Fiat 500L, Cool & Capable

frontdotardUrban and Civil

Nov 15, 2013 (4 years and 1 month ago)

137 views






_____________________________________________________________________________________________________________


Fiat Group Automobiles South Africa (Pty)
Ltd. | Reg. No. 1997/014154/07

|
Vat Reg number.4800173033

270 George Street | Noordwyk| Midrand

|
Private Bag X94, Bryanston, 2021

Phone +27
12

666 3600

|
www.fiat.co.za


Fiat Group Automobiles South Africa (Pty) Ltd. is a Level 8 BBBEE Contributor

_____________________________________________________________________________________________________________

Directors
:
J. Monce (French)(Chairman), S.T. Barcroft


(USA)(CEO), L.Sistino (Italian),A. Faina(Italian), E. Cappellano (Italian)















Fiat Group Automobiles South Africa (Pty) Ltd




22
nd

October
201
3




Fiat 500L, Cool & Capable



Stellenbosch
, South Africa


F
ive years after the
launch
of the
new
Fiat 500 and 55 years after the début of
the historic 500, the Fiat 500L
augments the 500 Family with its introduction locally

on
22
nd

October 2013
.
The
launch marks a
new chapter
for

the Italian icon follow
ing

on from the success of
the
500, 500C and high

performance
Abarth versions.



The 500L combines the iconic nature of the 500 style with the functionality of Fiat's design. Expanded on the
concept of ‘space efficiency’, the new model defies convention

owing to its MPV passenger space, the feel of
a s
mall SUV on the road and levels of efficiency typical of a compact car. By following this novel recipe, the
Fiat 500L combines characteristics peculiar to different classes to offer
the

concept of
a
distinctive and
versatile first car that is an alternativ
e to the traditional saloons of the B and C segments.


After more than
1,2 million

cars have been sold in 110 countries worldwide, the 500 has grown up to
accommodate new experiences and needs once more. If the 500 is the super
-
compact car perfect for young
people and the city, the Fiat 500L is the first car of the 500 family able to co
ntain the small pleasures and life's
greatest emotions all together: children, friends, journeys, music and community.


The 500L expresses its styling individuality, communicates with the outside world and opens its doors to a
new on
-
board experience. The

letter ‘L’ sums up the three dimensions enclosed in the new Fiat solution:
Large
;
functionality and space; Light
;

‘lightness’ means user
-
friendly technology

and eco
-
friendliness; and
Loft;

a trend
-
setting environment where one can live life to the fullest
.


Large: efficient space

Besides being comfortable and functional, the Fiat 500L is cool. It

expresses
Italian style with a distinctive look
and interprets
Fiat’s
innovative

designs

in substance and in form. Substance turns into the ‘space efficiency’
concept that distinguishes all of the most innovative Fiats in history. Just as the 600 Multipla
of 1956
was the
forerunner of the concept of
the
compact people carrier, the 500L is the

new Fiat interpretation of the

Simply





_____________________________________________________________________________________________________________


Fiat Group Automobiles South Africa (Pty)
Ltd. | Reg. No. 1997/014154/07

|
Vat Reg number.4800173033

270 George Street | Noordwyk| Midrand

|
Private Bag X94, Bryanston, 2021

Phone +27
12

666 3600

|
www.fiat.co.za


Fiat Group Automobiles South Africa (Pty) Ltd. is a Level 8 BBBEE Contributor

_____________________________________________________________________________________________________________

Directors
:
J. Monce (French)(Chairman), S.T. Barcroft


(USA)(CEO), L.Sistino (Italian),A. Faina(Italian), E. Cappellano (Italian)







More


philosophy applied to the ‘Multispace’ concept. The 500L reformulates the category of compact cars for
the modern family in an emotional vein by
re
developing some of the 500's stylistic details.


The Fiat 500L
is the result of technological feasibility, brand strategies and studies by

Fiat that set out to
understand in advance relationship
s

with the car in the future.
This
approach goes beyond the form
-
function
connection to focus attention on the user
’s needs
.
Developed within the context of the new Fiat B segment
platform, the 500L is an innovative car that addresses a more diversified and broader customer base and
aims at setting higher standards in terms of available on
-
board space and comfort. The result is
a highly
functional car able to "converse" with the user and offer quality to appreciate over the years.


