NEW PERIODICAL PROPOSAL APPROVAL PHASE TWO FORM

donkeyswarmMobile - Wireless

Nov 24, 2013 (3 years and 7 months ago)

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NEW PERIODICAL PROPOSAL

APPROVAL PHASE TWO FORM




PERIODICAL TITLE:



LAUNCH YEAR:




FINAL PERIODICAL
FINANCIAL
CO
-
SPONSORS:


FINAL PERIODICAL TECHNICAL CO
-
SPONSORS:

N/A.


FINALIZED PERIODICAL
OFFICIAL
SCOPE:

The
IEEE
Wireless Communications

Letters

will pub
lish
shorter,
high
-
quality
manuscripts on advances in the state
-
of
-
the
-
ar
t of wireless communications. B
oth
theoretical contributions (including new techniques, concepts
, and analyses) and practical
contributions (including system experiments and prototypes, and new applications) will
be encouraged. The general scope of the
journal
includes, but is not limited to, the
following:


Modulation and coding; Detection and esti
mation;
Divers
ity techniques and equalization;

Channel modeling
; Fading countermeasures; Multiuser detection;
Signal separa
tion and
interference rejection;
DSP a
pplications to wireless systems;
Br
oadband wireless
communications;
Network architectures and
protocols, with an emph
asis on physical and
link layer
comm
unication; Multiple access techniques; Space
-
time processing;
Synchronization techniques; Software radio;
Resource allocat
ion and interference
management;
Multirate
and multicarrier communications;

Securi
ty, privacy, and
authentication;
Experimental and pr
ototype results;
Systems and services including
mobile satellites, wireless local

loops, wireless LANs, wireless PBX, and PCS/cellular;

Wireless source and sensor
location estimation
and
tracking;

M
ultimedia
communication
s

over wireless;
Cross
-
layer design and optimization
;
Orthogonal
frequency division multiplexing
;
MIMO systems
;
Ultra
-
wide band communications
;

Spectrum sharing and interference management
;
Adaptive signal processing for wireless
s
ystems
.






IEEE Wireless Communications Letters

2012

IEEE Communications Society, IEEE Signal
Processing Society and IEEE Vehicular
Technology Society
. The financial share distributions are described in the Memorandum
of Understanding (MOU), which has been approved by the three co
-
sponsoring societies.


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In addition, papers on
other
specific

or non
-
traditional

topics

relevant to wireless
communications and its
application
s
, are encouraged. Examples include
s
imulation tools
and methodologies for design, analysis, rapid prototy
ping, performance
prediction, an
d
spectrum sharing and interference management.


Because of the intense research activities into cross
-
layer or trans
-
layer wireless
technologies, t
he boundary between the ph
ysical layer and network
-
and
-
hig
her layers is
blurry. For this reaso
n
, we anticipate that the
WCL
will publish papers that
cover topics
on

the boundary between physical
-
layer communications and the
broad
area o
f
architectures and protocols fo
r wireless networks. Such papers would typically have
significant content related
to the physical layer (e.g., the topics outlined above).


The
WCL

shall accept, as filler, calls for papers and calls for participation for technical
meetings of any of the Sponsors, provided such meetings a
re directly related to wireless
communication
s
.
Publication of filler is at the discretion of the Editor
-
in
-
Chief
.

The
launching of
Wireless Communications

Letters

will not in any way restrict the scope of
the
I
EEE Transactions on Wireless Communications, I
EEE Transactions on
Communications, IEEE J
ourn
al on Selected Areas in Communications, IEEE/ACM
/A CM
Transactions on Networking, IEEE Communications Letters, IEEE Transactions on
Signal Processing, IEEE Signal Processing Letters,
IEEE Transactions on Vehicular
Technology,
or other “broad spectrum” jour
nals published by the Communications
Society, Signal Processing Society,
Vehicular Technology Society
,
or other publications
of the IEEE.


PERIODICAL NEED:

With papers on wireless communications appearing in COMSOC and SPS’s
IEEE
Transactions on Wireless C
ommunications
, ComSoc’s

IEEE Transactions on
Communications
, as well as in other IEEE journals such as
IEEE Transactions on
Vehicular Technology
and

IEEE Communications Letters
, a natural question is “why
launch a new journal in wireless communications.” The answer to this question lies in
(i)
our desire to establish a faster review process for short articles in the wireless
communications area;
(ii)
letting the
IEEE Transacti
ons on Wireless Communications

focus on publishing full
-
length articles; and
(iii)

separating the wireless letters from
conventional communications letters.


WAS THERE A
POTENTIAL
READERSHIP SURVEY CONDUCTED TO
ASSESS THE NEED?

Currently, about 30 percent

of the articles published by the
IEEE Transactions on
Wireless Communications

are short papers. This translates to about 200 articles, which is
already the number of articles published by a medium scale journal of IEEE. These short
papers often undergo th
e same review process as the full length papers. If we create a
new journal with a faster review process for short papers while the
IEEE Transactions on
Wireless Communications

stops publishing short papers, the authors and readers of short
papers will be
happy to be directed to the new journal.



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ALTERNATIVE PUBLISHING MECHANISMS EXPLORED

(
This was part of
Approval Phase One but may be updated with new information.
)
:

IEEE Transactions on Wireless Communications

is currently the third largest
Transactions w
ithin IEEE. It published 712 articles in 2009, and it continues to receive
more and more submissions. In 2010 alone, it received 2,336 submissions. The journal
has become thicker and thicker, and it is time to create a new journal to assume the short
arti
cles and let the original journal focus on publishing full length papers.


OVERLAP WITH EXISTING IEEE PERIODICALS:

As noted above, the new
Wireless Communications

Letters
will not in any way restrict
the scope of the
I
EEE Transactions on Wireless
Communications, I
EEE Transactions on
Communications, IEEE J
ournal on Selected Areas in Communications, IEEE/ACM
/A CM
Transactions on Networking, IEEE Communications Letters, IEEE Transactions on
Signal Processing, IEEE Signal Processing Letters,
IEEE Trans
actions on Vehicular
Technology
or other “broad spectrum” journals published by the Communications
Society, Signal Processing Society, or other publications of the IEEE.



VISUAL LANDSCAPE:

(Only necessary when a scope seems to overlap with existing
IEEE periodicals yet there is really a difference in the content envisioned.)





























Circuits

Physical

Network

Applications

Broad spectrum

transactions

Transactions on
Communications

Transactions on
Wireless
Communications

Journal on Selected
Areas in Comm.

(special topics)


Communication
Letters

(rapid publication)

Proposed
Wireless Communications Letters

(rapid publication and area specific)



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PAPER SOURCE CHANNELS:


PERIODICAL


There will be a Steering Committee consisting

of 7 voting members.
The IEEE
Communications Society will have 4 voting members, the IEEE Signal Processing
Society will have 2 voting members, and the IEEE Vehicular Technology Society will
have 1 voting member.


There will be an Editorial Board consisti
ng not less than 10 Associate Editors and not
more than 100 Associated Editors. The Editor
-
in
-
Chief will

be responsible for appointing
the Associate Editors of the journal.

It is anticipated that the initial editorial board for the
new
journal

may be drawn primarily from the existing editorial board of the
IEEE
Transactions on Wireless Communications.


EDITOR SELECTION PROCESS AND ANY DEFINED TERM RESTRICTIONS



The Editor
-
in
-
Chief wi
ll be appointed by the President of the IEEE Communications
Society,
in consultation with SPS and VTS counterparts, based on the recommendation
from
the Steering Committee
. The appointment of the new EI
C will be conducted in a
manner to ensure that the new

EIC has been appointed at least six months prior to the
expiration of the term of the retiring Editor
-
in
-
Chief.


