WP-Ecommerce Bible

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Dec 7, 2013 (3 years and 9 months ago)

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WP-Ecommerce Bible
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1
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| Ver: 1.3.0
All copyright images and text belong to their respective owners.
Shayne
Sanderson
, Richard Brown, and
S
-Tastic
Designs
claim no affiliation, ownership or financial interest in, or of, the
Wordpress Plugin (WP-Ecommerce) or Wordpress itself.
This Guide (The
WP-Ecommerce
Bible
) is an unofficial users guide.
WP-ECOMMERCE
BIBLE
Your definitive guide
to successfully deploying
THE
best

WordPress
©

e-commerce
plugin
a
S
-Tastic
designs
publication
co-authored by
arbie
This version is based on WP-Ecommerce V.3.6.6
(V.3.6.7 notes in it's own section)
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2008
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WP-Ecommerce Bible
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Copyright, Legal Notice and Disclaimer:
This publication is protected under the US Copyright Act of 1976 and all other

applicable international, federal, state and local laws, and all rights are reserved,

including resale rights: you are not allowed to give or sell this activated Bible to

anyone else. If you received this activated publication from anyone other than

wpecommercebible.com, you've received a pirated copy. Please contact us via e-mail

at info@wpecommercebible.com and notify us of the situation.
Please note that much of this publication is based on personal experience and

anecdotal evidence. Although the authors and publishers have made every reasonable

attempt to achieve complete accuracy of the content in this Bible, they assume no

responsibility for errors or omissions. Also, you should use this information as you

see fit, and at your own risk. Your particular situation may not be exactly suited to the

examples illustrated here; in fact, it's likely that they won't be the same, and you

should adjust your use of the information and recommendations accordingly.
Any trademarks, service marks, product names or named features are assumed to be

the property of their respective owners, and are used only for reference. There is no

implied endorsement if we use one of these terms, unless stated otherwise.
Finally, use your head. Nothing in this Bible is intended to replace common sense,

legal, medical or other professional advice, and is meant to inform and entertain the

reader. So have fun with WP-Ecommerce Bible, and get back to running your

business!
Copyright © 2008 Shayne Sanderson and Richard Brown at wpecommercebible.com.

