Digital Manager Job Specification and Description - Healthwatch

piegazeInternet and Web Development

Dec 7, 2013 (4 years and 7 months ago)


Digital Manager

Job Description and Person Specification

Reports to: Head of Communications

Job purpose

This role will be responsible for:

reviewing current digital products and building a range of digital platforms to
ensure a robust digital and
online proposition to incorporate website, HUB,
online content, e
learning and social media platforms;

defining and managing the creation of a data system for Healthwatch England
to store and analyse intelligence from local Healthwatch;

defining the struct
ure, processes and tools that are used through strong
contract management and management of other members of the project team

To be an advocate for all digital communications both internally and externally


Own all approved digital project
s from initial concept to successful delivery

Learn from partner organisations, and apply that to the development of
Healthwatch England’s systems, while taking into the account the needs of
local Healthwatch

Ensure internal, client and third party resourc
es (including contractors) are
aligned to deliver against agreed time
frames, quality and scope

Manage key contacts and relationships, both internal and external

Ensure all stakeholders can shape and are up to date with developments

Be able to resource, an
d prioritise resources for a range of projects

Ensuring the technical reliability and viability of the Healthwatch England
websiteDeveloping and delivering a content strategy for keeping the website
live, relevant and accessible. Continuous evaluation and
review of website

Maintaining AA accessibility compliance;

Developing and delivering a content strategy for the website;

Overseeing the integration of the Hub and the Healthwatch England website
ensuring that the user experience is integrated and intuitive

Acting as the principle point of contact for external contractors, ensuring that
they deliver in a cost effective and timely fashion.

Our preferred candidate has to be flexible and creative
in approach, delivery
focussed, results driven, be persuasive an
d have strong

negotiating skills with
experience of project managing web, mobile, a
pp and application

Specific s
and e

Possess senior level project management skills and experience in delivering a
wide range
of digital products

Experience in multiple platforms and CMS including Drupal

Experience in system software development (SharePoint)

Expert understanding of accessibility and usability

Excellent user interaction, UX and interface design experience

all digital design and implementation work

xtensive experience in managing third party suppliers

Line management

Planning and estimating delivery work and budget management

Running multiple parallel projects and balancing conflicting deadlines

stakeholder expectations

Excellent knowledge of digital content architecture and production

Experience delivering full life cycle projects; preferably with exposure to
iterative software development methodologies

Superb communication skills


ct management accreditation

Exposure to iterative software development methodologies