According to the latest research, 4.1

m is the average length of cars sold in Europe
,
a standard size allow
ing
easy move
ment

in traffic. The Fiat
500L’
s real competitive advantage is that
whilst

only 7
0

m
m
longer

than a
Fiat Punto, the Fiat 500L easily accommodates five passengers 2 meters tall with their
luggage

without ever
compromising passenger room. Suffice to say that the Fiat 500L boasts the

best passenger volume index in
the segment: with
combined
front and rear volumes

of 3.17
m
3
.


The 500L has the best
-
in
-
class load capacity

in terms of ratio between external dimensions



4
.
15 m long,
1
.
78 m wide, 1
.
66 m high and 2
.
61 m wheelbase
-

and
interior space
, including the
luggage compartment,
which boasts a capacity of almost 400l,
capable of

transport
ing

up to five roller suitcases.


The multitude of possible configurations of the interior space demonstrates that customers can easily
transpor
t materials up to 2.4 metres long by folding the front passenger seat and only one rear seat forward.


The innovative ‘Cargo Magic Space’ luggage compartment solution allows the boot to be adjusted in three
levels; to separate fragile objects from heavy o
nes, clean objects from dirty ones, and wet objects from dry
ones. The load compartment is also filled with pockets and hooks in order to transport any object in total
safety and tidiness.


The rear seats are longitudinally adjustable and
fold
separately
to further increase rear passenger comfort.
The

‘Fold&Tumble’ function
makes
it possible to completely tilt the rear seat forwards
resulting in

a totally flat
load compartmen
t.










_____________________________________________________________________________________________________________


Fiat Group Automobiles South Africa (Pty)
Ltd. | Reg. No. 1997/014154/07

|
Vat Reg number.4800173033

270 George Street | Noordwyk| Midrand

|
Private Bag X94, Bryanston, 2021

Phone +27
12

666 3600

|
www.fiat.co.za


Fiat Group Automobiles South Africa (Pty) Ltd. is a Level 8 BBBEE Contributor

_____________________________________________________________________________________________________________

Directors
:
J. Monce (French)(Chairman), S.T. Barcroft


(USA)(CEO), L.Sistino (Italian),A. Faina(Italian), E. Cappellano (Italian)







Versatility: multiple configurations to meet all needs

The Fiat 500L is

also
Large in terms of functionality
. T
he

multiple configurations of interior space combined
with the 22 compartments of different sizes
, and the dashboard

suitably designed to group the instrument
panel and main controls of the audio and IT devices into
two distinct but adjacent zones

offers

a totally
liveable passenger compartment
. T
he maximum width of the front
passenger compartment

is 1,46m
(measured at the shoulders) while the height, from seat to roof, is 1,03m (in the rear
com
part
ment

the
measuremen
ts are 1,39m and 0.99m, respectively).


The numerous adjustments of the seats also contribute to top
-
level on board comfort. They can be adjusted
on every axis using 8 different modes, starting
with

that of the driver offer
ing
, as standard, a longitudinal
configuration and reclining backrest. The front passenger seat, on the other hand, can be fitted with a folding
table backrest. In this latter case, you can have a handy support surface both for common objects, such as a
handb
ag or a
laptop,
and for unusual items. When the rear seats are also folded down using the
Fold&Tumble

function, the customer can obtain a flat loading surface for the entire length of the passenger compartment
(2.4 metres), mak
ing

maximum use of the interi
or space.


The rear seat ensures the same versatility. It has a 60/40 split folding backrest that can be adjusted
longitudinally and separately in 12 positions, with the third central head restraint and armrest offered as
optional.


Light: altruistic te
chnology

L also stands for Light; a
‘lightness’ feeling that improves and simplifies the quality of life

for

the occupant
's
benefit. Fiat has always been a byword for innovative cars that offer sophisticated
yet straightforward
technological solutions
that

satisfy both the needs of everyday mobility as well as the growing social
awareness of others, the environment and safety issues.

But 'lightness' is also an easy and immediate
relationship with the navigation and
infotainment

systems the Fiat 500L offers,

us
ing

simplified "human
-
friendly" interfaces.


Light also is the simplicity of use of the on
-
board technology of the new car. The 500L is the first car of the Fiat
group to be equipped with a multimedia device based on the new generation of
the
U
c
onnect

infotainment
platform.


