Introducing the SAS Implementation Methodologies

Copyright © 2006, SAS Institute Inc. All rights reserved.

1

Business Intelligence

Past, Present and Future


Istvan Szeman
–

Alliance Manager, SAS Institute

Copyright © 2006, SAS Institute Inc. All rights reserved.

2

The position of SAS Institute



280
offices in

51
countries


More than 10,000

empleyees


2bn+ USD revenue


4
million users worldwide


41,765
customers…


…in
109
countries


40 employees in the CEE
Danube Region (BG
-
RO
-
HU)


Strategic implementation
partners in each country

SAS Headquarters in Cary, North Carolina, USA

( in the biggest university
-
based R+D area in the world)

Revenue by years

A leading vendor of organizational intelligence* solutions.


* Often referred to as Business Intelligence, but SAS Institute offers more.

Copyright © 2006, SAS Institute Inc. All rights reserved.

3

2007 Performance

Revenue by Geography

EMEA

45%

Americas


44%

Asia

Pacific

11%

Copyright © 2007, SAS Institute Inc. All rights reserved.

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4

Services

11%

Financial Services

42%

Retail

4%

Other

2%

Manufacturing

6%

Healthcare

& Life Sciences

8%

Government

14%

Energy & Utilities

2%

Education

3%

Communications

8%

2007 Worldwide Results

By Industry

Copyright © 2006, SAS Institute Inc. All rights reserved.

5

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6

2007 Performance

Total Revenue of $2.15 Billion


Copyright © 2006, SAS Institute Inc. All rights reserved.

7

SAS Performance

Are we hitting the mark?

SAS Customer Satisfaction Monitor

2003

2004

2005

2006

2007

Satisfaction with SAS software

n/a

92%

90%

90%

91%

Satisfaction with the SAS relationship

75%

73%

74%

75%

81%

Likely to recommend

SAS to colleagues

90%

88%

89%

90%

91%

Likely to be a customer in 5 years

87%

88%

89%

91%

91%

SAS solves problems for my business

n/a

77%

81%

81%

85%

Value to the business

55%

64%

68%

75%

77%

SAS provides a competitive advantage

69%

65%

64%

67%

70%

Copyright © 2006, SAS Institute Inc. All rights reserved.

8

The position of SAS Institute

Copyright © 2006, SAS Institute Inc. All rights reserved.

9

Awards

Copyright © 2006, SAS Institute Inc. All rights reserved.

10

“We want to be the first company people call
when they need to solve business problems.”

“SAS has everything it takes to achieve this:
unmatched analytical capabilities, deep industry
expertise, a long track record of delivering proven
results, and the ability to innovate.”


Jim Goodnight, CEO

SAS


Copyright © 2006, SAS Institute Inc. All rights reserved.

11

Globalization


Copyright © 2006, SAS Institute Inc. All rights reserved.

Copyright © 2006, SAS Institute Inc. All rights reserved.

12

The Past

1.
Specialization of reporting / querying tools

2.
Moving data away from transactional databases

3.
Growing demand for ad
-
hoc reporting and drill
-
down

4.
The concept of multi
-
dimensional data storage for BI

5.
The concept of data warehouse

6.
Business changes more rapidly, management needs more analysis
faster

7.
Rapidly growing volumes of data

Copyright © 2006, SAS Institute Inc. All rights reserved.

13

Past, Present and Future
-

Intelligence Imperative

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14

The Trend:



Alignment of Organization
Strategy and IT Strategy


Reflected in budget


Multi
-
year planning


Strong adoption of new
Technology


Monitoring use of IT

Source: McKinsey Quarterly

Changing IT Function:

I
T as
E
nabler

Copyright © 2006, SAS Institute Inc. All rights reserved.

15


Business

Intelligence Platform

….and more


Copyright © 2006, SAS Institute Inc. All rights reserved.

16

Past, Present and Future
-

an

Analyst
v
alidation

"SAS

offers

substantially

more

stability

and

security

of

supply

than

either

Business

Objects

or

Cognos
.
”

Source: Bloor Research, Q4 2006

Copyright © 2006, SAS Institute Inc. All rights reserved.

17

ORCL

BOBJY

SAP

IBM

HYSL

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18

Past, Present and Future
-

The Enterprise Intelligence Platform

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19

The

P
ower

to

I
mprove

Past, Present and Future
-

Why Intelligence is important ?

1.
To convert Data into Information

2.
To support decision makers with
information at all levels in organizations

3.
To manage organizations by facts

4.
To recognize if to take Action

5.
To analyse for answering „Why?”

6.
To control Risk

7.
To control Performance

8.
To make reliable predictions

9.
To Optimise for best outcome


Copyright © 2006, SAS Institute Inc. All rights reserved.

20

Past, Present and Future
-

Intelligence Solutions

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21

Past, Present and Future
-

In
dustry specific applications

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22

Industry
-
Specific Application
s

Banking Solutions

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23

TCO studies were
conducted by 2
business schools

TCO in € over 5 years
0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
7,000,000
8,000,000
9,000,000
10,000,000
1 - 49
50 - 149
150 - 499
Over 500
Ranges of users
TCO in €
BO
Cognos
SAP BW
SAS
SAS scales almost linearly

The TCO of the others grow exponentially

“SAS was found to be the vendor that provides the most complete and
scalable

Enterprise Business
Intelligence Platform and offers the
lowest Total Cost of Ownership
.” HEC

Past, Present and Future
-

TCO, ROI for Business Intelligence

Copyright © 2006, SAS Institute Inc. All rights reserved.

24

The Future

1.
Current trends continue


rapid growth of data volumes


acceleration of business

2.
Commoditization of Business Intelligence tools

3.
Intelligence functions in the infrastructure

(analytical engine in the database)

4.
Analytical capabilites are becoming key competitive factors

(more advanced analytics needed)

5.
More demokracy…Business Intelligence for wide groups in
companies, Embedded Intelligence

6.
Rapidly growing volume of unstructured data (Text, voice,
picture,…Intelligence over unstructured data)

7.
…

Copyright © 2006, SAS Institute Inc. All rights reserved.

25

Business Intelligence

Past, Present and Future


Istvan Szeman
–

Alliance Manager, SAS Institute

More information on …

http://www.sas.com/offices/europe/bulgaria.html

istvan.szeman@hun.sas.com