EDITOR
-
IN
-
CHIEF IDENTIFICATION AND BACKGROUND



The Editor
-
in
-
Chief
will be an acknowledged leader in the field of interest of
the
journal.

H
e/s
he will agree to assume the roles and responsibilities of the Editor
-
in
-
Chief of an
IEEE
journal

with all attention and vigor, realizing that there will be no remuneration for
this service. The period of service will be
two years, once
-
renewable


The fo
unding editor
-
in
-
chief
is planed to

be identified and appointed by June 2011.










The
Wireless Communications Letters

will be sponsored by the IEEE Communications
Society, IEEE Signal Processing Society and IEEE Vehicular Technology Society, and
be “spun out” of the existing
IEEE Transactions on

Wireless Communications
.
After the
spin out,
IEEE Transactions on Wireless Communications

will only publish full length
papers, and the short articles will go to
Wireless Communications Letters
.


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WORKSHEET AND BACKGROUND INFORMATION

APPROVAL PHASE
TWO

FORM

(Most of this information
duplicates

what was contained in the Phase One proposal form)



IS THERE VARIANCE FROM IEEE’S PERIODICAL NORMS?

(This information will help the Periodicals Product Manager determine if there are any
important departures from standard operating procedure requiring communication during
the early stages of the periodical

approval process.)


PAGE COUNTS:

(Aggressive page growth planning has been historically problematic, particularly in

topic areas with no existing paper flow channel being utilized. During Approval

Phase One, these page counts are only estimations.
During Approval Phase Two, they

are final counts for the proposal. The Year Two and Year Three counts may be

adjusted post
-
proposal, based on actual experiences. Advertising pages may not be

known in Approval Phase One.)

















EDITORIAL
PAGES


Year One

600

Year Two

750

Year Three

900







AD PAGES (magazines)

Year One


Year Two


Year Three





FREQUENCY OF PRINT ISSUE:


(There is nothing holding a publication to a typical quarterly, bi
-
monthly or monthly


frequency
. Five or eight issues per year are viable options when there is concern a


quarterly is not frequent enough to keep coverage relevant or fresh.)





Year One

6


print issues

Year Two

6
print issues

Year Three

12
print issues










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SPONSORING SOCIETY MEMBER MEDIA SELECTIONS (PLEASE CHECK
ALL THAT APPLY


for example, if you plan to offer the title as print, electronic
and print & electronic for a subscription price, all 3 options should be checked. If you
plan on giving sponsoring so
ciety members one media type for free, please do not
include that media type in the options you select below. For example, if you plan to
give print for free to sponsoring society members, and electronic as an option they can
pay for, you would just check
the electronic option below, even though technically
they would be receiving print and electronic since print is free with society
membership):


(What options for content delivery will be provided to members?)



PRINT

ELECTRONIC

PRINT
-
PLUS
-
ELECTRONIC




PLEASE LIST SPONSORING SOCIETIES THAT WILL BE OFFERED THESE
OPTIONS:



AND WILL ANYTHING BE GIVEN FREE WITH SPONSORING
-
SOCIETY
MEM
BERSHIP (PLEASE CHECK ONE OPTION ONLY)?


Some periodicals are provided as a benefit of membership to a society. Societies

have been eliminating the practice of “bundling” print or print
-
plus
-
electronic of

transactions/journals, as the price of fulfilling
print places a heavy burden on the

society budget. Electronic access to a transactions/journal via “bundling” as a

society membership benefit continues to be prevalent. This lowers the overall

revenue of the periodical, however.


PRINT

ELECTRONIC

PRINT
-
PLUS
-
ELECTRONIC


SPONSORING SOCIETY THAT WILL RECEIVE THE ABOVE MEDIA
OPTION FOR FREE


















IEEE Communications Society, IEEE Signal Processing Society
, and

IEEE Vehicular
Technology Society.

Please list the sponsoring society that will receive the above media option for free.


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IF YOU WILL BE GIVEN SOMETHING FREE WITH SPONSORING
-
SOCIETY
MEMBERSHIP AS INDICATED ABOVE, PLEASE INDICATE
WHETHER YOU WILL ALLOW ALL OTHER IEEE MEMBERS TO
PURCHASE A SUBSCRIPTION (KNOWN AS A GENERAL INTEREST
SUBSCRIPTION, SEE BELOW).

When giving print and/or online free with sponsoring
-
society membership, you
have

the option of allowing all IEEE members to purchase a subscription or not.
Only with bundling is this option allowed. All new periodicals that are not
bundled and must be purchased by Sponsoring Society members must also be
offered to all IEEE members for

purchase.


Yes, allow General Interest Subscriptions for all IEEE
members




No, other IEEE members will not be allowed to purchase a
subscription. The only IEEE members that will be able to access it
are the Sponsoring Society members that will receive it for free.




Not applicable. The periodical is not bundled.



2007 BUSINESS RULES CHANGE

(GENERAL INTEREST)
: Previously (2006 and
earlier), Societies/Councils were given the choice of whether or
not they wished to
have their publications offered as general interest (available to all IEEE members,
regardless of whether or not they are society members). Offering the periodicals as
general interest could potentially increase revenue, but additional c
osts may offset
this. Starting in 2007, due to changes in IEEE’s business management systems, all
titles will need to be offered as general interest and have a general interest price
created for at least the number of media options that are available to th
e sponsoring
Society/Council. For example, if a title is offered to its sponsoring society, as print,
electronic, and print
-
plus
-
electronic, then it must also be offered as general interest
print, electronic, and print
-
plus
-
electronic.

The only exception i
s if this title is not
available for individual sale to members but is bundled with membership, then no
general interest offering price is required.















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NONMEMBER MEDIA SELECTIONS (PLEASE CHECK ALL THAT APPLY


for
example, if you plan to offer t
he title as print, electronic and print & electronic, all 3
options should be checked):


(The concept of an electronic
-
only periodical has been


and continues to be


a

problematic business model. While members seem to be comfortable with electronic

only access, there are librarians still demanding content be made available in print. For
the moment, every periodical is required to provide at least enough print copies of
content to service print All
-
Society Periodicals Package custome
rs. This is
approximately 100 copies. Experimentation with a quarterly CD
-
ROM format of a title is
underway. A single binding of the content at the end of the publication year is also a
trial. )


PRINT
X

ELECTRONIC
X

X
PRINT
-
PLUS
-
E
LECTRONIC

X

(To handle the combo, please note a
promotion will be set up for discounting the
print or online sub, if the customer already
has the other media type)



MEDIA SUMMARY:

(
Please write "FREE" in the boxes that will receive the journal for free,
and mark "X" in
boxes that can purchase a subscription to the journal. Leave empty boxes for those media
types that will not be offered.
)



Sponsoring Society
Members

Other IEEE Members

Non
-
Members

Print




Electronic




Print + Online


X


X


X



















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FREQUENCY OF ONLINE POSTING:

(When would you intend for an accepted manuscript to be made available online? For

example, IEEE Publications Operation is capable of posting articles to IEEE
Xplore upon
approval for publication, but discussions must begin early.)


X

AVAILABLE IMMEDIATELY (“RAPID
-
POSTING”)

Production and submission of compliant files

will be the responsibility of the
IEEE Communications Society.



