2003-2004 Annual Report on China's Network Security Product Market Executive Summary

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Nov 20, 2013 (3 years and 10 months ago)

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2003
-
2004 Annual Report on China's Network
Security Product Market

Executive Summary



Report Summary

Beginning

with a comprehensive
summary

of the status of
growth

of the global network security product market in 2003, this
research

report presents a deta
iled analysis of the
growth
, structure
and supply and demand relationships of China

s network security
product market in 2003 and gives a comprehensive
evaluation

of
the competitive pattern of the market and leading vendors


market
competitiveness
. On thi
s basis, the report goes on to analyze
in
-
depth

the main factors that will affect the development of China

s
network security product market between 2004 and 2008. It also
forecasts

qualitatively and quantitatively its
growth

trend and puts
forward
some

re
commendations for
enterprises

to draw up their
market
competition

strategies
.



Report Outline


Main Conclusions


Preface


(1)
Objective

of Report

(2) Research Scope

(3) Survey Region

(4) Data Source

(5) Research
Approaches


(6) General Definition


(7)
Market

Definition

(8)
Special

Notes

(9) Research Objects



2

I. Status

and
Characteristics

of the Global Network Security
Product Market in 2003

(I)
Market

Status and
Characteristics


1. Status

2.
Characteristics

(II) Overview of Market Growth i
n Major Countries and Regions

1. The United States

2. Japan

3. Europe


II. Size and
Structure

of China

s Network Security Product Market in
2003

(I) Market
Size

and
Growth


1. Overall Size

2.
Growth

Rate

3. Quarterly
Market

Size in 2003

(II)
Product Structure

(III) Market Structure

1. Vertical
Market

Structure

2. Horizontal market Structure

3. Regional market Structure

4. Brand Structure


III. Structure of China

s Segmented Network Security Produc
t

Markets

in 2003

(I) Antivirus Sof
tware

1.
Market

Size

2. Vertical
Market

Structure

3. Horizontal Market Structure

4. Regional Market Structure

5. Brand
Structure


(II) Firewall

1.
Market

Size

2. Vertical
Market

Structure

3. Horizontal Market Structure

4. Regional Market Struct
ure


3

5. Brand
Structure


(III) Intrusion Detection Systems

1.
Market

Size

2. Vertical
Market

Structure

3. Horizontal Market Structure

4. Regional Market Structure

5. Brand
Structure



IV. Supply and Demand Analysis of China

s Network Security
Prod
uct Market in 2003

(I) Demand Analysis

1. Product Demand

2. Price Demand

3.
Promotion

Demand

4. Channel Demand

(II) Supply Analysis

1. Product Supply

2. Price Supply

3. Promotion Supply

4. Channel Supply

(III) Analysis of
Market

Characteri
stics


1. Product
Characteristics


2. Price
Characteristics

3. Promotion
Characteristics

4. Channel
Characteristics


V. Competitive Pattern of China

s Network Security Product Market
in 2003 and Evaluation of Leading Vendors


Market
Competitiveness

(I
) Analysis of Competitive Pattern

1. Competitive Pattern of Vertical Market (data + analysis)

2. Competitive Pattern of Horizontal Market (data + analysis)

3. Competitive Pattern of Regional Market (data + analysis)

(II) Evaluation of Leading Vendors


Ma牫整

䍯mpe瑩瑩tene獳

1
.
NetScreen

(channel/product/brand/
services
)

2. NEUSOFT (channel/product/brand/
services
)


4

3. Rising (channel/product/brand/
services
)

4. Symantec (channel/product/brand/
services
)

5. CISCO (channel/product/brand/
services
)


VI.
Factors Affecting Development of China

s Network Security
Product Market in 2004 and the Next 5 Years

(I) Favorable Factors

1. Macro Environment

2. Policy Environment

3. Security Environment

(II) Unfavorable Factors

1. Funds and Technology

2. M
arket Maturity
Level

3. Level of Users


Applications


VII.

Analysis of Trend of China

s Network Security Product Market
in 2004 and the Next 5 Years

(I) Trend of Product Technology

(II) Trend of Marketing Channel

(III) Trend of Users


Demand

(IV)
Trend of Product
Services


(V) Trend of Regional M
arket


(VI) Trend of Industry Market


VIII. Forecast for Development of China

s Network Security Product
Market

in 2004 and the Next 5 Years

(I)
Market

Size Forecast

(II) Market
Structure

Forecast

1
. Product
Structure


2. Regional Structure

3. Vertical Market Structure

4. Horizontal Market Structure


IX.
Recommendations

for Market Development
Strategy

(I) Product Technology

(II) Marketing Channel


5

(III) Users


Demand

(IV) Product
Services


(V) Regional Market

(VI) Industry
Market