UConnect was designed with the aim of creating a multifunction system able to manage all of the main media
content on the car, such as the radio, mobile phone, Media Player, iPod or smartphone
as well as

the





_____________________________________________________________________________________________________________


Fiat Group Automobiles South Africa (Pty)
Ltd. | Reg. No. 1997/014154/07

|
Vat Reg number.4800173033

270 George Street | Noordwyk| Midrand

|
Private Bag X94, Bryanston, 2021

Phone +27
12

666 3600

|
www.fiat.co.za


Fiat Group Automobiles South Africa (Pty) Ltd. is a Level 8 BBBEE Contributor

_____________________________________________________________________________________________________________

Directors
:
J. Monce (French)(Chairman), S.T. Barcroft


(USA)(CEO), L.Sistino (Italian),A. Faina(Italian), E. Cappellano (Italian)







navigation system. In
this way the driver can simply, quickly and safely access them hands
-
free while keeping
his eye on the road.


The
5"
touchscreen

of the 500L UConnect multimedia system, one of the largest of its class, lets you manage
all the major media content of the car

all rigorously wireless. Alternatively,
media
resources

can be connected
by USB port and AUX
-
IN connector.


The system also includes an advanced Bluetooth interface to access extra functions such as phone call
management or reading received SMS text messa
ges via
text
-
to
-
speech

technology, the innovative Audio
Streaming system that reproduces music files and web radio stations directly from your smartphone in
streaming via Bluetooth on the UConnect device.


The new
radio
is based on the Windows Embedded Au
tomotive operating system and has an advance user
interface with functions such as the previously mentioned text
-
to
-
speech, voice recognition (in 11 languages)
and audio controls on the steering wheel so that the driver can access all of the main
infotainm
ent

contents
without taking his hands off the steering wheel.


The new UConnect system lets you listen to
conventional radio stations,
or
your
preferred radio through
a
smartphone. A future development will also let the customer
-

through smartphone integration
-

use many
apps

on the on
-
board system in order to always be in contact with Facebook and Twitter friends or be updated
in real time on traffic,
news

and weather.


In short, the 500L is a generous car in terms of both contents and technology, easy to use and to enjoy. A
simplicity that conceals a complex engineering process requiring hours and hours of design, tests and
adjustments.


A “light” engine range

Today
’s
car must be “light” for the environment
as well as

the wallet of its driver. For several years increasing
sensitivity on the part of consumers toward the environment has been
observed
. A new consumer has thus
been born, one more eco
-
friendly and also more
mindful to costs. Respect for the environment is an
increasingly important factor
to

consider when purchasing a car. Economic accessibility has become a
significant
requirement that cannot to be ignored, both

at the time of purchase and during everyday use.


R
educed fuel consumption and emissions is therefore an essential requirement for the success of a car. For
this reason, the Fiat 500L will
be offered with the choice of two efficient engines distinguished
by their
lower





_____________________________________________________________________________________________________________


Fiat Group Automobiles South Africa (Pty)
Ltd. | Reg. No. 1997/014154/07

|
Vat Reg number.4800173033

270 George Street | Noordwyk| Midrand

|
Private Bag X94, Bryanston, 2021

Phone +27
12

666 3600

|
www.fiat.co.za


Fiat Group Automobiles South Africa (Pty) Ltd. is a Level 8 BBBEE Contributor

_____________________________________________________________________________________________________________

Directors
:
J. Monce (French)(Chairman), S.T. Barcroft


(USA)(CEO), L.Sistino (Italian),A. Faina(Italian), E. Cappellano (Italian)







polluting emissions and CO
2

levels, corresponding to real economic benefit in everyday use for the customer
;

a petrol (70kW 1.4l) engine and a turbo
-
diesel (77kW 1.6l MultiJet 2) engine.
Each with different qualities, all
exploited to the fu
ll in combination with the
standard

6
-
speed manual
transmission.


The reduction in fuel consumption and emissions involves the design and set
-
up of the entire vehicle. As
proven by the over 3
,
000 hours of
research

on the body and underbody carried out at
the Fiat Group
Automobiles wind tunnel in Orbassano (Turin), one of Europe’s largest: the final result is a CX of 0.30.


