Center Architect Starter

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Dec 4, 2013 (3 years and 11 months ago)

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© Copyright 2011 EMC Corporation. All rights reserved.







Cloud

Architect and Data
Center Architect Starter
Session

Intro to the VDC & Cloud Architect
Class

Wayne Pauley,

EMC Corporation

#
CloudArchitect

2

© Copyright 2011 EMC Corporation. All rights reserved.

Comprehensive Skills Roadmap

for the Journey

Build/Evolve Planning and Design Skills

Classic

Environment

Virtualized

Environment

Cloud

Environment


Require data center level
storage infrastructure planning
and design skills including
virtualization


Specializations
will evolve to
highly virtualized, cloud
environments




Design highly virtualized,
cloud
-
ready environments


Compute, storage, networking
resource virtualization


Build/evolve planning and
design skills for virtualization
with cloud considerations




Build planning and design
skills for
IT as a Service


Private and Hybrid Cloud


Technology and business
integration


Rapidly evolving emerging
technologies



3

© Copyright 2011 EMC Corporation. All rights reserved.



















(Enable) The Journey to the Private Cloud

Classic

Virtualized

Private Cloud

Storage Services Management

Information Storage Security

Information Availability







St潲慧攠N整e潲歩湧







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IT as a Service

-

Architect and Design Skills Training & Certifications


“Open” curriculum, technology concepts focused

Compute, Storage, Networking…

EMCDCA

EMCCA

Cross Domain Cloud Architects

Storage Domain Architects

4

© Copyright 2011 EMC Corporation. All rights reserved.

Virtualization and Cloud Infrastructure Design Team

Architects will lead the Journey to the Cloud


Deliver virtualization and cloud designs based on business strategies
encompassing all key technical domains (Compute, storage, networking,
applications etc)

Systems

Storage

Backup and
Recovery

Data Center
Network

Security

IT
-
as
-
a
-
Service

Virtualized Infrastructure

Cloud Architects

Domain Architects

Provide the detailed designs for specific technical domain (e.g. storage and
storage virtualization) to complement, expand, and complete the overall
virtualization and cloud design

5

© Copyright 2011 EMC Corporation. All rights reserved.

EMC Proven Professional Certification
Tracks


*EMCCA Pre
-
req

: EMCISA + skills equivalent to VCP and CCDA or similar certifications and 3+ yrs design experience


‘Open’ curriculum: technology concepts focused (with EMC/Partners examples), applicable to any vendor environments

Storage Administrator (EMCSA)

Platform Engineer (EMCPE
)

Implementation Engineer (EMCIE)

Technology Architect (EMCTA)

Storage Service Management

Information Storage
Security

Information Availability

Storage Networking

Cloud Architect

(EMCCA)

IT
-
as
-

a
-
Service

(Expert

Certification)

Virtualized

Infrastructure

(Specialist

Certification)

Data Center Architect

(EMCDCA)

EMCISA Certification : ‘Open’ curriculum on Information Storage and
Management

Compute,
Storage,

Networking*

Open curriculum

EMC Technology focused tracks

6

© Copyright 2011 EMC Corporation. All rights reserved.

Certification

Define Service

Request Service

IT and Business

Self
-
Service
Portal

Service Catalog

Customer

Decommission

Service

Operations and

Governance

Perform Compliance

and Financial Mgt

Configuration

Management

System

Service Request

Management

Discovery and

Automated Provisioning

Virtualized Infrastructure

vStorage

vCompute

Mgt Apps

vConnectivit
y

Middleware
&

APIs

Business

vApps

Physical Infrastructure

7

© Copyright 2011 EMC Corporation. All rights reserved.

Where this Course Fits In

EMCCA Specialist



Virtualized Infrastructure

EMCCA Expert



IT
-
as
-
as
-
Service (Q3

‘11
)

Audience


Architects, designers, consultants

Goal


Impart knowledge and skills to design
VDC and Cloud infrastructures


‘Teach how to fish”

Curriculum Strategy


‘Open’ approach
-

focus on core concepts,
principals and technologies
-

rather than
specific products


To provide context, the course and
certification exam will include EMC
specific examples and case studies

Audience


Architects, designers, consultants

Goal


Ability to design Cloud
-
based IT service
solutions that drive impactful business
transformations for enterprise and service
provider organizations


Structured portfolio of offerings


Well
-
architected service catalog


Operational and governance strategies
aligned to financial, security, management
and performance.


