
www.bio.org/speeches/pubs/er/therapeuticdev.asp?p=yes


3.

Case: A Father’s Love: Novazyme Pharmaceuticals, HBS, 9
-
603
-
048


4.

Venture Capital


Readings
: Venture Capital Ind
ustry


An Overview, NVCA.
www.nvca.org/def.html

Venture Capital Negotiations: VC vs. Entrepreneur, HBS, 9
-
800
-
170


Videos
: Venture Capital in Biotech, Joe McCracken, Genentech



Decision Making at Kleiner
Perkins, Brook Byers, Kleiner Perkins


5.

Business Plans


Readings
: How to Write a Great Business Plan, Wm. Sahlman, HBR, reprint 97409



Venture Capital for High Technology Companies, Fenwick & West, p 49
-
58

http://www.fenwick.com/docstore/Publications/IP/Basics_of_Early_Stage_Legal_Issues_
-
_Guide_for_Entrepreneurs.pdf




6.

Pi Pharmaceuticals presentation


Note: videos are wmv file
s

Videos are from Stanford Educators’ Corner