Company Presentation for Hellmann Worldwide Logistics

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Aug 7, 2012 (5 years and 9 days ago)

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Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

2

How to build an integration
platform in a fortnight

Wolfgang Schmidt

X
-
INTEGRATE

Software & Consulting GmbH


Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

3

X
-
INTEGRATE in short


X
-
INTEGRATE Software & Consulting GmbH


International Joint Venture


Founders:


Zystems AB, Schweden


TIMETOACT Software & Consulting GmbH


Wolfgang Schmidt


Business Segment: Business Integration


IBM Premier Business Partner within Business Integration, in every aspect.


CEO: Wolfgang Schmidt


Registered office: Cologne

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

4

Zystems in short


Works with Application Integration and Integration Platforms.


Revenue 2006 85 MSEK appr. 9,5 M



Offices in Göteborg, Lund and Stockholm; Sweden.


Appr. 80 employees heading towards 90.


IBM’s Premier Business Partner within Business Integration, in every aspect.


The premier choice for integration services to customers such as Sony/Ericsson,
Volvo Cars, Scania and AMF Pension.


100% owned by Semcon.


1750 employees
-

The largest product design and development company
in the nordics


Partners in USA, Finland and Denmark and Norway

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

5

TIMETOACT in short


TIMETOACT is specialized in consulting and development on the basis of IBM
Lotus and WebSphere software, Eclipse rich client platform and open standards.


Develops out
-
of
-
the
-
box products as well as customized solutions for the intra
-
,
extra
-

and internet.


IBM’s Premier Business Partner within Collaboration, in every aspect. Key
aspects are web content management, portals, application
-

and system
-
architecture.


40+ experts heading towards 50.


100% privately held and self
-
funded.


The premier choice for collaboration services to customers such as Bayer
(CropScience, Healthcare, MaterialScience), LanXESS,
Gewerkschaft der
Polizei
, VDEW, Gothaer, DaimlerChrysler, Toyota

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

6

Wolfgang Schmidt in short


Founder and CEO X
-
INTEGRATE


Background


Diplom Informatiker


Mathematisch
-
Technischer Assistent


Since 1988 diverse responsibilities in
software engineering, consulting, sales and
management


Last position


SYSDAT GmbH

Director Business Solution

Establishing a new business division in the
area of process
-
oriented software solutions

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

7

Application Integration
-

Classic

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

8

Application Integration
-

BaseLine™


Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

9

Is there any money to be saved…

What does Gartner say…

… there is an average of 22 % savings compared to Point to Point integration

Item
Average Percentage
Savings Realized for
Complex
Integrations*
Average Percentage
Savings Realized for
Moderate Integrations*
Average Percentage
Savings Realized for
Simple Integrations*
Design
57%
30%
8%
Development
66%
12%
25%
Testing
64%
21%
34%
Deployment
30%
9%
10%
Maintenance
80%
39%
54%
Source: GartnerConsulting 1999

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

10

Some of those helps today

Alfa Laval

Alstom Power

ITT Flygt

ESAB

Volvo Car Corporation

Sony Ericsson

Saab Aerospace

Volvo IT

Tele2

FlexLink

Resurs Bank

Song Networks

Skanska

Föreningssparbanken

DaimlerChrysler

Codan/Trygg Hansa

Fora

Bergman & Beving



AB Volvo

VPC

Volvo Finans

Rikspolisstyrelsen

Tullverket

Wedins

AMF Pension

Scania

Astra Zeneca

Malaco Leaf

Cramo

Salus Ansvar

Mekonomen

Elof Hansson

VSM Group

Skogsägarnas Datacentral

Finnveden Powertrain


Austin Water (USA)

Downey Savings & Loans (USA)

Coloplast (Danmark)

ATP (Danmark)

Den Norske Bank (Norge)


Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

11

Our way of building an integration platform

in a fortnight at a fixed price

Version 3.2

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

12

What is Baseline?