Rapid on
-
demand service


Reduced costs due to effective resource
pooling


Metrics for metering and chargeback
capabilities

8

© Copyright 2011 EMC Corporation. All rights reserved.

Agenda for the Full Course

Modules

Labs

Day 1


Virtualized Data Center

and Cloud Introduction


VDC Architecture

Exploring VDC and Cloud Characteristics

Day 2


VDC Architecture (Cont’d)


Designing for Virtualized and Cloud
Environments

Exploring VDC Architecture Options

Day 3


Designing for Virtualized and Cloud
Environments (Cont’d)

Plan and Design VDC Infrastructure

Day 4


Governance, Risk, and Compliance


Managing Virtualized Environments


Planning for Governance, Risk, and Compliance


Planning Management Strategy

Day 5


Cloud Services


Summary

Planning for Cloud Services

9

© Copyright 2011 EMC Corporation. All rights reserved.

The Big Switch

“We will probably see the spread
of ‘computer utilities’ which like
present electric and telephone
utilities, will service individual
homes and offices across the
country”

Kleinrock
, 1969


Goodbye ‘World Wide Web.’

Hello ‘World Wide Computer’ ”

Carr, 2008

10

© Copyright 2011 EMC Corporation. All rights reserved.

Advancements in Information Technology

Mini

Mainframe

Networked/

Distributed

Computing

PC/

M
icroprocessor

Next…

Cloud Computing

11

© Copyright 2011 EMC Corporation. All rights reserved.

Business Drivers and IT Challenges


“70% of the budget to keep IT running, 30% available to create
new value


“…that needs to be inverted”


Weeks of planning, justification, and deployment and then we’re
stuck with it for 5 years


even if our needs change

in a month…”


“…or we could just buy it as a service


right now”


“Most of our legacy applications are stable and predictable”

“…we need to incrementally improve efficiency

without disruption”


“but, new, more dynamic and fluid approaches to IT must also be
leveraged for new applications and changing legacy applications”


“…new, revolutionary IT models are essential as well”



Aging data centers

Globalization

Application explosion

Storage growth

Security

Cost of ownership

Acquisitions

Complex
ity

IT Challenges

Time to Market

12

© Copyright 2011 EMC Corporation. All rights reserved.

2009

0.8
Zettabytes

Growing

by a

Factor of 44

Source: IDC Digital Universe Study, sponsored by EMC, May 2010

2020

35.2
Zettabytes

Data is Growing Exponentially


Shift towards user created,

unstructured data changes storage needs


Secondary storage is the new

primary storage


File
-
based storage raises major
management issue


Online ingest of and access to large
volumes of content

13

© Copyright 2011 EMC Corporation. All rights reserved.

Top Threats in the Cloud


Abuse and nefarious use of
Cloud computing


Insecure interface and APIs


Malicious insiders


Share technology issues


Data loss or leakage


Account or service hijacking


Unknown risk profile


Loss of governance


Lock
-
in


Isolation failure


Compliance risks


Data protection


Insecure or incomplete data
deletion


Malicious insider


14

© Copyright 2011 EMC Corporation. All rights reserved.

Why GRC & Security is Important





Breach


Regulatio
n


Other?

Consequences


Risk of fines for failed audits


TJX


total cost > $1b for
breach


Heartland


estimated at
more than $140m


Compliance concerns stall
virtualization and Cloud


Audits time consuming and
costly


Concerns of identifying risk and
proper valuation



15

© Copyright 2011 EMC Corporation. All rights reserved.

Virtual Data Center Business Drivers &
Benefits


Application level business continuity


Simplify and improve disaster recovery process


Ensure important applications receive resources required to meet
business needs


Improved productivity, operational flexibility, and increased
availability


Optimize resources
-

consolidate of servers, storage, and fabrics


Reduce hardware, power, cooling and space requirements


Reallocate resources with no downtime


Quickly and easily provision new servers


Secure desktops


Centralized management


Patch gold copies once, with automated roll
-
out



17

© Copyright 2011 EMC Corporation. All rights reserved.