All rights reserved worldwide.
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©
STasticDesigns.com and crn-web.com
2008
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WP-Ecommerce Bible
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Contents
Copyright, Legal Notice and Disclaimer: 2
About the Authors 7
Acknowledgements: 7
Introduction 8
What this plugin will and wont do 9
Before we get started 10
Getting Started 11
Permalinks 16
Familiarisation 19
Sections in Detail – WP-Commerce Sidebar Widgets 20
Sections In Detail – Purchase Log 21
Sections in Detail – Products 23
Sections in Detail – Product Groups 26
Sections in Detail – Marketing 28
Sections in Detail – Payment Options 31
Sections in Detail – Shop Settings 33
Sections in Detail – Gold Cart Options 41
Sections in Detail – Checkout Options 42
Sections in Detail – Help/Upgrade 44
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WP-Ecommerce Bible
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Sections in Detail – TinyMCE Button 45
Going for Gold – Gold Cart Upgrades 47
1.
Gold Cart Upgrade 47
2.
Grid View 48
3.
NextGen Gallery Buy Now Buttons 50
4.
DropShop 2.0 51
5.
Product Slider 52
6.
Members only module 53
7.
MP3 Audio Player 54
Installing Gold Cart Upgrade 55
Step-By-Step Gold Cart Files Installation 56
Step-By-Step Installing Gold Cart Files – Grid View 57
Step-By-Step Installing Gold Cart Files – Drop Shop 58
Step-By-Step Installing Gold Cart Files – Members Only Module 59
Step-By-Step Installing Gold Cart Files – MP3 Functions 60
Step-By-Step Installing Gold Cart Files – NextGen Gallery Buy Now Buttons 61
Step-By-Step Installing Gold Cart Files – Product Slider 63
Tips and Tricks 64
Tips and Tricks – Backup 65
Tips and Tricks – Https checkout 66
Tips and Tricks – Product title as Browser title 68
Tips and Tricks – Authorize.net with CVV 71
Tips and Tricks – Show Dropshop on only Products Page 72
Tips and Tricks - WP Ecommerce Category Description 73
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Tips and Tricks – Change 'Add to cart' Button 74
Tips and Tricks – Modify Wording in your shopping cart 75
Tips and Tricks – Tidying up the Google Checkout button 76
Tips and Tricks – Make your checkout link bigger and move it 77
Tips and Tricks – Sidebar Cart look and Feel 79
Tips and Tricks – Fancy Notifications look and Feel 80
Tips and Tricks – Fixing product editing problems 82
Tips and Tricks – Grid View Display Fix 84
Tips and Tricks – Digital downloads 85
Tips and Tricks – Change Products RSS Feed Title 86
Tips and Tricks – Shortcodes 87
Tips and Tricks – Shortcodes - [productspage] 88
Tips and Tricks – Shortcodes – [homepage_products] 89
Tips and Tricks – Shortcodes – [shoppingcart] 90
Tips and Tricks – Shortcodes – [checkout] 91
Tips and Tricks – Shortcodes – [transactionresults] 92
Tips and Tricks – Shortcodes – [userlog] 93
Tips and Tricks – Shortcodes – [wpsc_category=n] 94
Tips and Tricks – Shortcodes – [wpsc_slider_category=nc,nd] 95
Tips and Tricks – Shortcodes – [showcategories] 96
Tips and Tricks – Template Tags 98
Tips and Tricks – Template Tags – <? php show_cats_brands(); ?> 99
Tips and Tricks – Template Tags – <?php echo nzshpcrt_shopping_basket(); ?> 100
Tips and Tricks – Customer Login 101
Tips and Tricks – Custom Message When Customer Checks Out 102
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2008
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WP-Ecommerce Bible
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Tips and Tricks – Custom Message When Customer Is Checking Out 103
Tips and Tricks – Change the order that products appear in 104
Tips and Tricks – Change product rating stars 105
Tips and Tricks – Fixing Blank Terms & Conditions AJAX popup 106
BONUS SECTION 107
VER: 3.6.7 roundup of features and changes 107
VER: 3.6.7 roundup of features and changes – Purchase Log 108
VER: 3.6.7 roundup of features and changes – Products 109
VER: 3.6.7 roundup of features and changes – Product Groups 110
VER: 3.6.7 roundup of features and changes – Variations 111
VER: 3.6.7 roundup of features and changes – Marketing 112
VER: 3.6.7 roundup of features and changes – Payment Options 113
VER: 3.6.7 roundup of features and changes – Shop Settings 114
VER: 3.6.7 roundup of features and changes – Checkout Options 115
VER: 3.6.7 roundup of features and changes – Market place template 116
VER: 3.6.7 roundup of features and changes – Behind the scenes 117
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About the Authors
Author
: Shayne
Sanderson
He has 10 years of experience in web development & graphic design.
He primarily works with
CMS
applications like Wordpress, Magento, Drupal

and Joomla...but is old school and can hand code some
HTML
like no one's

business!
Co-Author
:
Arbie
Richard Brown doesn't do websites – he does
sales
.
Because of this he has had to learn what does an doesn't work in an online

commerce strategy, and this is how he met Shayne.
15 years in
Sales
, and 5 (successful) years on the web.
Acknowledgements:
Dan & the team at
Instinct
Dave at Dew Point
Product
ions
Our families for bearing with us whilst we put the time in to get this written
The bank managers who keep chasing us about our overdrafts
The US and UK governments for taking large amounts of
money
from us in '
tax
'
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2008
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WP-Ecommerce Bible
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Introduction
So, you did it!
You downloaded the best
e-commerce
plugin for Wordpress available today, and you have now

