Chapter 9

deadstructureBiotechnology

Dec 14, 2012 (4 years and 10 months ago)

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Business Ethics and Technology

Business and Society: Ethics and Stakeholder Management, 7e • Carroll & Buchholtz

Copyright ©2009 by South
-
Western, a division of Cengage Learning.


All rights reserved

Prepared by Deborah Baker

Texas Christian University

Chapter

9

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Chapter 9 Learning Outcomes

1.
Identify the role that technology plays in business.

2.
Gain an understanding of the technological environment
and its characteristics that influence business ethics and
stakeholders.

3.
Identify the benefits and side effects of technology in
business.

4.
Gain an appreciation of society’s intoxication with
technology and the consequences of this intoxication.

5.
Learn to differentiate between information technology
and biotechnology and their ethical implications.

6.
Identify the ethical issues involved in biotechnology and
present arguments on both sides of the issues.

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Chapter 9 Outline


Technology and the Technological Environment


Characteristics of Technology


Ethics and Technology


Information Technology


Biotechnology


Summary


Key Terms


Discussion Questions




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Introduction to Chapter 9


This chapter explores questions surrounding
technology and business ethics, including:



What does technology mean?


What are the benefits and challenges of technology?


How does ethics relate to technology?


What are the ethical issues surrounding the major realms
of technology:


computers and information technology,


and biotechnology?

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Technology and the

Technological Environment

Technology

The totality of the means employed

to provide objects necessary for

human sustenance and comfort

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Characteristics of Technology


Benefits of Technology



Increased production of goods and services


Reduced amount of labor needed to produce

goods and services


Made labor easier and safer


Increased productivity


Increased standard of living


Increased life expectancy

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Side Effects of Technology

Side Effects and Challenges

of Technology


Environmental pollution


Depletion of natural resources


Technological unemployment


Creation of unsatisfying jobs



http://www.ethix.org



@

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Ethics and Technology

Key Issues

Technological Determinism

Ethical Lag

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Symptoms of Society’s Intoxication

with Technology


1.
We favor the quick fix

2.
We fear and worship technology

3.
We blur the distinction between what is real and fake

4.
We accept violence as normal

5.
We love technology as a toy

6.
We live our lives distanced and distracted

Find the Right Balance!

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Information Technology

Biotechnology

Electronic Commerce

Computer technology

in the workplace

Information Technology

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Electronic Commerce


Key

Issues in e
-
Commerce Ethics



Access


Intellectual property


Privacy and informed consent


Protection of children


Security of information


Trust

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Potential Threats to Privacy

Posed by the Internet


Identity theft


Unintentionally revealing information


Lost / stolen personal information


Fake Web sites


Government distribution of information


Broadcasting information over the Internet


Victim of spying


Cyberstalker

Figure

9
-
1

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Invasion of Privacy

Posed by the Internet


Cookies



Spam



Identity Theft

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The Financial Services Modernization Act of 1999


“Opt in” to having personal information used



Governing legislation


Financial Services Modernization Act


Fair Credit Reporting Act


Children’s Online Privacy Protection Act

Government’s Involvement

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Creating a national Do
-
Not
-
Call List


Beefing up enforcement against spam


Helping victims of identity theft


Stopping pretexting


Encouraging accuracy in credit reporting and compliance with Fair
Credit Reporting Act


Enforcing privacy promises


Increasing enforcement and outreach on children’s online privacy


Encouraging consumers’ privacy complaints


Enforcing the telemarketing sales rules


Restricting use of pre
-
acquired account information


Enforcing Gramm
-
Leach
-
Bliley Act


Holding workshops

Privacy Agenda of the FTC

Figure

9
-
2

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Business Initiatives to Protect Privacy

Ethical leadership

Privacy policies

Chief privacy officers

Data security

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Pornography


Gambling


Web
-
based music services


Intellectual property


Monitoring technology


“Phishing”

Questionable Businesses and Practices

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Employee Impression of Technology

The Workplace and Computer Technology



Expands job
-
related knowledge


Increases productivity during work and commuting
times


Improves communication with clients and customers


Relieves job stress


Improved time management


Expanded professional networks


Development of a competitive edge


Balance of work and family needs

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Surveillance


Computers



Monitoring website employee computer files


Blocking access to inappropriate websites


Storing and reviewing e
-
mail


Telephone



Monitoring time spent, numbers called


Taping phone conversations


Video



Video surveillance against theft


Video surveillance to monitor employee performance

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Unethical Employee Activities


Created a dangerous situation by using new
technology while driving


Blamed error on technological glitch


Copied company software for home use


Used office equipment to shop on the Internet


Used office equipment to search for job


Accessed private files without permission


Intruded on co
-
workers’ privacy


Visited porn Web sites


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Ten Commandments of Computer Ethics

Figure

9
-
3

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Biotechnology

Bioethics

A field that has emerged to deal

with ethical issues embedded in

the use of biotechnology

Proceduralism

The use of elaborate protocols to

ensure that classical safeguards,

such as informed consent, are not

violated

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Realms of Biotechnology

Genetically

Modified Foods

Genetic Engineering

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Genetic Engineering

Stem cell research

Cloning

Genetic testing and profiling

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Nonprofit Bioethics Organizations


American Society for Bioethics + Humanities

http://www.asbh.org



GE Food Alert Campaign Center

http://www.gefoodalert.org



Do No Harm: The Coalition of Americans for Research Ethics

http://www.stemcellresearch.org



Council for Responsible Genetics

http://www.gene
-
watch.org



Bioethics.net

http://www.bioethics.net



National Human Genome Research Institute

http://www.genome.gov


Figure

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-
4

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Genetically Modified Foods

Safety issues

Labeling issues

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Key Terms


Technology


Technological
environment


Information technology


Biotechnology


Electronic commerce


Chief Privacy Officer


Surveillance


Bioethics


Genetic engineering


Technological
determinism


Ethical lag


Genetically modified
foods


Embryonic stems cells


Cloning


Therapeutic cloning


Genetic testing


Genetic profiling