Last but not least, all Fiat 500L engines have been meticulously engineered, requiring over 10,000 hours of
simulation on
test
-
benches, in addition to extensive road tests under varying climatic conditions.


Loft: personal size

Loft is a contemporary, wide, open and luminous dimension
, j
ust like the new 500L that has been
conceive
d
and produced in the same way as a beautiful
and functional design
er

house.
T
he Centro Stile Fiat
design
centre
drew inspiration from the
cab forward

concept, the modern reinterpretation of a car concept designed
to achieve greater external visibility and a

large amount of internal light. T
he 500L ha
s 360° glazing to ensure
that its visibility is the best
-
in
-
class
,

in addition to increasing the sense of command of the road and to make
parking manoeuvres easier.


The glass roof
-

the largest in its category with a size of 1.5
m
2
-

floods the passenger compartment with
an
abundance
of light. It is available in two versions: electric roof or Skydome.


The colour range offers
no less than
7

body colours
:



Four pastel

-

Pasadoble Red, New Age Cream, Bossa Nova White

and

Bashment Blue




Three metallic

-

Opera Red, Heavy Metal Grey

and

Minimal Grey

2 trim levels
:



Easy
:

o

Soft

touch beige dashboard


Beige ambience


Magnesium/beige fabric, two tone
black/beige steering wheel

o

Soft touch grey dashboard


Grey ambience


Red/grey fabric,
two
-
tone black/grey steering
wheel



Lounge
:

o

Suede beige dashboard


Beige ambience


Beige/dark grey fabric, two
-
tone black/beige
steering wheel






_____________________________________________________________________________________________________________


Fiat Group Automobiles South Africa (Pty)
Ltd. | Reg. No. 1997/014154/07

|
Vat Reg number.4800173033

270 George Street | Noordwyk| Midrand

|
Private Bag X94, Bryanston, 2021

Phone +27
12

666 3600

|
www.fiat.co.za


Fiat Group Automobiles South Africa (Pty) Ltd. is a Level 8 BBBEE Contributor

_____________________________________________________________________________________________________________

Directors
:
J. Monce (French)(Chairman), S.T. Barcroft


(USA)(CEO), L.Sistino (Italian),A. Faina(Italian), E. Cappellano (Italian)







o

Suede grey dashboard


Grey ambience


Black/ grey fabric, two
-
tone black/beige steering
wheel

3 alloy rim comb
inations
.


In addition to the standard

vehicle,

t
urning
the new Fiat 500L

into a unique and personalised object

is made
possible wi
th a variety of optional extras available from the dealership:

Exterior



Chromed, ceramic effect black, technics effect
white, technics outline effect white or aluminium
exterior mirror covers.



Chrome bonnet line enhancer.



17” alloy wheels, double spokes in black.



Lockable security wheel nuts.



Fiat branded tyre valve caps.



Roof bars.



Towbars.



Exterior badges and stickers.

Interior



Laser
-
made Fiat 500L
embossed
carpets.



Rubber floor mats.



Moulded cargo tray.



Rear window sunshades.



Kick plate emblems.



Headrest coat hangers.



iPod and iPhone support.



Key fob covers available in 9 eye
-
catching colours.


Easy in the city, quiet on the motorway

T
he new
wide
c
hassis architecture of the 500L

will be shared
with

upcoming generations of
family
models and
was calibrated to guarantee top
-
of
-
the
-
class performance and comfort.
T
he body has a high level of torsional
rigidity
-

111,700 daNm/rad
-

that contributes to optimum control of the geometry.


Comfort in the

new 500L is
the

result
of the layout of
the vehicle’s

suspension
-

MacPherson up front, torsion
beam in the rear
-

that have been updated to ensure control and comfort at top levels. More specifically, the
front su
spension has a new anti
-
roll bar with extraordinary rolling rigidity made with hollow technolog
y that





_____________________________________________________________________________________________________________


Fiat Group Automobiles South Africa (Pty)
Ltd. | Reg. No. 1997/014154/07

|
Vat Reg number.4800173033

270 George Street | Noordwyk| Midrand

|
Private Bag X94, Bryanston, 2021

Phone +27
12

666 3600

|
www.fiat.co.za


Fiat Group Automobiles South Africa (Pty) Ltd. is a Level 8 BBBEE Contributor

_____________________________________________________________________________________________________________

Directors
:
J. Monce (French)(Chairman), S.T. Barcroft


(USA)(CEO), L.Sistino (Italian),A. Faina(Italian), E. Cappellano (Italian)







provides increased performance and at the same time reduced weight. The front
cross member

is also
designed with high rigidity to achieve greater acoustic comfort and to integrate a third load line to improve
energy absorption capacity in the case o
f
a
collision.