purchased the definitive guide to installing and managing that plugin.
Great
star
t!
This guide has been written in sections and we have colour coded some of the sections to further

make it as clear as possible:
General sections will have a white background with black text.
Really important sections will have a green background and white text.
Critical sections will have a red background with black text.
Optional sections will have an grey background with white text.
We both run websites based on this plugin (
Welsh Farm Organics

and
S

-Tastic

Designs

are

examples of just two), so we are writing this guide in relation to actually having been there and

done it!
Shayne from
S
-Tastic
Designs is already the single most frequent contributor to the
Instinct
plugin

help forum and dozens of people have already benefited from his expertise.
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©
STasticDesigns.com and crn-web.com
2008
stasticdesigns.com
WP-Ecommerce Bible
crn-web.com
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| Ver: 1.3.0
What this plugin will and wont do
Will do:
1.
turn your wordpress installation into a fully functioning
online
store
2.
give you a powerful way to list your merchandise or services on the single most effective

CMS
that you can buy (well – install – it's free!) Wordpress
3.
give you a consistent and effective
presentation
of your wares
4.
frustrate you enormously if it doesn't quite do what you want it to do!
5.
Wont do:
1.
make the
sales
for you
2.
market your
store
for you
3.
suddenly deliver a horde of people to your website
4.
be perfect
We see lots of people becoming enormously frustrated because the
'plugin doesn't work'

or
'I want it to do
X
and it only does
Y'
Well, it is important here that we get a few things out in the open and clear for us all to agree on. So

here goes:
1.
This is a
free
plugin for a
free
blogging platform
2.
This is a
free
plugin for a
free
blogging platform
3.
This is a ..... you get the idea!
All we want you to remember is that this is not a PERFECT solution. It
is
the absolute best

solution that you can get for free (or a few bucks if you take some of the really useful
Gold
Cart

extras – which we wholeheartedly recommend that you do).
As long as we all keep that in mind it will help to keep the stress levels down when we become

more advanced users and want to make the plugin REALLY dance!
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STasticDesigns.com and crn-web.com
2008
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WP-Ecommerce Bible
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Before we get
star
ted
There are a number of
plugins
that we recommend that you install alongside your WP-Ecommerce

plugin.
These
plugins
are NOT required to allow WP-Ecommerce to function, but we do recommend them.

all in one seo pack (http://wordpress.org/extend/
plugins
/all-in-one-seo-pack/)

This is the pre-eminent SEO plugin for WordPress. It does nothing with regard to

making or helping WP-Ecommerce to work, but we do think it is essential for a good

quality SEO'd WordPress install!

https for wordpress (http://wordpress.org/extend/
plugins
/https-for-wordpress/)

Again - this is NOT an essential plugin, but it will help you to prevent the really

anno
ying insecure/secure message in IE when you follow our instructions to SSL

encrypt your
checkout
page.

akismet (http://akismet.com/)

Essential for keeping the spam at bay (there are others, but this is supported by

Wordpress themselves and works really well!)

exclude
pages
plugin (http://wordpress.org/extend/
plugins
/exclude-
pages
/)

this just saves you having to exclude
pages
from your Wordpress navigation
manual
ly –

much easier with this plugin!

Wordpress database backup (http://www.ilfilosofo.com/blog/wp-db-backup)

