InterNet Marketing Guidelines - WordPress.com

moonlightmidgeInternet and Web Development

Nov 18, 2013 (3 years and 11 months ago)

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Seorak



Internet Marketing Steps For Web Promotion:


1. Search Engine Optimization

2. Social Media Optimization

3. Internet Research



These are basic steps for web promotion by using internet marketing strategy.

The

process

of

editing

or

creating

a

website

according

to

search

engines

guidelines


and

to

make

them

search

engine

friendly

to

get

high

page

rank

on

search

engine


result

pages

(serps),

known

as

search

engine

optimization

(seo)
.





Basically in Seo, there are two important activities involved:



On
-
page Optimization


Off
-
page Optimization





















On
-
page optimization is the first and most important step in entire seo before

optimizing anything on world wide web and various search engines. So lets do some

focus on its important factors.


On
-
Page Search Engine Optimization Steps :


1.

Choose Keywords

2.

Meta Keywords

3.

Page Title

4.

Meta Description

5.

Url Structure

6.

Heading Tag

7.

Page Content

8.

Add a Call to Action

9.

Internal Links

10. Images


Note: All steps are according to Google latest algorithms change (Penguin & Panda)







Google Tools For On
-
page Search Engine Optimization (SEO)



Website Analysis


W3c Validation


Keyword Density


Google Ad words


Google Analytics


Google Traffic Estimator


Google Ad Planner


Google Insight For Search


Google Trends


Google Alerts


Google Zeitgeist


Google Website Optimizer


Famous Tools For Website Analysis and make them seo friendly



Wordtracker , Overture, Copyscape & Seomoz
-

OpensiteExplorer Tool


Note :After finishing all the above steps, you can start “Off
-
Page Optimization”


procedure.





1.

Community Creation ( For Online Reputation Management )

2.

Blogging

3.

Forum Posting

4.

Search Engine Submission

5.

Directory Submission

6.

Social Bookmarking

7.

Link Exchange

8.

Link Baiting

9.

Cross Linking

10.

Photo Sharing

11.

Video Promotion

12.

Business Reviews

13.

Local Listing & Yellow Pages

14.

Article Submission

15.

Press Release Submission

16.

Classified Submission

17.

Social Shopping Network

18.

Answers

19.

Document Sharing

2o.

CSS, W3c, RSS Directory Submission

21.

Widget & Gadget Development

22.

PPC Ad Campaign




There are four major social media sites in this entire world and these are listed

below:



Twitter


For Link Sharing


Facebook


For Strong Profile Creation


LinkedIn


For B2B Marketing


Google+
-

A new One relevant to Facebook.


There are also so many social networking site in this present scenario which can

brings huge amount internet traffic toward yourself OR your target website in a very

short time period and you can’t ignore them like :



Pinterest


Reggit


Delicious


Diig



Diigo



Mashable


Newsvine


Xing


Technorati


Stumbleupon