Software

Components

Documents and

Templates

Methodology

Best

Practice for

Implementing

an ESB and SOA

IBM WebSphere

Concept Model

Roles and

Organization


Integration methodology


Distills tens of thousands of
hours spent integrating IT
systems of some of the largest
enterprises in Scandinavia into
a lean packaged best practice
for implementing an ESB


Designed in 2001

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

13

The Documents

Business

Governance

Delivery

Operations

Initiation

Specification

Implementation

Testing

Deployment

Project feedback


Requirements Specification


Start
-
up Meeting Agenda


Architectural Project
Overview



Integration Specification


Test Plan



Integration Implementation



Test Protocol



Deployment Instructions


Operations Instructions


Quality Review Checklist



Application Integration Policy


Naming Conventions


Infrastructure Overview


Test Methodology


Patterns


Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

14

Roles and Organization

Governance

Enterprise

Architect

Integration

Architect

Delivery

Integration

Developer

Operations

Support

Technician

Is responsible for

Deploys Integration in

Develop

Suggested roles and processes recognize the value of Separation of Duties:


Test

Manager

Project

Manager

Manages

Supervises

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

15

BaseLine Startkit

A concept containing general components

required to build an application

integration platform based

on standard products


ESB

Business

Specific

Integration project



General

components



Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

16

How BaseLine™ Adds Value


BaseLine™ adds value in two main ways


by providing training through
the start
-
kit and by providing a project with documented and proven ‘best
practices’ and documentation templates.


Following the BaseLine™ guidelines when installing and setting up
WebSphere Business Integration environments significantly reduces the
risk of having to reinstall environments because of configuration mistakes
made during initial installation.


Following the BaseLine™ naming standards will provide consistent naming
standards and reduce the risk of inadvertently causing problems due to
name clashes. For instance the BaseLine™ naming standards for MQ
queues will ensure that it is possible to migrate from a non
-
clustered to a
clustered broker (i.e. a clustered MQ) configuration without having to
rename and redefine queues.

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

17

How BaseLine™ Adds Value
-

cont.


The BaseLine™ documentation templates provides a consistent basis for
system documentation for important aspects of system integrations
(message formats, queue definitions, test descriptions etc).


The BaseLine™ start
-
kit will provide a quick startup for the integration
platform by providing training and the first integration implementation.


The BaseLine™ standard adapters will also help in providing a quick start
of the integrations, for instance by providing a standard file
-
to
-
broker
adapter. While in no way impossible to implement by oneself, having the
adapter will nonetheless help ensure a quicker start.


The System Integration Policy, which will be initiated during the Start Kit
and refined and completed in later project phases, will provide a valuable
addition to ATP’s overall IT
-
Strategy. The SIP will cover all important
issues concerned with Systems Integration i ATP, and thus also act as a
reference for future integration projects.


The BaseLine™ software components are based on open standards.
Furthermore open source products are used, e.g. log4j, whose BaseLine™
instance guarantees a platform wide consistent logging.

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

18

Baseline Consulting Process

Baseline

Workshop

Baseline

Start
-
kit

First Customer

Meeting

Baseline

Demo

Decision:

Workshop

Decision:

Baseline

Start
-
kit

Projects

Operations

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

19

First Customer Meeting

Baseline

Workshop

Baseline

Start
-
kit

First Customer

Meeting

Baseline

Demo

Main pitch: Using an Integration platform built on

enterprise service bus approach and Baseline will

result in a significant ROI, exemplified with a real

business case

Your business
challenges leads
to new
integration
needs?

X
-
INTEGRATE

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

20

The Demo

Baseline

Workshop

Baseline

Start
-
kit

First Customer

Meeting

Baseline

Demo

Sales representative

Technical presale

Baseline presale

Gives the customer a detailed Baseline overview and a

practical example of the products and tools

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

21

BaseLine Workshop

Baseline

Workshop

Baseline

Start
-
kit

First Customer

Meeting

Baseline

Demo

Start
-
up

Meeting

Data

Collection

Workshop

Report

X
-
INTEGRATE

Typically a

Project Manager and

an Integration Architect

Customer

Customer

X
-
INTEGRATE

Customer

X
-
INTEGRATE

Deliverables




Formulation of the customer business case



Current integration situation vs. Integration platform



Pros and Cons with using an Integration platform



ROI calculation
-

BaseLine



Choosing of integration tools



Actionplan for implementing an integration platform

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

22

Product values:



Quick and methodical implementation of the
appropriate platform in excellent quality


Realization based on best practices with assured
quality in every project step


Reduced costs compared to self development


Significantly reduced project risks compared to
common ways of doing integration tasks


Customer establishes know
-
how thanks to the
incremental process and teamwork


Baseline Quality Management

BaseLine Start
-
Kit

Baseline

Workshop

Baseline

Start
-
kit

First Customer

Meeting

Baseline

Demo

Customer

We will
implement an
Integration
Platform in 2
-
3
weeks at a fixed
price

Do I get only
consultancy,
services,
software



or


real help?