AVAILABLE WHEN THE FULL ISSUE IS COMPLETE


If online posting frequency will be different from print frequency, please provide
the online issue frequency:

Year One

6

of online issues

Year Two

6

of online issues

Year Three

12

of online issues



WILL ONLINE ACCESS BE SERVICED THROUGH IEEE XPLORE?





YES


NO



WILL ONLINE ACCESS BE SERVICED THROUGH ANY OTHER WEBSITE?





YES


NO





If yes, please explain:




DO YOU PLAN TO CHARGE VOLUNTARY PAGE CHARGES?

Yes












No



IF YES, PLEASE NOTE WE WILL USE 6% OF YOUR PAGE COUNT.

______
6
________%


DO YOU PLAN TO CHARGE OVERLENGTH PA
G
E CHARGES?


Yes














No



IF YES, PLEASE NOTE WE WILL USE 12% OF YOUR PAGE COUNT.

____
12
__________%


$________________



COPYRIGHT




PLEASE CHECK HERE IF IEEE WILL COPYRIGHT THIS PERIODICAL.
If not, please explain the arrangements provided for IEEE use and reuse of
content.


Type any explanation here.


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IEEE POLICY AND PROCEDURE COMPLIANCE:





PLEASE CHECK HERE CONFIRMING THE POLICIES AND

PROCEDURES GOVERNING IEEE PERIODICALS HAVE BEEN

REVIEWED AND WILL BE ABIDED BY.


WILL MANUSCRIPT CENTRAL OR SOME OTHER MANUSCRI
PT

PROCESSING SYSTEM BE USED FOR MANUSCRIPT PROCESSING?





MANUSCRIPT CENTRAL




ANOTHER SYSTEM, if so:



FOR MAGAZINE PROPOSALS ONLY: WILL IEEE MEDIA BE HANDLING
THE ADVERTISING FOR YOUR MAGAZINE?




YES


NO


































What system?


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NEW Publication Form



PLEASE RETURN ALL FORMS DIRECTLY TO:

Louis A. Vacca, Manager


IEEE Publications Operations


445 Hoes Lane


Piscataway, NJ 08854

732
-
562
-
3944 (phone)


732
-
981
-
8062 (fax)


l.vacca@ieee.org

(email)



PUBLICATION TYPE:


please choose one



Transaction



Journal


Magazine




SPONSORING SOCIETY




FULL AND COMPLETE IEEE TITLE:



ACCOUNT PREFIX
:

Wireless Communication Letters


(
To be c
ompleted by Technical Activities Department for
identifying proper Society Income Account)


EDITOR IN CHIEF INFORMATION
:


Name:


Mailing Address:



Email Address:


Telephone Number:








Fax Number:


What Volume will this new publication start with?



In what year will this new publication begin?
2011


Please provide the number of issues this publication will have: Please provide the Cover Dates:

Issue 1



Issue 4



Issue 7



Issue 10

Issue 2



Issue 5



Issue 8



Issue 11

Issue 3



Issue 6



Issue 9



Issue 12




















1

2

3

SPONSORING SOCIETY:


4

5

(month)

(month)

(month)

(month)

(month)

(month)

(month)

(month)

(month)

(month)

(month)

(month)


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Please select the proper content type (This ensures that the
page charges are tied to the appropriate paper types being
submitted.) If there will be no applicable page charges, please indicate by checking “No” with each type. Please note that
the voluntary page rate per page is set at $110. Per page and cannot be
changed. Also note that a voluntary page charge
is not automatically applied to every IEEE Transaction, Journal or Magazine. If you want this applied, you must advise us
by checking “Yes” for each paper type.


Original Research
-
Regular


Original Research
-

SHORT


Original Research
-

BRIEF


Original Research
-

INVITED


Original Research

Open
Access
















Voluntary Page Charge
$110



Voluntary Page
Charge $110



Voluntary Page
Charge $110



Voluntary Page
Charge $110



Open Access Fee


(please choose one)



(please choose one)



(please choose one)



(please choose one)




$
(per
article)




Yes or


No





Yes or


No





Yes or


No





Yes or


No



(please choose one)


Overlength Page
Charge



Overlength Page
Charge



Overlength Page
Charge



Overlength Page
Charge





Yes or


No







$




$









Beginning with page
number



Beginning with page
number



Beginning with page
number



Beginning with page
number

































Once this document has been received, the informatio
n will be uploaded into the IEEE Product Management and
Business Development database, the appropriate Boards and Committees will be notified and the Staff Editor in
Publications Operations will be notified so that he or she can include the charges in the
“Information for Authors” section
of the publication.

P
age Charge order

forms are sent months in advance, therefore it is recommended that this
form be completed and sent with at least four to five months lead time.




























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FINANCIAL TEMPLATE:

PAGES, ISSUES, PRICES, SALES, PROFIT/LOSS STATEMENT


IEEE Wireless Communications Letters
Budget








Description




2012

2013

2014










Estimated # of published articles per year (7 pages per
article)





100

125

150

# Pages per Year



600

750

900











# Issues per Year



6

6

12

# Regular Members Online Subscriber



30

45

50

# Regular Members Print Subscriber




10

15

25

# Regular Members Print/Online Combo Subs



75

90

100

# Student Members Online

Subscriber









# Student Members Print Subscriber









# Student Members Print/Online Combo Subs









# Non Member Online Subscribers



2

3

5

# Non Member Print Subscribers



1

0

0

# Non Member Print/Online Combo Subs



1

2

1

# ASPP Subscribers (print or On
-
line)



100

100

100

# General Interest Online Subscribers



3

3

5

# General Interest Print Subscribers



5

7

10

# General Interest Print/Online Combo subs



1

2

2











Total # Print Subscriptions





193

216

238

Prices




2012

2013

2014

Member Online Rate





$18.00

$19.00

$35.00

Member Print Rate



$80.00

$80.00

$100.00

Member Print/Online Combo Rate



$95.00

$95.00

$125.00

Student Online Rate



$9.00

$10.00

$18.00

Student Print
Rate



$40.00

$40.00

$50.00

Student Print/Online Combo Rate



$48.00

$48.00

$63.00

Non Member Online Sub Rate




$425

$425

$500

Non Member Print Sub Rate



$468

$489

$600

Non Member Print/Online Combo Rate



$518

$539

$650

General
Interest Online Sub rate



$36

$38

$70

General Interest Print Sub Rate




$160

$160

$200

General Interest Print/Online Sub Rate



$190

$190

$250



















Voluntary Page Charge Rate





$110

$110

$110

% of Paid Voluntary Pages




6%

6%

6%

Overlength Page Charge Rate



$0

$0

$0


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% of Paid Overlength Pages





12%

12%

12%



















PERIODICAL FINANCIAL STATEMENT







Financials




2012

2013

2014

REVENUE











Member, Student and General Interest Subscription
Revenue





$9,563

$12,219

$19,600

Non Member Revenue



$1,793

$2,353

$3,150

Voluntary Page Charge



$3,960

$4,950

$5,940

Overlength Page Charge



$0

$0

$0

Airfreight Revenue



$0

$0

$0

ASPP Print Revenue



$8,200

$8,200

$8,200

ASPP

Online Revenue (no base included so this shows
incremental gain only)





$21,624

$28,687

$35,739

TOTAL REVENUE



$0

$45,140

$56,409

$72,629







EXPENSE











Fixed Expenses











Promotion



$
-


$3,000

$4,000

$4,000

Xplore



$9,300

$9,300

$9,300

Manuscript Central




$12,181

$5,786

$6,040

ComSoc Staff production ($18 per page to RapidPost)



