Why you need to optimize your website for Search Engines?

malteseyardInternet and Web Development

Nov 18, 2013 (3 years and 8 months ago)

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Why you need to optimize your website for Search Engines?


Its very simple that if you are not getting any business or service request enquiry from
your website, then you need to optimize your website for
search engines

for the better
placement. After a lo
ng effort and process your
Search Engine Optimizer (SEO)

promoted your websites targeting business keywords in the different major national and
international
search engines

then you will automatically start getting enquiry by your
clients worldwide.

What
is the difference between Search Engine Optimization (SEO) &
Search Engine Optimizer (SEO)?


The term
SEO

is equally used for the
SEO (Search Engine Optimization)

Process &
SEO (Search Engine Optimizer)

a person or company who do
Search Engine
Optimization

process of your website for the better
Search Engine Ranking
.

Is the Search Engine Optimization (SEO) is the modern acceptable term
for the Information Retrieval (IR)?


Yes,
Search Engine Optimization (SEO)

is the modern universally acceptable term for
th
e Information Retrieval (IR). Basically
search engine optimization (SEO)

is the
process of arranging your website information in a systematic semantic format for
different
search engines
. The most appropriate organized semantic data will rank better
for an
y specific search keywords in the
search engines
. This website ranking can vary in
different
search engine
, because the
Search Engine Ranking

factor for every search
engine is different.

Who is SEO (Search Engine Optimizer) and what they do?


SEO (Search E
ngine Optimizer)

is a person or a company who do the
Search Engine
Optimization (SEO)

of your website for the better placement in the major
search
engines
.
Search Engine Optimizer or SEO Consultants job

is to increase the
Search
Engine Ranking

in the diffe
rent
search engines

and optimize your website by
considering the current
search engine Ranking

Factors (Search Algorithm) to gain better
keyword ranking for maximum business benefit.
Search Engine Optimization

is the
continuing ongoing process because
Sear
ch Engine

updates their
Search Engine
Ranking

Algorithm time
-
to
-
time.

Why Search Engines is ranking your Competitors website better instead of your?


It is because your competitors website is optimized well for better
search engine

placement in comparison

to your website and your competitors website is also fulfilling
the
Search Engine Ranking

factors.

Does your SEO (Search Engine Optimization) consultant or company is offering the
right targeting keyword for your website?

Always pay special attention whi
le choosing your
SEO
Consultants or company for your
website. The
SEO

Consultant may suggest several targeting keyword for your website
but before approving these keyword think that are these keywords are your business
related keywords which people are sea
rching frequently other then the suggested ones,
and also check that whether these keywords are competitive in your business market, if
its not competitive then people is not searching for these keyword, it means that this
keyword is not valuable for your
business.

What is the difference between Black Hat SEO and White Hat SEO (Search Engine
Optimizer)
?

Black Hat SEO

is the
Website Promotion

Consultant who uses black hat
SEO

techniques for getting a high ranking in
Search Engine

Results Pages (SERPs)

for t
he
website. They follow these commonly popular black hat
SEO

techniques such as
cloaking, spamdexing & automated website page generation techniques to influence
search engine keyword ranking results.

White Hat SEO consultants

always follow the webmasters g
uidelines suggested by the
search engines

for the better
search engine ranking

placement.

Always choose
White Hat SEO

for your
website promotion
, because smart
search
engines

tracks every activity of your website, for this kind of issues they already have
automated algorithm and if they found any
Black Hat Techniques

in your website then
your website will be definitely penalized by the
search engines

in term of decreasing
search engine ranking or complete index out from the search engines.