Benefits of Cloud


IT provisioning in minutes instead of weeks


Application development, testing, and QA are flexible and self
-
service enabled


Relocation from test and development to production is
predictable and seamless


Resources scale fluidly to meet growing or reduced need


Service level easily adjusted after the fact


Resources granularly metered to optimize utilization and cost


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Virtualized Data Center and Cloud
Introduction

IT has more time to focus on the strategic;

the LOB has more time to focus on the business

18

© Copyright 2011 EMC Corporation. All rights reserved.

VDC and Cloud Governance, Risk, and
Compliance


Understand where your data
is and who “owns it”


Develop and implement end
-
to
-
end information lifecycle
management


Tie corporate governance with
IT governance


Understand impact of
regulations and laws
(compliance) on your data


Know what risks exist and how
to mitigate


Leverage standards and best
practices to provide guidance
and a foundation for decision
making

Cloud Model

Security Control Model

Compliance
Model

Cloud Security Alliance Model

19

© Copyright 2011 EMC Corporation. All rights reserved.

Myths


Cloud is cheaper


Usage model does not matter


Cloud will do everything for you


Transformation of data center doesn’t change staffing
needs


Cloud reduces or removes risk

Virtualized Data Center and Cloud
Introduction

19

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© Copyright 2011 EMC Corporation. All rights reserved.

Service Models

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Type

Description

Examples

Co
-
location
(
Colo
)


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䵡湡来搠
Service(s)
Provider
(MSP)


Manages facets of IT systems


On
-
premise or off
-
premise


mindShift

Technologies


Appia

Communications


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-
獥r癩ve

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computing


Shared

resources (multi
-
tenant)


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-
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-
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-
y潵
-
畳e

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-

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PaaS



Google App Engine,
Force.com,
VMforce


卡慓



Salesforce.com,
NetSuite
,
Microsoft Office 365

Virtualized Data Center and Cloud
Introduction

21

© Copyright 2011 EMC Corporation. All rights reserved.

Cloud Computing Definition

Deployment Models



Private Cloud



Public Cloud



Hybrid Cloud

Service Models



Software
-
as
-
a
-
Service (
SaaS
)



Platform
-
as
-
a
-
Service (
PaaS
)



Infrastructure
-
as
-
a
-
Service
(
IaaS
)

Cloud Tenets

http://csrc.nist.gov/publications/drafts/800
-
145/Draft
-
SP
-
800
-
145_Cloud
-
definition.pdf

22

© Copyright 2011 EMC Corporation. All rights reserved.

Capabilities can be rapidly and elastically provisioned, in
some cases automatically, to quickly scale out and
rapidly released to quickly scale in.

NIST

Rapid Elasticity


Capacity can be scaled up, down, in, or out dynamically


Scaling is immediate


Licensing is also built to scale


Underlying hardware can be anywhere geographically


Definition

23

© Copyright 2011 EMC Corporation. All rights reserved.

Cloud systems automatically
control and optimize resource
use by leveraging a metering
capability at some level of
abstraction appropriate to the
type of service (e.g., storage,
processing, bandwidth, and
active user accounts).


Resource usage can be
monitored, controlled, and
reported providing transparency
for both the provider and
consumer of the utilized service.

NIST

Measured Service


Infrastructure operational
costs incurred on a pay
-
per
-
use basis


Contractual obligations tied to
price tiering


No obligation has the highest
price


Definition

24

© Copyright 2011 EMC Corporation. All rights reserved.

Capabilities are available over the network and accessed
through standard mechanisms that promote use by
heterogeneous thin or thick client platforms (e.g.,
mobile phones, laptops, and PDAs).

NIST

Broad Network Access


Network is essential to consume the service


Endpoints can be of any type:


Smartphone, tablet, notebook, laptop, desktop, server, other
applications

Definition

25

© Copyright 2011 EMC Corporation. All rights reserved.

