ACCELERATING OUR JOURNEY TO THE CLOUD

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Nov 3, 2013 (3 years and 9 months ago)

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ACCELERATING OUR JOURNEY TO THE CLOUD

TONY PAGLIARULO, EMC CORPORATION

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© Copy right 2011 EMC Corporation. All rights reserv ed.

ACCELERATING OUR
JOURNEY TO THE
CLOUD

Tony Pagliarulo

Vice President, Business Technology & Service
Delivery

EMC Global IT

Akamai
Edge

2011

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© Copy right 2011 EMC Corporation. All rights reserv ed.

I.T. BUDGET

DILEMMA


Source
:
Forrester Research, Inc.,
IT
Budget Allocations: Planning For 2011,
December
3, 2010

73%

Maintain

27%

Invest

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© Copy right 2011 EMC Corporation. All rights reserv ed.

Today’s Realities

IT Budget Dilemma

Dramatic Information Growth

Dedicated Customized
Infrastructure Stacks

Rapidly Changing

Business

Aging Data Centers

~100% Allocated
-
Under
Utilized

Information Security

Solution Delivery Time

Complex Monolithic Apps

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© Copy right 2011 EMC Corporation. All rights reserv ed.

IN A DECADE THE DIGITAL UNIVERSE WILL BE

35 ZETTABYTES

35
,
000
,
000
,
000
,
000
,
000
,
000
,
000

Source: 2010 IDC Digital Universe Study

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In 2010…

88% OF FORTUNE 500
HAD

BOTNET ACTIVITY

ASSOCIATED WITH THEIR DOMAINS

Source: Panda Labs Research

Enter The Cloud.

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Cloud Attributes


Elasticity


Agility


Mobility


Self service


Metered Usage


100% Virtualized


Multi tenancy


Cost Transparency

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Waves Of Change

Cloud

Computin
g

Minicomputer

Mainframe

PC/
Microprocessor

Networked/
Distributed

Computing

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EMC’s Mission

To Lead Customers On Their
Journey To
Hybrid Cloud
Computing
And Transforming
IT

… By Enabling Them To
Store,
Manage, Protect, And Analyze
Their Information Assets In

A More
Agile, Trusted, And

Cost
-
efficient
Way.

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Private Cloud Is The First Step

“35% Have Implemented A Private Cloud

30% More Will In 2011”

GARTNER DATA CENTER CONFERENCE 2010

Enterprise IT

Private Cloud

Infrastructure

Transformation

1

2

3

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Private Cloud

Enterprise IT

Public Cloud

Service Providers Create New Options

Service

Provider

Infrastructure

Transformation

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© Copy right 2011 EMC Corporation. All rights reserv ed.

Hybrid Cloud Is The Destination

Private

Automated Hybrid

Cloud Infrastructure

Public

Infrastructure

Transformation

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© Copy right 2011 EMC Corporation. All rights reserv ed.

Hybrid Clouds Require Hybrid
Technologies

Private

Automated Hybrid

Cloud Infrastructure

Public

Infrastructure

Transformation

Managemen
t

Federatio
n

Trus
t

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© Copy right 2011 EMC Corporation. All rights reserv ed.

Virtualize Mission Critical Applications

Application

Transformation

Infrastructure

Transformation

Private

Automated Hybrid

Cloud Infrastructure

Public

16
© Copy right 2011 EMC Corporation. All rights reserv ed.

Build New Business Applications

Application

Transformation

New Application Platform

Infrastructure

Transformation

Private

Automated Hybrid

Cloud Infrastructure

Public

17
© Copy right 2011 EMC Corporation. All rights reserv ed.

Big Data Applications Have Arrived

Application

Transformation

Infrastructure

Transformation

Private

Automated Hybrid

Cloud Infrastructure

Public

New Application Platform

18
© Copy right 2011 EMC Corporation. All rights reserv ed.

CLOUD

TRANSFORMS IT

BIG DATA

TRANSFORMS
BUSINESS

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© Copy right 2011 EMC Corporation. All rights reserv ed.