$10,800

$15,500

$16,200

Information conversiona and graphics










Editorial Assistant



$0

$0

$0

Editorial Office



$0

$0

$0

Publication Administration



$6,210

$7,238

$10,365

Indexing





$2,400

$3,000

$3,600

Total Fixed Expenses




$
-


$43,891

$44,824

$49,505







Financials




2012

2013

2014

Variable Fulfillment Expenses











Presswork
--

Printing




$6,000

$6,600

$12,000

Binding



$750

$810

$1,500

Mailing



$2,400

$2,550

$4,800

Postage
-
US/CAN



$210

$240

$420

Postage
-

International



$1,020

$1,110

$2,040.0

Paper



$1,650

$1,800

$3,300

Nonmember Subscription Handling





$0

$0

$0

Member Subscription Handling





$0

$0

$0

Incremental variable expense per print sub





$62.33

$60.69

$101.09

Total Fulfillment Expenses



$12,030

$13,110

$24,060









Other Variable
Expenses








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Voluntary Page Charges



$828

$1,035

$1,242

Total Other Variable Expenses



$828

$1,035

$1,242













TOTAL EXPENSE



$0

$56,749

$58,969

$74,807

NET SURPLUS/(DEFICIT)



$0

($11,609)

($2,560)

($2,178)

Society Reserves
Effect***



$0

($11,609)

($14,169)

($16,347)



DO THE FINANCIAL SPONSORS HAVE MONEY IN THEIR
PRE
-
LAUNCH
YEAR

BUDGET OR
CAN MAKE
REDUCTIONS IN OTHER EXPENSES
ENOUGH TO COVER THE EXPECTED PROMOTIONAL EXPENSES (please
note promotional spending is required
and expected not to come from reserves

and

could be between $10,000 and $15,000 a year for the first four years


prelaunch
year through year 3)
?





X

YES


NO


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APPENDIX
A: MARKETING ANALYSIS


IEEE
Wireless Communications Letters


New Journal

Marketing Analysi
s


Proposed Launch Year 201
2



Sponsoring Society:
I
EEE Communications Society, IEEE Signal Processing Society and IEEE
Vehicular Technology Society.













Prepared by:

Naveen Maddali, IEEE Product Management & Business Development

24 April 2011























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IEEE Wireless Communications

Letters



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Letters

Recommendation


Proposal Summary


Benefits and Concerns


Publishing
Recommendation


Four Year Sales and Pricing Projections


All Markets


Market

Landscape

Market Size

Competitive
Analysis



IEEE Titles



Non
-
IEEE Titles



Competitive Pricing Table



Subscription Estimates




Pricing Recommendation



Member Competitor
Comparison

Non
-
Member Competitor Comparison



Member Recommendation


Non
-
Member Competitor Recommendation






Appendices



Appendix A: STM
Information
Industry

Overview


Appendix B:
Competitive
Analysis
Sources and
Background


Appendix C:
Five Year Subscr
iption History

for New
IEEE
Journals


Appendix D:
General
Market

Overview:
Member and Non
-
Member


Appendix E: Pricing
Recommendation Methodology

Appendix F:
Marketing and Promotion Planning

&
Timeline for launch and
promotion of
2011

periodicals


Appendi
x G: ASPP Distribution

Methodology

Appendix H:
Top 25 Download Totals of IEEE Journals in 2009










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PROPOSAL SUMMARY AND RECOMMENDATION


Proposal Summary


The
IEEE
Electromagnetic Compatibility Magazine

is a
publication that publishes shorter, high
quality manuscripts on the topics of wireless communication. The papers in it will be a
combination of theoretical and practical research in relevant fields.


The scope of the publication will include

Modulation and coding; Detection and estimation;
Divers
ity techniques and equalization; Channel modeling; Fading countermeasures; Multiuser
detection; Signal separation and interference rejection; DSP applications to wireless systems;
Broadband wireless communications; Network architectures and protocols, with

an emphasis on
physical and link layer communication; Multiple access techniques; Space
-
time processing;
Synchronization techniques; Software radio; Resource allocation and interference management;
Multirate and multicarrier communications; Security, priv
acy, and authentication; Experimental
and prototype results; Systems and services including mobile satellites, wireless local loops,
wireless LANs, wireless PBX, and PCS/cellular; Wireless source and sensor location estimation
and tracking; Multimedia comm
unications over wireless; Cross
-
layer design and optimization;
Orthogonal frequency division multiplexing; MIMO systems; Ultra
-
wide band communications;

Spectrum sharing and interference management;

Adaptive signal processing for wireless
systems.


The jo
urnal will be available through print or online options.
Sponsoring society

members

will
receive the journal at a discounted rate as a member benefit. Other
IEEE members and non
-
member institutions are able to purchase subscriptions to the journal

at the f
ull rate
.




Benefits:



Papers are published in a speedier manner, making new research available to users quicker
than the traditional publications.



Publishing shorter papers allows ComSoc’s flagship publication, the Transactions on
Wireless Communications,

to focus on the full length articles



Currently, many short papers in wireless communications are published in the IEEE
Communications Letters publication. The launch of this journal allows wireless
communications research to be published separately from
more traditional
communications.


Concerns:



It does not appear a survey for potential readership was conducted










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Publishing
Recommendation


The phase 2 proposal and e
-
mail conversations with the Communications Society have provided
numerous reasons provided to support the viability and success of the proposed magazine.
IEEE
Product Management and Business Development support
s

the journal propo
sal. Listed below
are some factors in the recommendation.




Wireless communications is a competitive industry that requires being up to date on new
research. Having a publication that publishes papers quickly should be attractive to users in
this field.



All
owing the IEEE Transactions on Wireless Communications to focus on longer full text
papers will improve the focus of one of IEEE’s most popular titles.





























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Four Year Sales and Pricing Projections


All Markets







2012
Price
Units
Revenue
Price
Units
Revenue
Price
Units
Revenue
Print
$37
30
$1,110
$57
5
$285
$468
3
$1,403
Electronic
$22
600
$13,200
$42
100
$4,200
$425
5
$2,125
Print + Online
$47
120
$5,640
$67
10
$670
$518
2
$1,035
Total
750
$19,950
Total
115
$5,155
Total
10
$4,563
2013
Price
Units
Revenue
Price
Units
Revenue
Price
Units
Revenue
Print
$41
27
$1,107
$61
4
$244
$489
3
$1,466
Electronic
$24
700
$16,800
$44
125
$5,500
$425
7
$2,975
Print + Online
$51
110
$5,610
$71
9
$639
$539
3
$1,616
Total
837
$23,517
Total
138
$6,383
Total
13
$6,058
2014
Price
Units
Revenue
Price
Units
Revenue
Price
Units
Revenue
Print
$46
20
$920
$66
2
$132
$600
2
$1,200
Electronic
$26
800
$20,800
$46
150
$6,900
$500
11
$5,500
Print + Online
$56
95
$5,320
$76
7
$532
$650
3
$1,950
Total
915
$27,040
Total
159
$7,564
Total
16
$8,650
2015
Price
Units
Revenue
Price
Units
Revenue
Price
Units
Revenue
Print
$50
10
$500
$70
1
$70
$630
1
$630
Electronic
$28
950
$26,600
$48
175
$8,400
$525
18
$9,450
Print + Online
$60
80
$4,800
$80
5
$400
$680
1
$680
Total
1040
$31,900
Total
181
$8,870
Total
20
$10,760
2014 Total Revenue
$43,254
Society Members
Non-Society Members
Non-Members
2012 Total Revenue
$29,668
Society Members
Non-Society Members
Non-Members
2013 Total Revenue
$35,958
Society Members
Non-Society Members
Non-Members
Society Members
Non-Society Members
Non-Members
2015 Total Revenue
$51,530

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MARKET
LANDSCAPE


I
n an analysis of the wireless telecommunications industry, using a January 2010 market
study conducted by IBISWorld and user estimates from the Cellular Telecommunications
& Internet Association, the key four competitors in the U.S. wireless telecommuni
cations
industry are Verizon Wireless, AT&T,
Sprint Nextel

Corporation, Deutsche Telekom AG
(T
-
Mobile) and TracFone. Verizon Wireless is the leading wirele
ss telecommunication
company in the U.S. with 93 million users, while AT&T is second with 87 million users.
TracFone's 15.4 million users represent a growing market share of pre
-
paid wireless
subscribers.