There are plenty of ways to back up your database, but this is a 'set and forget' plugin

that will just keep
email
ing you the most recent backup. Nothing to do with WP-
Ecommerce, but we cannot imagine how you would feel if your thousands of
product
s

disappeared one night!
[You can find all of the links in a cut and paste format in your tips_and_tricks folder called

recommeded_plugins.txt]
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STasticDesigns.com and crn-web.com
2008
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WP-Ecommerce Bible
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Like what you see?
You can buy your own full copy by simply visiting:
http://www.wpecommercebible.com
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STasticDesigns.com and crn-web.com
2008
stasticdesigns.com
WP-Ecommerce Bible
crn-web.com
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Index (Alphabetical)
Add to cart
..........................................................................................................................................
31
Admin
.................................................................................................................................................
52
AJAX
................................................................................................................................
22, 34, 35, 47
API
..........................................................................................................................................
39, 51, 52
Arbie
...........................................................................................................................................
1, 5, 44
Audio
............................................................................................................................................
50, 54
Authorize
......................................................................................................................................
29, 43
Bar
....................................................................................................................................
27, 35, 47, 54
Bible
...................................................................................................................................
1, 32, 42, 56
Bluepay
...............................................................................................................................................
29
Button
.............................................................................................................
22, 31, 35, 36, 38, 46, 48
Catalogue
............................................................................................................................................
31
Categories
.............................................................................................................
11, 24, 33, 34, 65, 95
Checking out
.....................................................................................................................
17, 30, 40, 41
Checkout
...................................................................................
8, 17, 19, 27, 29, 30, 34, 38, 40, 41, 46
Chronopay
..........................................................................................................................................
29
CMS
..................................................................................................................................................
5, 7
Countries
.............................................................................................................................................
32
Coupon
.............................................................................................................................
17, 26, 27, 41
Coupons
........................................................................................................................................
17, 27
Creative
.........................................................................................................................................
26, 50
CSS
.........................................................................................................................................
42, 51, 53
CSV
....................................................................................................................................................
20
Currency
.......................................................................................................................................
26, 32
Dashboard
.................................................................................................
14, 16, 41, 53, 55, 57, 93, 94
Dependencies
................................................................................................................................
55, 56
DIGG
............................................................................................................................................
17, 27
Display Cross Sales
......................................................................................................................
17, 27
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DOWNLOADABLE PRODUCT
....................................................................................
22, 33, 36, 37
DPS
...............................................................................................................................................
29, 43
Drop-shop
...........................................................................................................................................
54
DropShop
............................................................................................................................................
47
E-commerce
..................................................................................................
1, 6, 16, 38, 46, 52, 53, 55
Email
.........................................................................................................................
8, 9, 27, 31, 37, 41
Expiry
.................................................................................................................................................
26
Fancy Notification
..............................................................................................................................
76
Fancy purchase notifications
..............................................................................................................
35
Filter
.............................................................................................................................................
19, 37
Flash
...................................................................................................................................................
54
Footer
..................................................................................................................................................
54
FTP
.................................................
9, 10, 16, 51, 52, 53, 54, 55, 56, 57, 59, 60, 62, 63, 64, 67, 81, 96
Gallery
....................................................................................................................................
35, 43, 46
Gateway
................................................................................................................
17, 19, 29, 30, 31, 43
Gold
..............................
7, 17, 20, 21, 22, 29, 33, 35, 39, 43, 44, 45, 48, 51, 52, 53, 54, 55, 56, 57, 59
Google Checkout
..........................................................................................................................
29, 46
Gotchas
...................................................................................................................................
51, 52, 54
Grid view
................................................................................................................................
21, 33, 44
GridView
................................................................................................................................
42, 43, 45
Header
...............................................................................................................................
10, 21, 54, 64
Help/Upgrade
...............................................................................................................................
17, 42
How Customer Found Us Survey
.......................................................................................................
27
HTML
.......................................................................................................................................
5, 21, 97
Instinct
..........................................................
5, 6, 17, 19, 20, 29, 30, 32, 33, 34, 39, 40, 42, 43, 44, 46
Javascript
............................................................................................................................................
27
Languages
...........................................................................................................................................
33
Manual
......................................................................................................................................
8, 27, 30
Marketing
.........................................................................................................................
17, 26, 27, 28
Members only
...............................................................................................................................
49, 55
Module
................................................
20, 21, 33, 39, 42, 43, 44, 45, 46, 47, 48, 49, 50, 53, 54, 55, 56
Modules
............................................................................................................................
20, 42, 53, 54
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WP-Ecommerce Bible
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Monetize
.............................................................................................................................................
46
Money
.................................................................................................................................
5, 19, 21, 48
MP3
..............................................................................................................................................
50, 56
Navigate
..............................................................................................
10, 16, 52, 53, 54, 55, 56, 57, 59
Newsletters
.........................................................................................................................................
26
NextGen
..............................................................................................................................................
46
NextGen Gallery Buy Now Buttons
...................................................................................................
46
Online store
....................................................................................................................................
7, 27
Pages
.....................................................................................................
8, 38, 42, 48, 49, 64, 66, 93, 94
Pagination
...........................................................................................................................................
36
Payment
................................................................................................................
17, 29, 30, 31, 43, 49
Payment options
.....................................................................................................................
17, 29, 30
PayPal
...........................................................................................................................................
29, 46
Paystation
.....................................................................................................................................
29, 43
Permalink
................................................................................................................................
14, 15, 38
Plugins
..................................................................................
8, 9, 16, 27, 49, 52, 53, 54, 55, 56, 57, 59
Popup
..................................................................................................................................................
97
Presentation
........................................................................................................................
7, 32, 44, 46
Product
...
5, 8, 10, 11, 12, 17, 21, 22, 24, 27, 28, 31, 33, 34, 35, 36, 37, 42, 43, 44, 45, 47, 48, 64, 65,

