Functional Business Systems

gabonesedestructionSoftware and s/w Development

Feb 17, 2014 (3 years and 7 months ago)

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Functional Business Systems


Some Information Systems are cross
-
functional


Example: A TPS can affect several different business areas:
Accounting, Human Resources, Production, etc.


Some Information Systems concentrate on one particular
business area (Accounting for example).


However, to meet all the goals and needs of a business
area, the Information System may not fit into one of the 6
general categories.

Functional

Business

Areas

Functional Business Systems


A complete
accounting system

may have some of the
characteristics of an


MIS
,


TPS
, and


DSS
.


A complete marketing
system may combine
an


MIS
,


ECS
,


TPS, and


DSS

Example: Marketing System

TPS

DSS

ECS

MIS

Types of Information System vs.

Functional Business Areas

PCS

TPS

ECS

MIS

DSS

EIS

Accounting

Finance

HR

Marketing

Production

Chapter 7

More Functional Systems

Functional Business Areas

Which functional area interests
you the most?

1
2
3
4
5
50%
0%
50%
0%
0%
1.
Marketing

2.
Finance

3.
Human Resources

4.
Accounting

5.
Production/Operations/
Manufacturing

Marketing Systems


Interactive Marketing


Sales Force Automation


Customer Relationship Management


Market Research and Forecasting


Advertising and Promotion


Product Management


Sales Management

What is Spyware?

1
2
3
4
5
0%
0%
0%
0%
100%
1.
Shares my personal info
with a data center

2.
Takes control of my
computer

3.
Delivers pop
-
up adds

4.
Tracks my Internet usage

5.
All of the above



Has anyone ever head of Claria?

10

25%
25%
25%
25%
1
2
3
4
1.
Yes, its for allergies

2.
Yes, its a cartoon

3.
Yes, they are leaders in online behavioral
marketing

4.
No

Does Marketing have anything to
do with Spyware?

10

1
2
50%
50%
1.
Yes

2.
No

Targeted Marketing


appeal to people in specific
Communities


Content

of messages is aimed at targeted
audiences


Context
: If you buying plane tickets online,
you might be more interested in ad for
suitcases.


Demographic/Psychographic





Online Behavior.


Summary


There is a connection between all of the
following


Targeted Marketing, Marketing Information
Systems, Spyware, Spam, and Junk Mail


Information about your online behavior allows
companies to

1.
Target you specifically

2.
Learn about connections context, demographics,
psychographics, and online behavor

Does anyone really care about
manufacturing systems?

10

50%
50%
1
2
1.
Yes

2.
No

Manufacturing Systems


This is where we see the use of process
control systems.


From petroleum processing to toy
manufacturing


CAM: Computer Aided Manufacturing


CIM: Computer Integrated Manufacturing

Computer Integrated Manufacturing
(CIM)


Simplify production processes. Re
-
engineer
vs. gradual improvement.


Automation


robotics, artificial intelligence


Integrate production process with other
systems: Order processing, inventory
control, finance systems.

Human Resource Systems


HRM: Human Resource Management


Employee Self
-
Service Systems


Online HRM systems...


Integration with Monster.com,
CareerBuilder.com, etc.


HR Systems

Accounting and Finance Systems


What is really the difference between
accounting and finance?

Investment Management

10

1
2
50%
50%
1.
Accounting

2.
Finance

Cash flow forecasting

10

1
2
50%
50%
1.
Accounting

2.
Finance

Payroll

10

1
2
3
4
25%
25%
25%
25%
1.
Accounting

2.
Finance

3.
HR

4.
Accounting mostly
but some HR

Order processing

10

1
2
50%
50%
1.
Accounting

2.
Finance