2009 Revenue

2009 year
-
end statistical data from
the Cellular Telecommunications & Internet
Association indicates that the industry made $152.6 billion in total wireless calling
revenues. In the same year, data revenue totaled $41.5 billion while SMS messaging
(Text Messaging) revenue totaled $1.56 trill
ion.


Market Outlook

According to research company International Data Corporation (IDC), the consumer
interest in smartphone technologies has helped double the global mobile phone market in
the first quarter of 2010. In their analysis of the wireless telec
ommunication industry
titled "Worldwide Quarterly Mobile Phone Tracker," IDC estimates that wireless
telecommunication companies shipped 54.7 million units in the first three months of
2010, an increase of 56.7 percent over 2009.


The Telecommunications In
dustry Association's (TIA) 2010 analysis of the wireless
telecommunication industry indicates that though the growth of wireless subscriptions is
slowing, the demand for data services has become a driving force of industry revenue.
TIA believes demand for
data will continue to grow and they project that by 2013 it will
reach $93 billion in revenue sales. They also believe as the need for better wireless data
distribution equipment increases, wireless equipment sales, which declined 13.5 percent
in 2009, wil
l increase by 2013 to $17.3 billion.


Key Technology Growth


A key factor in the growth outlook for 2010 and beyond is the growing demand for data
services and technologies as indicated by such market analysts as IDC, TIA and the
Cellular Telecommunication
s & Internet Association. Devices such as the iPhone,
Google's Android, and the expected updates for Blackberry will offer consumers with
increased mobile choices. Vertical devices are considered the next emerging wireless
telecommunications market of 2010

with devices such as the netbook, the Apple iPad and
other computing devices helping to increase user demand for wireless Internet and data
access.


Source:
http://www.ehow.com/about_6546194_wireless
-
telecommunications
-
industry
-
analysis.html#ixzz1LQLnf0Nf



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Competing Journals


IEEE Titles


Proposed journals can often be compared to similar existing IEEE journals to assess and forecast
value, sales and usage. Proposed journals that are closely competitive with existing IEEE titles
can also bring some risk. The new journal could potentially ca
nnibalize sales and usage of the
existing journals if the content scope is very similar.


The
nine

IEEE journals considered to be competitor journals for the proposed new
journal are listed below with the reviewer’s comments. See Appendix
B

for more
detai
led publication information.




IEEE Communications Magazine



IEEE Transactions on Communications



IEEE Communications Letters



IEEE Transactions on Wireless Communications



IEEE/ACM Transactions on Networking



IEEE Journal of Selected Areas in Communications



IEEE Transactions on Signal Processing



IEEE Signal Processing Letters



IEEE Transactions on Vehicular Technology


Non
-
IEEE Titles


With regards to competitive journals outside of the IEEE, risk of cannibalization is not a concern.
However, well established
, successful journals in this space will make it difficult for the new
journal to capture market share. The new journal will have to have a well defined competitive
advantage to compete against these titles. New journals that have very few competitive titl
es
outside IEEE may indicate significant opportunity, or lack of interest in the field. The competition
must be assessed carefully to determine if the journal launch really makes sense.


The
four

non
-
IEEE journals considered to be competitor journals for t
he proposed new
journal with the reviewer’s comments. See Appendix
B

for more detailed publication
information.




Wireless Communications & Mobile Computing (Wiley)



Wireless Networks (Springer)



Wireless Personal Communications (Springer)



EURASIP Journal on
Wireless Communications and Networking


(Hindawi)








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III.SUBSCRIPTION ESTIMATES



201
1

201
2

201
3

201
4

Non
-
member Subs Estimates for IEEE
Wireless
Communications Letters

10

13

16

20



The estimate for non
-
member subscriptions for the proposed publication is partially based on
the average of the titles launched between 2005 and 2009. The average has declined
significantly over the past five years, and the current rate of Society non
-
mem
ber subscriptions
is low. These issues are factored into our lowered expectations for the new periodical during its
initial launch.





2005

2006

2007

2008

2009

Recent New Publications NM Subs
Average [See Appendix C]


12

14


9


7

8








See

Appendix D for some additional information about subscriptions in the member and non
-
member markets


IV. PRICING RECOMMENDATION


This section provides background to the pricing recommendation set forth in the analysis. A
comparison of the competitive jour
nal pricing is included, followed by a summary of the
recommended pricing.
See Appendix E for additional information about IEEE’s pricing history
and guidelines.


I
n February 2010
,

IEEE societies agreed to make all
IEEE

journals, transactions and magazines
available individually online


for the first time


to non
-
member customers. In 2011
IEEE

will
establish a 5% differential between
its

print and online subscriptions prices, with online 5%
less

than print. Over the
next three years
IEEE

will increase this price differential by 5% a year, until
2014, when online pricing will be 20% less than print pricing.


Competitive Pricing Table

The following competitive analysis represents a customer’s view of a sampling of dire
ct and
indirect competitors in this area of interest. The tables are based off of the competitors listed in
section II. This analysis is not meant to reflect exact content matches of the publications but the
information a potential reader or buyer may be
exposed to when making a purchasing decision.
Pricing is normalized to 500 pages in this table to make a more accurate comparison between
titles.


The formula that is used to calculate the price at 500 pages is (1500*NM price)/(1000+number
of pages)



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IEE
E Publications


Publication

Freq

2010
Member
Price

Member
subs

2010 NM
Price

NM
subs

# of
Pages in
2009

Price at
500 pages

IEEE Communications Magazine

12

$42

29050

$550

400

1536


$ 325.32

IEEE Transactions on
Communications

12

$40

2906

$1,325

319

3835


$ 411.07

IEEE Communications Letters

12

$35

1026

$495

63

1007


$ 369.96

IEEE Transactions on Wireless
Communications

12

$42

?

$975

?

6143


$ 204.75

IEEE/ACM Transactions on
Networking

6

$42

?

$795

?

2046


$ 391.50

IEEE Journal of Selected Areas
in Communications

12

$40

1780

$1,325

154

1719


$ 730.97

IEEE Transactions on Signal
Processing

12

$104

684

$2,140

221

6496


$ 428.23

IEEE Signal Processing Letters

12

$29

1

$840

64

1064


$ 610.47

IEEE

Transactions on Vehicular
Technology

9

$22

1450

$895

70

4718


$ 234.78









TOTAL:



$44

5271

$977

184

2916


$ 410.55



Non
-
IEEE Publications


Publication

Freq

2010

# of Pages in 2009

Price at 500
pages

NM Price

(est)

Wireless
Communications & Mobile
Computing (Wiley)

8

$911

1695


$ 507.05

Wireless Networks (Springer)

8

$838

2370


$ 373.00

Wireless Personal Communications (Springer)

12

$2,582

854


$ 2,089.00

EURASIP Journal on
Wireless
Communications and Networking


(Hindawi)

4

$795

2000


$ 397.50










$
-


AVERAGE




$ 583.00

1730


$ 293.35


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Non
-
Member Subscription Pricing Recommendation


The prices below reflect the current IEEE pricing
for the proposed title.
All revenue estimates are
based on single media price (print or online).


