Social Media at SAIT Polytechnic

roughhewnstupidInternet and Web Development

Nov 18, 2013 (3 years and 8 months ago)

106 views





1

Social Media at SAIT Polytechnic

Social
Media Tools





2



Introductions



Objectives and Expectations



Group Presentations on:



LinkedIn



Facebook



Pinterest



Twitter



Slideshare



Flickr



YouTube



Foursquare



Google+

Agenda





3



Who are you?



Where do you work?



Are you here for work or personal reasons?



What are your expectations?



What is your favorite SM network?



When would you like to quit for lunch?

Introductions





4



People in your group



Platform



Personal or company URL



Set
-
up process and requirements



How to use it



Unique features



Unique benefits



How to add more Likes, Followers, Views



Disadvantages, limitations, dislikes



How would you improve the tool?

Group Presentations





5





6



Optimize LinkedIn Profile for SEO

http://www.youtube.com/watch?v=0glUGk81Kyg



3:34 min


4 Tips for Creating Your LinkedIn Company Page

http://www.socialmediaexaminer.com/4
-
tips
-
for
-
creating
-
your
-
linkedin
-
company
-
page/



How to optimize your LinkedIn profile

http://www.socialmedia.biz/2010/08/13/how
-
to
-
optimize
-
your
-
linkedin
-
profile/


http://mashable.com/2010/12/15/optimize
-
linkedin
-
profile/



HOW TO: Optimize Your LinkedIn Profile for the
Job Hunt

http://mashable.com/2011/08/09/linkedin
-
profile
-
job
-
search/




Optimize Your LinkedIn Profile for Best Results
(HOW
-
TO)

http://www.seomoz.org/ugc/optimize
-
your
-
linkedin
-
profile
-
for
-
best
-
results
-
howto



LinkedIn






7



Google Plus
-

Profile Optimization Tips

http://www.youtube.com/watch?v=wPJ5g29e
-
AA



9 min




3 Ways Google Social Search Should Change
Your Marketing

http://www.socialmediaexaminer.com/3
-
ways
-
google
-
social
-
search
-
should
-
change
-
your
-
marketing/





3 Easy Ways To Optimize Google Plus And
Promote Your Personal Brand

http://www.searchmarketingstandard.com/3
-
easy
-
ways
-
to
-
optimize
-
google
-
plus
-
and
-
promote
-
your
-
personal
-
brand




Google+






8



Timeline for Facebook pages: a complete
overview of new features

http://www.insidefacebook.com/2012/02/29/timeline
-
for
-
facebook
-
pages
-
complete
-
overview/





14 Ways New Facebook Betrays Small Business

http://www.convinceandconvert.com/facebook/14
-
ways
-
new
-
facebook
-
betrays
-
small
-
business/




23+ Essential Facebook Page Applications to
Improve Fans Engagement in 2012

http://socialmediatoday.com/chingya/420440/23
-
essential
-
facebook
-
page
-
applications
-
improve
-
fans
-
engagement
-
2012




How We Got To 40,310 Facebook Fans In 4 Days

http://www.allfacebook.com/how
-
we
-
got
-
to
-
40310
-
facebook
-
fans
-
in
-
4
-
days
-
2010
-
06



Facebook Page






9



How to Track Your Website’s Content on Pinterest

http://lj.libraryjournal.com/2012/03/marketing/more
-
on
-
how
-
to
-
optimize
-
pinterest/


Be sure to view the comment at the bottom.



How to Track Your Website’s Content on Pinterest

http://mashable.com/2012/03/14/pinterest
-
track
-
content/




10 Tips for Pinterest Search Engine Optimization

http://www.clickz.com/clickz/column/2157867/tips
-
pinterest
-
search
-
engine
-
optimization




Newly redesigned Pinterest profile pages go live

http://thenextweb.com/apps/2012/03/16/newly
-
redesigned
-
pinterest
-
profile
-
pages
-
go
-
live/




AnduroBlog.com

http://anduroblog.com/2012/07/how
-
to
-
create
-
a
-
pinterest
-
account.html

http://anduroblog.com/2012/06/slideshare
-
presentation
-
businesses
-
using
-
pinterest.html


Pinterest Page






10



Search Engine Marketing vs. Social Media
Marketing: The Showdown

http://blog.kissmetrics.com/search
-
vs
-
social/



SEM
vs

SMM






11



Metrics

http://www.kissmetrics.com/




Social Media Policy

http://socialmedia.policytool.net/



3 Steps to an Effective Social Media Strategy

http://www.socialmediaexaminer.com/3
-
steps
-
to
-
an
-
effective
-
social
-
media
-
strategy/






Cool Sites





12



http://www.allfacebook.com/



http://www.seomoz.org



http://www.twistimage.com/blog/

-

Mitch Joel



http://www.kaushik.net









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