One of the new innovations is
the
adoption of
a "split" type of shock absorber mounting that transmits the
loads to the body through two different routes and therefore better filter
s
the road vibrations, improve
s
acoustics whilst improving

shock absorber

performance
.


T
he rear suspension has
newly

designed torsion axle architecture with a high level of rolling rigidity. This
feature save
s

on the weight of an anti
-
roll bar. Hydraulic bushes were also adopted to improve the car's level
of comfort.
T
he rear suspension of the Fiat 500L was further lightened in weight by adopting single tube shock
absorbers.


"Lightness" on the 500L is also we
ighed in quantity of silence. The need to turn the interior into a muffled
sitting room stems from this. External noise does not seep in and the motion of the car as it travels along the
road is barely perceptible. To achieve this result, time was spent in

the anechoic room and on the proving
grounds in over 10,000 hours of tests to reach an articulation index of 72%, a level at the top of its class.


Technological and protective

To guarantee the protection of the passengers, the new 500L combines a body designed to the most modern
criteria with active and passive safety content that ensures its optimum
class leading
performance
.


T
he new car has a safety cell structure complete
with double pillars in front designed in line with current U.S.
regulations
.
The safety performance was designed by the Fiat Safety Centre after examining all possible
types of impact: front and side
,
roll
-
over, pile
-
up a
s well as with
pedestrians. Various

speeds at which impact
may occur were also taken into consideration as well as different types of obstacles and different types of
occupants with greatly varying physical characteristics.


The new 500L's standard equipment includes
six airbags


front
,
w
indow
and
side airbags
-

front headlights
with DRL (Daytime Running Lights) function and fog lights with the self
-
adaptive cornering function. The
model also comes
as
standard with ABS
,
BAS (Brake Assist System) and the sophisticated ESC (Electronic
Stabil
ity Control) that intervenes in
driving
conditions close to the limit
.









_____________________________________________________________________________________________________________


Fiat Group Automobiles South Africa (Pty)
Ltd. | Reg. No. 1997/014154/07

|
Vat Reg number.4800173033

270 George Street | Noordwyk| Midrand

|
Private Bag X94, Bryanston, 2021

Phone +27
12

666 3600

|
www.fiat.co.za


Fiat Group Automobiles South Africa (Pty) Ltd. is a Level 8 BBBEE Contributor

_____________________________________________________________________________________________________________

Directors
:
J. Monce (French)(Chairman), S.T. Barcroft


(USA)(CEO), L.Sistino (Italian),A. Faina(Italian), E. Cappellano (Italian)







The Fiat 500L ESC is equipped with several very useful functions:




ASR (Anti Slip Regulation) system, which optimises traction at any speed, with the help of the brakes and
engine
management, allowing the Fiat 500L to cope easily on low
-
grip road
s
.



Hill Holder, the system helps the driver start

off uphill by keeping the brake locked for about 2 seconds, in
this way making starting off easier without requiring the driver to press the

brake pedal or use the
handbrake.



MSR (Motor Schleppmoment Regelung): when there is a brisk
down
-
change in poor grip conditions, the
MSR function intervenes,
cont
r
oll
ing engine torque and preventing the wheels from locking
.



DST (Driving Steering Torque): the system improves both driving safety and handling performance. The
active electronic steering carries out corrections automatically and also controls oversteer over surfaces
with low grip in all driving conditions.



ERM (E
lectronic Rollover Mitigation) is the function which intervenes when a wheel leaves the road
surface: in fact, whenever an extreme dynamic movement is detected, the ERM helps to restabilise the
vehicle and returns control of the car to the driver.


Produc
tion

The Fiat 500L is produced at the Kragujevac

plant

in Serbia
, inaugurated
in
April 2011 after three years of
intense and continuous work carried out to upgrade the infrastructures and restore the buildings, with new roof
coverings, new production depa
rtments, reclamation of lands and installation of advanced machinery and
production systems.