NM PRICING
RECOMMENDATION

Frequency

NM
Price
online

Page
Count

Equal. To
500 pages

IEEE
Wireless
Communications Letters

4
X per year

$425

600

$398.44

The $
425

price is
on par with

the average competitive IEEE
letters
journal and below the
average
of the other competitive IEEE journals, many of which have been around for a while
.
The $425 is significantly lower than the competitive non
-
IEEE journals.
When normalized to 500
pages, the new journal is
very
close to the IEEE competitive journals’ average. Pricing at the
average is mainly to
define a perceived value, as well as
accumula
te a subscription base early
on.
Print pricing is 5% greater than the electronic price per IEEE’s NM print policy in 2010.
See
Appendices D and E for more information about IEEE
NM
journal pricing.

Member Subscription Pricing Recommendation

The WCL will be

available in print and
electronic (
as well as print
-
electronic combo
) media to
both
sponsoring society

members and other IEEE members.
Sponsoring society members can
purchase the electronic version of the WCL at $22, which is almost a 50% discount off of
the
price that other IEEE members would pay ($42 for electronic). Both prices are consistent with
IEEE member rates for similar titles.
Print subscriptions are priced higher to encourage users to
choose the electronic format instead, as IEEE looks to move
away from print.
Pricing for each is
consistent with other reputable IEEE magazines.


See Appendix D for more information about IEEE member journal pricing.

















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APPENDIX A: STM Industry


Outsell defines the STM information segment as the
universe of companies, both for
-
profit and
not
-
for
-
profit, that make some or all of their revenues from the sale of products and services
created from the primary and secondary data produced by the activities of scientific, technical,
and medical professio
nals.


The STM segment of the global information industry grew by
2.5% in 2010
, with a total market
size of $2
5
.
1

billion.
This is a decrease from 2008’s 8.8% growth, and 2009’s 3.3% growth.
However, it is higher than the .6% growth of the information indu
stry as a whole. The Science
and Technical portion of the industry grew 2% in 2010, while the Medical portion grew by 7%.


In 2011 and forward, corporate spending on STM information is expected to pick up gradually.
However, academic spending is expected t
o remain challenged due to the economic downturn.
Library budgets decisions will be increasingly based on faculty recommendations, cost metrics,
and availability of open access sources. Journal back file and e
-
book sales will be key revenue
drivers.





Source: Outsell Market Report: STM 2010 market forecast and trends report







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Appendix B: Competitive Journal Analysis Background


Competitive Journal
Information


This section provides background to the competitive journal analysis presented in the
docum
ent. It includes a list of the sources used in the analysis, the criteria which each journal is
evaluated on, and detailed information on each of those journals. The selected competitive
journals may differ from those presented in the proposals based on th
e criteria used.


Data sources used in the analysis of potential competitor journals include:




Web of Science research database



Ulrichsweb Global Serials Directory



Thomson’s Journal Citation Report 2008 Science Edition



The publishers’ web sites



Information Science and Technology Collection, a Gale research database



Directory of Open Access Journals (DOAJ)



EBSCOHost Academic Search Premier



Competitive Journal Information


The competitive journals were reviewed for:




their scope and topic coverage, as stated on the publishers’ websites, compared to the
proposed new jour
nal’s scope and topic coverage



A “similarity rating” which shows how close the proposed journal is to each competitive
journal in its coverage, audienc
e and scope



The data points of cost, impact factor, length of publishing history, format of e
-
journal,
open access or print
-
only journal, and type of journals (trade vs. peer reviewed)

















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IEEE Titles


TITLE:

IEEE Communications Magazine

ISSN:

0163
-
6804

PUBLISHER:

IEEE

SCOPE:

This magazine covers all areas of communications such as
lightwave

telecommunications, high
-
speed data
communications, personal communications systems (PCS),
ISDN, and more. It includes special feature technical articles and
monthly departments: book reviews, conferences, short courses,
standards, governmental regulation
s and legislation, new
products, and Society news such as administration and elections.

YEAR ESTABLISHED

1979

FREQUENCY OF
PUBLICATION:

Monthly

FORMAT OF PUBLICATION:

Print, electronic

PEER REVIEWED STATUS:

Yes

NONMEMBER PRICING (2010):

$550

NUMBER
OF PAGES (2010):

1536

THOMSON JCR IMPACT
FACTOR (2009 Science):

2.446

NUMBER OF CITATIONS (2009)

6583

THOMSON JCR SUBJECT
CATEGORY (2008 Science):

TELECOMMUNICATIONS

PDF DOWNLOADS (2010):

1.52 million (26th most)

URL:

http://ieeexplore.ieee.org/xpl/RecentIssue.jsp?punumber=35

ADVERTISING:

YES

SIMILARITY TO PROPOSED
JOURNAL

similar








TITLE:

IEEE Transactions on Communications

ISSN:

0090
-
6778

PUBLISHER:

IEEE


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SCOPE:

This publication focuses on all
telecommunications including
telephone, telegraphy, facsimile, and point
-
to
-
point television,
by electromagnetic propagation, including radio; wire; aerial,
underground, coaxial, and submarine cables; waveguides,
communication satellites, and lasers; in ma
rine, aeronautical,
space, and fixed station services; repeaters, radio relaying, signal
storage, and regeneration; telecommunication error detection and
correction; multiplexing and carrier techniques; communication
switching systems; data communications;

and communication
theory.

YEAR ESTABLISHED

1972

FREQUENCY OF
PUBLICATION:

Monthly

FORMAT OF PUBLICATION:

Print, electronic

PEER REVIEWED STATUS:

Yes

NONMEMBER PRICING (2010):

$1,325

NUMBER OF PAGES (2010):

3835

THOMSON JCR IMPACT
FACTOR (2009
Science):

1.512

NUMBER OF CITATIONS (2009)

14477

THOMSON JCR SUBJECT
CATEGORY (2008 Science):

TELECOMMUNICATIONS

PDF DOWNLOADS (2010):

1.886 million (16th most)

URL:

http://ieeexplore.ieee.org/xpl/RecentIssue.jsp?punumber=26

ADVERTISING:

YES

SIMILARITY TO PROPOSED
JOURNAL

very similar









TITLE:

IEEE Communications Letters

ISSN:

1089
-
7798

PUBLISHER:

IEEE

SCOPE:

This journal publishes short, original, refereed contributions
within three months of submission, ensuring rapid
dissemination
of ideas and timely recording of developments in all fields of
communications.

YEAR ESTABLISHED

1997

FREQUENCY OF
PUBLICATION:

Monthly


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FORMAT OF PUBLICATION:

Print, electronic

PEER REVIEWED STATUS:

Yes

NONMEMBER PRICING (2010):

$495

NUMBER OF PAGES (2010):

1007

THOMSON JCR IMPACT
FACTOR (2009 Science):

1.14

NUMBER OF CITATIONS (2009)

4293

THOMSON JCR SUBJECT
CATEGORY (2008 Science):

TELECOMMUNICATIONS

PDF DOWNLOADS (2010):

828,844 (40th most)

URL:

http://ieeexplore.ieee.org/xpl/RecentIssue.jsp?punumber=4234

ADVERTISING:

YES

SIMILARITY TO PROPOSED
JOURNAL

very similar








TITLE:

IEEE Transactions on Wireless Communications

ISSN:

1536
-
1276

PUBLISHER:

IEEE

SCOPE:

This periodical covering
advances in wireless communications.
The papers will be both theoretical
-

including new techniques,
concepts, and analyses, and practical
-

including system
experiments and prototypes, and new applications.