The provider’s computing resources are pooled to serve
multiple consumers using a multi
-
tenant model, with
different physical and virtual resources dynamically
assigned and reassigned according to consumer
demand.

NIST

Resource Pooling

Shared Resources


Infrastructure and services run on shared
physical devices (e.g., multi
-
tenant)

Definition

26

© Copyright 2011 EMC Corporation. All rights reserved.

A consumer can unilaterally
provision computing capabilities,
such as server time and network
storage, as needed automatically
without requiring human
interaction with each service’s
provider.

NIST

On
-
Demand Self
-
Service


On
-
Demand


Customers incur no infrastructure
capital costs and are charged an
Op
erational
Ex
pense (OPEX)


Workload forecasting unnecessary


Demand trends are predicted
managed by the provider


The underlying hardware may be
anywhere geographically


Self
-
service


Resources directly/indirectly
reserved by the customer via a
web based portal and appropriate
APIs

Definition

27

© Copyright 2011 EMC Corporation. All rights reserved.

Cloud Service Models

Sources: IDC 213197, 215504, 217579, 217945, 218252, 218938; Gartner 166525; the451Group

Service Model

Description

Examples


SaaS


Consumer can use the provider’s applications
running on a Cloud infrastructure. The
consumer does not manage or control the
underlying Cloud infrastructure.

Mozy
,
Zimbra
,

Salesforce.com,

Intuit, Microsoft, Google Apps,
Concur,
Zoho
, Cisco
Webex


PaaS


Consumer deploys on the Cloud

infrastructure
applications that they have crea
ted or
purchased

applications us
ing programming
languages and tools supported by the
provider.

SpringSource
, Google App
Engine, Force.com, Windows
Azure,
Appistry
, Engine Yard,
Flexiscale
, Bungee Connect,
Longjump

IaaS

Consumer provisions processing, storage,
networks, and other fundamental computing
resources where the consumer is able to
deploy and run arbitrary software, which can
include operating systems and applications.

EMC, VMware, Cisco,

Amazon Web Services,

Terremark
,
Savvis
,
Rackspace
,

AT&T, Verizon Business, BT,

IBM, HP, CSC

28

© Copyright 2011 EMC Corporation. All rights reserved.

Examples of Cloud Eco
-
systems


Microsoft


Components
-

Hyper
-
V & .NET


SaaS

-

Office 365


PaaS

-

Azure


IaaS

-

Azure


Amazon Web Services (
IaaS
)


Elastic Compute Cloud (EC2)


CloudFront


SimpleDB


Simple Queue Service (SQS)


Simple Storage Service (S3)


Elastic Block Storage (EBS)


28


Google Apps


SaaS

-

Gmail


SaaS

-

Docs


PaaS

-

Apps Marketplace


PaaS

-

Development


IBM Cloud Burst


Enterprise (
IaaS
)


Terremark


SAVVIS


SunGard


Rackspace


29

© Copyright 2011 EMC Corporation. All rights reserved.

Cloud Deployment Models

29

Virtualized Data Center and Cloud
Introduction

Enterprise X

Dedicated for

Enterprise X

Enterprise Q

Enterprise P

Cloud Service

Provider

Cloud Service

Provider

30

© Copyright 2011 EMC Corporation. All rights reserved.

Evolution of IT Roles

Traditional roles
still essential

New roles emerging:


Cloud Architect


Cloud Admin


Cloud Capacity Planner


IT Automation Engineer

Imperative:

Business and financial

management

New focus area:

Cloud service

Operations management

IT Service Management

Virtual Infrastructure Management

Virtual Infrastructure Architecture

Infrastructure
-
as
-
a
-

Service

Platform
-
as
-
a
-

Service

Software
-
as
-
a
-

Service

Systems

Storage

Backup
and
Recovery

Data
Center
Networks

Security

31

© Copyright 2011 EMC Corporation. All rights reserved.

Open Stack Cloud Initiative


Open source, open standards based Cloud


Includes compute and storage


Key members include:


Rackspace


NASA


Citrix


Dell


Compute based on XEN and KVM


Storage is software that is also object based

32

© Copyright 2011 EMC Corporation. All rights reserved.