66
Product images
.............................................................................................................................
22, 34
Product slider
......................................................................................................................................
48
Products
.....
8, 10, 12, 17, 18, 21, 22, 24, 25, 28, 33, 35, 36, 37, 43, 44, 45, 47, 48, 53, 59, 63, 64, 65,

68, 69, 78, 80, 81, 83, 84, 95, 96
Protx
.............................................................................................................................................
29, 43
Purchase log
................................................................................................................
17, 19, 20, 37, 41
RSS
...................................................................................................................................
17, 19, 21, 28
S-Tastic
...........................................................................................................................
1, 6, 26, 30, 45
Sales
..............................................................................................................
5, 7, 17, 19, 20, 22, 23, 27
Sanderson
.........................................................................................................................................
1, 5
Search
.................................................................................................................................................
35
SEO
.....................................................................................................................................................
31
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WP-Ecommerce Bible
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| Ver: 1.3.0
Shop Settings
..........................................................................
17, 19, 22, 31, 36, 37, 38, 53, 68, 70, 97
Shopper
.................................................................................................................
17, 27, 28, 34, 35, 50
Shopping
.........................................................................................................
47, 52, 53, 54, 55, 56, 59
Slick
..............................................................................................................................................
46, 47
Social Bookmarks
...............................................................................................................................
27
SQL
.........................................................................................................................................
11, 12, 65
Star
..........................................................................................
6, 8, 9, 26, 27, 28, 34, 37, 39, 41, 61, 96
Store
........................................................................................................................
7, 17, 21, 22, 27, 33
Stumbleupon
.................................................................................................................................
17, 27
Subscription
..................................................................................................................................
49, 55
Tax
................................................................................................................................
5, 22, 31, 35, 36
Themes
...................................................................................................................................
10, 54, 64
Thumbnails
.......................................................................................................................
34, 36, 42, 48
Variations
................................................................................................................................
17, 22, 33
Warning
..................................................................................................................................
21, 35, 56
Welsh Farm Organics
...............................................................................................................
6, 12, 45
Wp-content
...............................................................................................
16, 52, 53, 54, 55, 56, 57, 59
WP-ECOMMERCE BIBLE
.................................................................................................................
1
Wp-shopping-cart
.................................................................................................
52, 53, 54, 55, 56, 59
Zip
.........................................................................................................
9, 51, 52, 53, 54, 55, 56, 57, 59
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