YEAR ESTABLISHED

2002

FREQUENCY OF
PUBLICATION:

Monthly

FORMAT OF PUBLICATION:

Print, electronic

PEER REVIEWED STATUS:

Yes

NONMEMBER PRICING (2010):

$975

NUMBER OF PAGES (2010):

6143

THOMSON JCR IMPACT
FACTOR (2009 Science):

1.903

NUMBER OF CITATIONS (2009)

6721

THOMSON JCR
SUBJECT
CATEGORY (2008 Science):

TELECOMMUNICATIONS

PDF DOWNLOADS (2010):

1.788 million (18th ranked)

URL:

http://ieeexplore.ieee.org/xpl/RecentIssue.jsp?punumber=7693


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ADVERTISING:

YES

SIMILARITY TO PROPOSED
JOURNAL

very similar








TITLE:

IEEE/ACM Transactions on Networking

ISSN:

1063
-
6692

PUBLISHER:

IEEE

SCOPE:

This publication is devoted to the timely release of high quality
papers that advance the state
-
of
-
the
-
art and practical applications
of computer networks, this journal covers
such topics as:
network architecture and design, communication protocols,
network software, network technologies, network services and
applications, and network operations management.

YEAR ESTABLISHED

1993

FREQUENCY OF
PUBLICATION:

Bi
-
monthly

FORMAT OF
PUBLICATION:

Print, electronic

PEER REVIEWED STATUS:

Yes

NONMEMBER PRICING (2010):

$795

NUMBER OF PAGES (2010):

2046

THOMSON JCR IMPACT
FACTOR (2009 Science):

2.051

NUMBER OF CITATIONS (2009)

5263

THOMSON JCR SUBJECT
CATEGORY (2008 Science):

TELECOMMUNICATIONS

PDF DOWNLOADS (2010):

567,708 (61st highest)

URL:

http://ieeexplore.ieee.org/xpl/RecentIssue.jsp?punumber=90

ADVERTISING:

YES

SIMILARITY TO PROPOSED
JOURNAL

similar















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TITLE:

IEEE Journal of Selected Areas in Communications

ISSN:

0733
-
8716

PUBLISHER:

IEEE

SCOPE:

This publication focuses on all telecommunications, including
telephone, telegraphy, facsimile, and point
-
to
-
point television,
by electromagnetic propagation,
including radio; wire; aerial,
underground, coaxial, and submarine cables; waveguides,
communication satellites, and lasers; in marine, aeronautical,
space, and fixed station services; repeaters, radio relaying, signal
storage, and regeneration; telecommun
ication error detection and
correction; multiplexing and carrier techniques; communication
switching systems; data communications; and communication
theory.

YEAR ESTABLISHED

1983

FREQUENCY OF
PUBLICATION:

Monthly

FORMAT OF PUBLICATION:

Print, electronic

PEER REVIEWED STATUS:

Yes

NONMEMBER PRICING (2010):

$1,325

NUMBER OF PAGES (2010):

1719

THOMSON JCR IMPACT
FACTOR (2009 Science):

3.758

NUMBER OF CITATIONS (2009)

11664

THOMSON JCR SUBJECT
CATEGORY (2008 Science):

TELECOMMUNICATIONS

PDF
DOWNLOADS (2010):

1.080 million (29th highest)

URL:

http://ieeexplore.ieee.org/xpl/RecentIssue.jsp?punumber=49

ADVERTISING:

YES

SIMILARITY TO PROPOSED
JOURNAL

similar

















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TITLE:

IEEE Transactions on Signal Processing

ISSN:

1053
-
587X

PUBLISHER:

IEEE

SCOPE:

The IEEE Transactions on Signal Processing covers novel
theory, algorithms, performance analyses and applications of
techniques for the processing, understanding, learning, retrieval,
mining, and extraction of information from sign
als. The term
"signal" includes, among others, audio, video, speech, image,
communication, geophysical, sonar, radar, medical and musical
signals. Examples of topics of interest include, but are not
limited to, information processing and the theory and app
lication
of filtering, coding, transmitting, estimating, detecting,
analyzing, recognizing, synthesizing, recording, and reproducing
signals.

YEAR ESTABLISHED

1991

FREQUENCY OF
PUBLICATION:

Monthly

FORMAT OF PUBLICATION:

Print, electronic

PEER REVIEWED

STATUS:

Yes

NONMEMBER PRICING (2010):

$2,140

NUMBER OF PAGES (2010):

6496

THOMSON JCR IMPACT
FACTOR (2009 Science):

2.212

NUMBER OF CITATIONS (2009)

15879

THOMSON JCR SUBJECT
CATEGORY (2008 Science):

TELECOMMUNICATIONS

PDF DOWNLOADS (2010):

2.280

million (ranked 8th)

URL:

http://ieeexplore.ieee.org/xpl/RecentIssue.jsp?punumber=78

ADVERTISING:

YES

SIMILARITY TO PROPOSED
JOURNAL

somewhat similar

















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TITLE:

IEEE Signal Processing Letters

ISSN:

1070
-
9908

PUBLISHER:

IEEE

SCOPE:

The

IEEE Signal Processing Letters is a monthly, archival
publication designed to provide rapid dissemination of original,
cutting
-
edge ideas and timely, significant contributions in signal,
image, speech, language and audio processing.

YEAR ESTABLISHED

1994

FREQUENCY OF
PUBLICATION:

Monthly

FORMAT OF PUBLICATION:

Print, electronic

PEER REVIEWED STATUS:

Yes

NONMEMBER PRICING (2010):

$840

NUMBER OF PAGES (2010):

1064

THOMSON JCR IMPACT
FACTOR (2009 Science):

1.173

NUMBER OF CITATIONS (2009)

2982

THOMSON JCR SUBJECT
CATEGORY (2008 Science):

TELECOMMUNICATIONS

PDF DOWNLOADS (2010):

680,465 (48th highest)

URL:

http://ieeexplore.ieee.org/xpl/RecentIssue.jsp?punumber=97

ADVERTISING:

YES

SIMILARITY TO PROPOSED
JOURNAL

somewhat similar
























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TITLE:

IEEE Transactions on Vehicular Technology

ISSN:

0018
-
9545

PUBLISHER:

IEEE

SCOPE:

IEEE Transactions on Vehicular Technology was one of the
most
-
cited journals, ranking number
-
six (tying with IEEE
Communications Letters) in telecommunications in 2002,
according to the annual Journal Citation Report (2002 edition)
published by the Institu
te for Scientific Information. This
periodical covers land, airborne, and maritime mobile services;
portable or hand
-
carried and citizens' communications services,
when used as an adjunct to a vehicular system; vehicular
electrotechnology, equipment, and s
ystems ordinarily identified
with the automotive industry, excluding systems associated with
public transit.