Over 1 billion Euros have been invested from 2010 to today, in addition to Fiat's best professional resources.
2500 workers and suppliers took part in the plan
t's reconstruction. In addition, 1,100,000 hours of staff
training were provided to create a new industrial culture.


The new Kragujevac plant production capacity exceeds 700 cars per day thanks to the new design and
structure. With its compact, flexible and modular structure
-

it can produce various models
-

the industrial site
was built to last for years, to be producti
ve and competitive, in addition to abiding by the principles of World
Class Manufacturing, the production system applied throughout the Fiat Group.


New technological standards have been applied for the production of the 500L in order to support other
production cycles (flexibility), to make maintenance easier and to reduce energy consumption (simplicity) and
to assure quality (sturdiness). More specifically, every production station has been designed taking all
essential parameters into consideration.
Th
e
se include safety; quality, with over 1,900 controls on the line;





_____________________________________________________________________________________________________________


Fiat Group Automobiles South Africa (Pty)
Ltd. | Reg. No. 1997/014154/07

|
Vat Reg number.4800173033

270 George Street | Noordwyk| Midrand

|
Private Bag X94, Bryanston, 2021

Phone +27
12

666 3600

|
www.fiat.co.za


Fiat Group Automobiles South Africa (Pty) Ltd. is a Level 8 BBBEE Contributor

_____________________________________________________________________________________________________________

Directors
:
J. Monce (French)(Chairman), S.T. Barcroft


(USA)(CEO), L.Sistino (Italian),A. Faina(Italian), E. Cappellano (Italian)







logistic flow, developed on the basis of the operation station; efficient maintenance; environmental
sustainability by reducing consumption; and ergonomics, which cuts stress and fatigue
factors to a minimum.


A solvent methodology for "high solid" metallic paints has been introduced for the first time in the paint shop.
Interiors are painted by hand while the exteriors are painted by robots, and then go to the solvent
-
based GAS
oven booth

for transparent coating.
O
n the assembly line
there
is
a high

level of complexity with more than
5,000 components to manage and have
to be
delivered to the line in the correct quantity, at the right place
and at the right time.


The Serbian plant was bui
lt in keeping with the concept of sustainability, both by reducing negative effects on
the environment in industrial production
through

planning attentive to environmental issues and workers, and
by implementing the FIAT Biodiversity Value Index as the rat
io between human activities and biodiversity. The
planting of over 1
,
000 indigenous trees in the
factory
area together with the employees' children and the
creating
of
a bio lake that is
the home to many dying species
are proof of that.


Pricing
: competitive lightness

Sales of the new Fiat 500L begin
s

at the end of October locally with t
wo

model lines
; Easy and Lounge

a
nd
two powertrain combinations
; 1.4l petrol and 1.6l diesel
.


Pricing
(Including VAT and CO
2

tax)
is

the following
:



Fiat 500L 1.
4l 16V Easy


R
232,990.00



Fiat 500L 1.4l 16V Lounge


R
247,990.00



Fiat 500L 1.6l
MultiJet

Lounge


R
287,990.00


The 500L is available from 35 Fiat dealerships nationwide and comes standard with a 3 year / 100,000km
warranty and maintenance plan.


##
#












_____________________________________________________________________________________________________________


Fiat Group Automobiles South Africa (Pty)
Ltd. | Reg. No. 1997/014154/07

|
Vat Reg number.4800173033

270 George Street | Noordwyk| Midrand

|
Private Bag X94, Bryanston, 2021

Phone +27
12

666 3600

|
www.fiat.co.za


Fiat Group Automobiles South Africa (Pty) Ltd. is a Level 8 BBBEE Contributor

_____________________________________________________________________________________________________________

Directors
:
J. Monce (French)(Chairman), S.T. Barcroft


(USA)(CEO), L.Sistino (Italian),A. Faina(Italian), E. Cappellano (Italian)







Media Contact:

Richard Sloman

Media Liaison Manager,

Fiat Group Automobiles South Africa (Pty) Ltd

Tel: 00 27
10

252 5053

Cell: 00 27 76

523 5699

E mail: rs259@chrysler.com


Fiat
’s media web sites:

http://www.
fiat
press
.com

http://www.quickpic.co.za


Product and customer information can be sourced from:

http://www.
fiat
.com

http://www.
fiat
.co.za