Home Solution - Cable Academy 2014

parsimoniousknotNetworking and Communications

Feb 16, 2014 (3 years and 5 months ago)

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William Bartholomay, CTO

DomaniSystems Corporation

2 Trap Falls Road, Suite 106

Shelton, CT 06484


Outline


Introduction


Problem Statement


Domani Gateway Approach


Domani Gateway Advantage


Technology Differentiators


Summary


Q & A


Bibliography


2

Mega
-
Trends

3

Global Mega
-
Trends and
Influences

Trend 5: Demographics Changing


-

Aging population means
safety, security and services at home

Trend 1: Internet Everywhere


-

From people to people to
Internet of Things

Trend 3: Cloud Computing & Virtualization


-

Provides scalable access to
Servers and E
-
commerce
platforms

Trend 4: Micro
-
segmentation a New Norm


-

From Mass Merchandizing to
Targeted Marketing

Trend 2: Any Service, Anytime, Anywhere


-

Personalized Access to Services and Entertainment

Personalized Service, Anywhere, Anytime




Internet of

People / Things

4

Internet Everywhere


Personalized


video packages



Many channels subscribed though few viewed per
month [300 subscribed vs. 12 viewed]


Scheduled viewing vs. anytime, anywhere


Want New Services


IP
-
TV, Energy management, Surveillance, etc.


Simultaneous access to Web and Linear TV



Uninterrupted


Services


News Corp. vs. Cablevision = no MLB playoffs



Prefer relevant


Advertisements


Un
-
targeted advertising = user annoyance


Customers Seek Personalized Experience

5

Unmet needs lead to Point Solutions


Competition by Satellite/ Telco


“Free” IP
-
TV like Roku


Voice Solutions like Vonage, Magic Jack



ARPU Erosion



À la Carte
Solutions


cause more erosion



Netflix, Vudu, Hulu, etc. cherry pick

VOD and Pay per View revenue


Unmanaged delivery = clogged internet



Weak

negotiating


position



Cable Operators’ Business Model Needs Transformation


FCC Re
-
transmission rules


News Corp. (FOX) vs Cablevision, etc.



Limited Local Adv.


Revenue


Can’t
Target Ads


Can’t get useful
Analytics


Revenue left on table


Cable Operators’ Current Issues

6

7

Domani

Gateway Transforms the

Cable Operators’ Business Model

Current :
Re
-
Sell Video Content

New :
Provide Multitude of Video and



Non
-
Video Services

Domani

Gateway Platform


A Central Secure Server Software Suite In
Head
-
end Or Cloud


A Home Server (Secure Access Node )
Installed In Premises


And


IP Set
-
top Box Driving The Video Screen
(TV)


Platform is Software Centric

8

Unique Architecture:

Supports Multiple Virtual Networks




Secure Access Node

(DomaniSystems)


DOCSIS

Cable Operator Server or Cloud

(DomaniSystems Secure Access
Software Platform)

DOCSIS

Secure Access Node

(DomaniSystems)


WAN Infrastructure

Alarm Company

Server

Wireless Provider

Server

Utility Company

Server

Platform Securely Shared By Multiple Service Providers

9

10

What Does
DomaniSystems
’ Gateway Do?

For The Subscriber



Transforms

Every TV into a
Smart TV


Linear plus IP TV


Whole Home DVR to all TVs, Tablets and
Smartphones


Simultaneous Video and Internet Browser
on TV


Tablet or Smartphone as Remote Control or
3
rd

Screen


Transforms

Every Home into a
Smart
Home


VoIP Phone and Video Conferencing on TV


Managed Wi
-
Fi access


Advanced IT Backup Service


Home Surveillance Everywhere


Managed Home Resource Service for
Subscribers


“Sling” Video and Audio anywhere


Telemedicine and E
-
Education access


Controllable by a Tablet or Smartphone
anywhere

For The Operator



Micro
-
segmented
Targeted Advertising


Banner Ads, Service Alerts and Advanced
Scheduling Tools


Tablet linked to Ads for shared or private
shopping


Advanced Service Provisioning


Remote Software feature upgrades and
downloads


Advanced diagnostics for all features built in


Unified Portal


Subscriber and Operator Usage & Mgmt


Gateway to Managed Home


Legacy Compatibility


Works with existing Head End and CMTS;
CableCARD

for Linear TV & standard Cable
Modem for broadband


Compatible with existing Set top Boxes and
Cable Modems


Integrates with existing Administration and
Billing systems

Domani

Gateway = New Business Model

Quadruple Play:

Avg. Revenue

per Subscriber

(ARPU) ~ $120

per month for

triple play today

Priority One Features:

Deployable by a Primary

Service Provider without

a partner; = substantial

increase in ARPU

Priority Two Features:

Require additional

Service Providers as

partners; = further

increases ARPU

Domani

Gateway = New Revenue Streams

11

Analytics and Local

Advertisements

further increases

ARPU

Domani

Gateway = Smart Home

Security Camera PIP

Home Surveillance While Watching TV

TV PIP

12

Motion Sensed Camera PIP

T
a
r
g
e
t
e

d
-
A
d
s

XBox


Personalized Services

& Targeted Advertizing



Coaxial
Cable

Drop

Cable

Modem

Coax Home Network


Analog + Digital TV &
MoCA


Domani

IP

Set Top Box

Domani

IP

Set Top Box

Hybrid Fiber
Coax

Distribution




Internet

Third Party
Server

Cable

Modem

Term.

System

Legacy Set top Box

Ethernet

Video

Head

End

DomaniSystems
’ Advantage

Domani

Home

Server

Domani

Central

Server

13

DomaniSystems Software Architecture


Intelligence is in the Software


Existing Services can be upgraded in the field with no truck rolls


New Services can be rolled out on the fly


User is in control of Services through a Secure Portal


APPS

VM#(n
-
2)

Security
+ Data

mining

OS#w

Service Multiplexer

14

Multitude of New Revenue Streams from

a Single, Secure Platform

Technology Differentiators


“Cloud” Based Virtualized Architecture


Security From Ground Up


Real Time Data Mining And Analytics

Four Patents Granted and Nine Patents Pending

15

16

TR
-
069 Based Management Infrastructure

(Each Service is managed by its provider Using TR
-
069)

Architecture Compatible with
OSGi

&
Home Gateway Initiative

Network

Operator

ACS

Service

Provider

#

1

ACS

Service

Provider

#

2

ACS

Service

Provider

#

3

ACS

Service

Provider

#

n

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Home Gateway Core

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TR
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069

TR
-

069

TR
-

069

TR
-

069

TR

-
069

CPE

XBox


Personalized Services

& Targeted Advertizing



Coaxial Cable Drop

Cable

Modem

Hybrid Fiber
Coax

Distribution




Internet

Third Party
Server

Cable

Modem

Term.

System

Ethernet

Video

Head

End

DomaniCom Vision: Wireless Everywhere

Domani

Home

Server

Domani

Central

Server

Domani

Dongle

Domani

Dongle

17

Domani

Dongle

18

Summary



DomaniSystems

solutions Integrate Video/ Non
-


Video Services + Apps + Micro
-
Segmented


Advertising + E
-
commerce in a single platform



Architecture Supports Multiple Virtual Networks


13 patents filed (4 granted)



Solutions trigger new revenue streams for operators


Increases operating profit



Completed the Beta System


Beta in progress with a Cable Operator

Domani

Gateway
Transforms the

Cable Operators’ Business Model

19

Questions?

20

Bibliography

1)
“Getting Over
-
the
-
Top Video Right”,
by John Barrett | Published by
Parks Associates | © Parks Associates | Dallas, Texas 75248

2)
“Cisco Connected Home Solutions Overview”,

by
Yongsub

Lee
Solution Manger, Cisco APAC HQ Video Solution Group February 2010

3)
“Telco 2.0 solutions for third
-
party companies hindered by
confused operator strategies”,
by Chris
Barraclough
, MD and Chief
Strategist, STL Partners/Telco 2.0

4)
“The Data
-
driven Video Discovery Evolution”,
by Kurt
Scherf

Published by Parks Associates © 2011 Parks Associates, Dallas, Texas

5)
“Reaping the Benefits of Fused Services”,

by Alan
Breznick

Senior Analyst, Heavy Reading
, June 2011