X
-
INTEGRATE

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

23

BaseLine Startkit Content Version 3.2





Adapters


Baseline Adapter Framework


Baseline File Adapter Plus


WebSphere M.B / P.S Software


Baseline Error Handling Sub Flow


Baseline Logging/Trace Node


Baseline Route to Queue Flow


Installation


IBM WebSphere M.B / P.S


IBM WebSphere MQ


Training


Baseline Methodology, ½ day


WebSphere MQ, ½ day


WebSphere M.B / P.S, 1 day


Baseline Technology, ½ day



Message Mapping


Mapping of a customer message, 2
days


Naming Conventions


Templates


Baseline Architectural Project Overview


Baseline Application Integration Policy


Baseline Integration Specification


Baseline Test Protocol


Baseline Naming Conventions


Baseline Startup Meeting Agenda


Baseline Infrastructure Overview


Business


Baseline Infrastructure Overview
-

Technical


Baseline Requirement Specification


Baseline Document Structure Guidelines


Baseline General Template


Baseline Integration Implementation WMB


Baseline Quality Review Checklist


Baseline Operations Instructions


Baseline Deployment Instructions WMB


Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

24


Adapters


Baseline Adapter Framework


Baseline File Adapter Plus


WebSphere M.B / P.S Software


Baseline Error Handling Sub Flow


Baseline Logging/Trace Node


Baseline Route to Queue Flow


Installation


IBM WebSphere M.B / P.S


IBM WebSphere MQ


Training


Baseline Methodology, ½ day


WebSphere MQ, ½ day


WebSphere M.B / P.S, 1 day


Baseline Technology, ½ day



Message Mapping


Mapping of a customer message, 2
days


Naming Conventions


Templates


Baseline Architectural Project Overview


Baseline Application Integration Policy


Baseline Integration Specification


Baseline Test Protocol


Baseline Naming Conventions


Baseline Startup Meeting Agenda


Baseline Infrastructure Overview


Business


Baseline Infrastructure Overview
-

Technical


Baseline Requirement Specification


Baseline Document Structure Guidelines


Baseline General Template


Baseline Integration Implementation WMB


Baseline Quality Review Checklist


Baseline Operations Instructions


Baseline Deployment Instructions WMB


Doing it on your own !




Option: Full Service Operations Offering

Baseline Integration Center Startkit 3.2

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

26

Integration Focus Evolution

Technology

Implementation

Technology

Management

Technology

Implementation

Scope

Time

Integration Center

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

27

Business Challenges


No single point of contact


Scattered and inconsistent documentation


Lack of financial model


Lack of focus


Methods and tools are missing


Lack of common concept and terminology


Lack of common view on business critical information


Lack of guidance and control


no guidance and rules


too many individual
initiatives


High costs


Business integration development and investments are handled on
departmental level, where decisions are taken that will affect the entire
company

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

28

Business Challenges


cont.


Legacy spaghetti IT information systems ‘cast in concrete’ (single largest
obstacle for business process change and integration)


Lack of agility


Account managers, business consultants and project managers do not
understand business integration and it's benefits


Application developer lack new integration technology competence and
skills


Lack of reusability of legacy


Difficult to support different integration solutions

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

29

Integration Center Overview


FOCUS


ORGANIZATION


MANDATE


DELIVERY CAPACITY


SINGLE POINT OF
CONTACT


INTERFACES


FLOWS/PROCESSES


COMPETENCE


ALIGNMENT


COMPETETIVE SOURCING


Communication

Operation

Delivery

Governance

Management

Company Presentation for Hellmann Worldwide Logistics


18. Mai 2007

www.x
-
integrate.com

30

Communication

Operation

Delivery

Governance

Integration Center Overview
-

cont.

Management

Identifying business needs

Internal Marketing

Customer Care

Publications

Intranet

Develop Business Offering

Architecture

-

Software

-

Hardware

-

Network

Methodology

-

Integration Policy

-

Naming Conventions

-

Concept Model

-

Document Templates

-

Education/Training

Integration Request Approval


Develop Integrations

Design Integrations

Owns the Development Process

Supplies Project Management

Deploys integrations
-

in Build and Test environment

Write Integration Request

Surveillance (test, QA, prod)

Support (test, QA, prod)

Maintenance (test, QA, prod)

Deployment (QA, prod)

Thank you!