YEAR ESTABLISHED

1967

FREQUENCY OF
PUBLICATION:

9 times a year

FORMAT OF PUBLICATION:

Print, electronic

PEER REVIEWED STATUS:

Yes

NONMEMBER
PRICING (2010):

$895

NUMBER OF PAGES (2010):

4718

THOMSON JCR IMPACT
FACTOR (2009 Science):

1.488

NUMBER OF CITATIONS (2009)

5789

THOMSON JCR SUBJECT
CATEGORY (2008 Science):

TELECOMMUNICATIONS

PDF DOWNLOADS (2010):

1.610 million (19th highest)

URL:

http://ieeexplore.ieee.org/xpl/RecentIssue.jsp?punumber=25

ADVERTISING:

YES

SIMILARITY TO PROPOSED
JOURNAL

somewhat similar












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Non
-
IEEE Titles


TITLE:

Wireless Communications & Mobile Computing

ISSN:

1530
-
8677

PUBLISHER:

John Wiley & Sons

SCOPE:

Presenting comprehensive coverage of this fast moving field,
Wireless Communications and Mobile Computing provides the
R&D communities working in academia and the
telecommunications and networking industries with a forum for
sharing research and
ideas.

YEAR ESTABLISHED

2007

FREQUENCY OF PUBLICATION:

8 issues/year

FORMAT OF PUBLICATION:

Print, electronic

PEER REVIEWED STATUS:

Yes

NONMEMBER PRICING (2010):

$911

NUMBER OF PAGES (2010):

1695

THOMSON JCR IMPACT FACTOR
(2009 Science):

0.909

NUMBER OF CITATIONS (2009)

3198

THOMSON JCR SUBJECT
CATEGORY (2009 Science):

TELECOMMUNICATIONS

URL:

http://www3.interscience.wiley.com/journal/76507157/home

SIMILARITY TO PROPOSED
JOURNAL

VERY SIMILAR







TITLE:

Wireless Networks

ISSN:

1572
-
8196

PUBLISHER:

Springer

SCOPE:

The wireless communication revolution is bringing fundamental
changes to data networking, telecommunication, and is making
integrated networks a reality. By freeing the user from the cord,
personal communications networks, wireless LAN's, mobile
radio netw
orks and cellular systems, harbor the promise of fully
distributed mobile computing and communications, anytime,
anywhere.

YEAR ESTABLISHED

1997

FREQUENCY OF PUBLICATION:

8 issues/year

FORMAT OF PUBLICATION:

Print, electronic


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PEER REVIEWED STATUS:

Yes

NONMEMBER PRICING (2010):

$838

NUMBER OF PAGES (2010):

2370

THOMSON JCR IMPACT FACTOR
(2009 Science):

1.088

NUMBER OF CITATIONS (2009)

1314

THOMSON JCR SUBJECT
CATEGORY (2009 Science):

TELECOMMUNICATIONS

URL:

http://www.springer.com/engineering/signals/journal/11276

SIMILARITY TO PROPOSED
JOURNAL

VERY SIMILAR







TITLE:

Wireless Personal Communications

ISSN:

0929
-
6212

PUBLISHER:

Springer

SCOPE:

Wireless Personal Communications is an archival, peer
reviewed, scientific and technical journal addressing mobile
communications and computing. It investigates theoretical,
engineering, and experimental aspects of radio communications,
voice, data, images, and multimedia.

YEAR ESTABLISHED

1994

FREQUENCY OF

PUBLICATION:

monthly

FORMAT OF PUBLICATION:

Print, electronic

PEER REVIEWED STATUS:

Yes

NONMEMBER PRICING (2010):

$2,582

NUMBER OF PAGES (2010):

854

THOMSON JCR IMPACT FACTOR
(2009 Science):

0.418

NUMBER OF CITATIONS (2009)

995

THOMSON JCR
SUBJECT
CATEGORY (2009 Science):

TELECOMMUNICATIONS

URL:

http://www.springer.com/engineering/signals/journal/11277

SIMILARITY TO PROPOSED
JOURNAL

SIMILAR








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TITLE:

EURASIP Journal on Wireless Communications and
Networking



ISSN:

1687
-
1499

PUBLISHER:

Hindawi Publishing

SCOPE:

The overall aim of the EURASIP Journal on Wireless
Communications and Networking (EURASIP JWCN) is to bring
together science and applications of wireless communications
and networking technologies with emphasis on
signal processing
techniques and tools. It is directed at both practicing engineers
and academic researchers. EURASIP Journal on Wireless
Communications and Networking will highlight the continued
growth and new challenges in wireless technology, for both
application development and basic research. Papers should
emphasize original results relating to the theory and/or
applications of wireless communications and networking.
Review articles, especially those emphasizing multidisciplinary
views of communicatio
ns and networking, are also welcome.
EURASIP Journal on Wireless Communications and
Networking employs a paperless, electronic submission and
evaluation system to promote a rapid turnaround in the peer
-
review process.

YEAR ESTABLISHED



FREQUENCY OF PUBL
ICATION:

quarterly

FORMAT OF PUBLICATION:

Print, electronic

PEER REVIEWED STATUS:

Yes

NONMEMBER PRICING (2010):

$795

NUMBER OF PAGES (2010):

2000

THOMSON JCR IMPACT FACTOR
(2009 Science):

0.732

NUMBER OF CITATIONS (2009)

515

THOMSON JCR SUBJECT
CATEGORY (2009 Science):

TELECOMMUNICATIONS

URL:

http://www.hindawi.com/journals/wcn/

SIMILARITY TO PROPOSED
JOURNAL

SIMILAR













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APPENDIX C: Five Year
Subscription

History for New

IEEE
Journals


NM PAID Subscription Counts for IEEE’s Newest
Journals: 2005


2009


Newest IEEE Journals

Pub ID#

2005

2006

2007

2008

2009

IEEE Transactions on Autonomous Mental
Development

221









0

IEEE Transactions on Computational
Intelligence and AI in Games

224









3

IEEE/OSA Journal of Optical
Communications & Networking

229









0

IEEE Embedded Systems Letters

223









3

IEEE Photonics Journal

228









0

IEEE Solid State Circuits Magazine

222









3

IEEE Intelligent Transportation Systems

217







1

6

IEEE Transactions on
Services Computing

216







0

0

IEEE Transactions on Haptics

213







0

4

IEEE Transactions Learning Technologies

218







0

5

IEEE Journal of Selected Topics on Earth
Observations and Remote Sensing

215







0

2

IEEE Reviews on Biomedical
Engineering

214







2

6

IEEE Transactions on Biomedical Circuits and
Systems

207





1

6

6

IEEE Systems Journal

212





7

4

10

IEEE Journal of Selected Topics in Signal
Processing

211





6

4

8

IEEE Industrial Electronics Magazine

208





7

8

8

IEEE

Transactions on Network and Service
Management

210





2

1

4

IEEE Computational Intelligence Magazine

339



13

7

15

20

IEEE Vehicular Technology Magazine

340



11

6

8

9

IEEE Computer Architecture Letters

205



13

7

10

14

IEEE Trans on Information
Forensics &
Security

204



14

23

22

20

IEEE Trans on Industrial Informatics

203

10

5

2

4

9


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IEEE/OSA Journal of Display Technology

202

13

5

4

5

11

IEEE Trans on Computational Biology and
Bioinformatics

197

14

21

18

13

11

IEEE Trans on Automation Science

and
Engineering

199

15

20

3

20

21

IEEE Trans on Dependable and Secure
Computing

198

18

20

16

17

14

IEEE Geoscience and Remote Sensing Letters

196

3

15

28

15

14

Avg Sales per year for new journals



12

14

9

7

8



































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APPENDIX D:

General Market
Overview


The Member Market


The history of member subscriptions is similar to that of the library community