Deployment Model Examples: By Market Size

Example

Deployment

Model

Description

Consumer

Public Cloud


Convenience outweighs risk



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SOHO/Startup

Public Cloud


Convenience outweighs risk


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Self
-
service


Back office, development, and production

SMB

Hybrid Cloud


Risk averse on tier 1 apps


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Enterprise

Private and

Hybrid Cloud


Tier 1 licensing, support, risk


Tier 2
-
4 private Cloud



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Infra Apps: Cloud as Target


Websites, portals, grid


Test/Dev


Scale, R & D


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33

© Copyright 2011 EMC Corporation. All rights reserved.

Deployment Model Examples: By Market
Segment

Example

Deployment

Model

Description

Healthcare

Public and

Hybrid Cloud


Government HITECH incentives


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Industry

Public Cloud


Public information (low risk)


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Financial

Services

Private Cloud


Regulators watching, not yet approving


Location of data, sharing resources at issue


Extend private Cloud to SPs


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Education

Public Cloud


Availability, scalability, maintenance


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Blackboard,
eCollege
, Google Apps, MS Azure

34

© Copyright 2011 EMC Corporation. All rights reserved.

Example: Consumer Archive Start
-
up


US based, Engineering in India


Turn captive documents into
digital information


3 years, self funded


All development and

production in Cloud


Cloud benefits


Dev started on day 1


No venture capital needed


Break even vs. CAPEX


6 Years

Upload doc images

Tag docs

Search all docs

35

© Copyright 2011 EMC Corporation. All rights reserved.

Example: Small to Medium Business
Software Manufacturer


Virtualized Data Center


Virtualization provides
local failover and load
-
balance


Can’t afford full DR site


Primary services in
-
house


Cloud Benefits


Cloud data encrypted


Tapeless backups


Self
-
service, PAYG


Long term retention


Compliant and
searchable

App Servers

Email Servers

B2D

Backup

Server

Backup Service

Provider

Archive Service

Provider

36

© Copyright 2011 EMC Corporation. All rights reserved.

Example: Start
-
up Hedge Fund Software




Virtualized Data Center


Consolidated from
virtualization


Converting to private
Cloud


Primary services in
-
house


Cloud benefits


Self
-
service


Pay
-
for
-
what
-
you
-
use


Fast provisioning


Fast scale
up/down/out


Reduce TCO + green


App Servers

Email Servers

B2D

Backup

Server

Backup Service

Provider

Archive Service

Provider

37

© Copyright 2011 EMC Corporation. All rights reserved.


Dedicated servers


DAS & small SANs


Tape backup


Monolithic apps


100% virtualized


X86 architecture


SAN driven replication
architectures


Tiered, virtualized app
hosting platform


De
-
duplicated backup


Enterprise services


Virtualized dedicated
servers


Tiered SANs


Disk
-
based backup


Monolithic apps

Datacenter Evolution

38

© Copyright 2011 EMC Corporation. All rights reserved.

Extended Cloud Service
-

XaaS


RESTful


API

vDC Service

Catalogs

RESTful


API

vDC Service

Catalogs

Resource

Creation

System

ITSM

System

Resource

Dist

System

Automation Orchestration

Cloud Services Lifecycle

Business Management

Provisioning Policy

Access Policy

vApps

Provisioning Policy

Access Policy

vApps

Physical

Infrastructure

Server

Storage

Connectivity

Virtual

Infrastructure

vCompute

vStorage

vConnectivity

39

© Copyright 2011 EMC Corporation. All rights reserved.

Module Summary


Information growth breaking old IT economic model


New information growth faster than IT can manage


Information use driving business growth and survival


Efficiency is the key driver for VDC and Cloud


IT needs to hyper
-
consolidate infrastructure


The business no longer wants to be in the ‘power’ business too


Resource pooling through virtualizing the stack essential


Improves efficiency


Creates secure and trusted environments


More responsive to on
-
demand and growth


Cloud extends benefits of VDC


Further improves cost structure


Puts IT in the hands of customer



40

© Copyright 2011 EMC Corporation. All rights reserved.

Q
&
A

41

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THANK YOU