!!!

!!!

!!!

!!!

!!!


Big Data

Is Less
About Size, And

More About
Freedom”


Techcrunch

!!!

!!!

!!!

“Findings: ‘
Big
Data
’ Is More
Extreme Than
Volume”



Gartner


Big Data!
It’s Real,
It’s Real
-
time, and
It’s Already
Changing Your
World”


IDB

“Total data: ‘
bigger

than big data”



451 Group

THE ERA OF

BIG DATA

IS HERE…

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© Copy right 2011 EMC Corporation. All rights reserv ed.

Big Data: Not Just For Google and
Facebook



Just as search engines have transformed how we access
information, other forms of
big data computing
can and will
transform the activities of companies, scientific
researchers, medical practitioners, and our nation’s
defense and intelligence operations.


Randy H. Katz

UC
Berkeley

Edward D.
Lazowska

University
of
Washington

Randal E. Bryant

Carnegie Mellon University

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© Copy right 2011 EMC Corporation. All rights reserv ed.

Access Application From Any Device

End User Provisioning

Transformation

Application

Transformation

New Application Platform

Infrastructure

Transformation

Private

Automated Hybrid

Cloud Infrastructure

Public

New End User Computing

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© Copy right 2011 EMC Corporation. All rights reserv ed.

S E C U R I T Y

A U T O M A T I O N

A New Layering Of IT

End User Provisioning

Transformation

Application

Transformation

Infrastructure

Transformation

New Application Platform

Private

Automated Hybrid

Cloud Infrastructure

Public

New End User Computing

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© Copy right 2011 EMC Corporation. All rights reserv ed.

EMC IT’s Cloud Vision

Traditional Apps


SaaS


“Next
-
Gen” Cloud Apps

Privat
e

Cloud

Public

Cloud

Integration and Federation

Virtualization

Information

Security

Virtual Clients

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© Copy right 2011 EMC Corporation. All rights reserv ed.

Built on EMC’s Cloud Portfolio


Isilon


Greenplum

Data Domain, Avamar, Networker


VNX


VMAX

View

Next
-
Gen Cloud Applications









Ionix



VPLEX

vShield

vCloud

Director

Cloud

Foundry

vSphere

vFabric

Cloud

Foundry

vSphere

vFabric

Traditional
Applications

Big Data

25
© Copy right 2011 EMC Corporation. All rights reserv ed.

The EMC Services Portfolio

Big Data Acceleration

Enterprise Applications

Business Continuity & Resiliency

VMware

VMware

Cloud Acceleration

Organizational

Transformation

Governance, Risk &

Compliance

Application

Transformation

Big Data Applications

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© Copy right 2011 EMC Corporation. All rights reserv ed.

Three Cloud Models Are Emerging

Storage Pool

CPU Pool

Network

Verticalization

Virtual

Infrastructure

Virtualization

Über
-
Cloud

Applications

Database

Operating System

Middleware

Server

Storage

Applications

Database

Operating System

Middleware

Network

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© Copy right 2011 EMC Corporation. All rights reserv ed.

EMC Cumulative 8 Year

Technology Investment


R&D $10.5B

M&A $14B

Our Journey To The Cloud/Big
Data

2003

AND BEFORE

2005

2007

2009

ENTERPRISE

STORAGE

INFORMATION

LIFECYCLE

MANAGEMENT

INFORMATION

& VIRTUAL

INFRASTRUCTURE

JOURNEY

TO THE

CLOUD

2011

CLOUD &

BIG DATA

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© Copy right 2011 EMC Corporation. All rights reserv ed.

The Financial Strength To Invest Heavily

All data for calendar year 2010 except 2011 Fortune 500 ranking and market capitalization, which is as of 21 April 2011.

2011 Fortune 500 Rank

152

2010 Revenues

$17B

2010 R&D Investment

$1.9B

2010 R&D As A Percentage Of Revenues


11

2010 Free Cash Flow

$3.4B

2010

T
otal Cash And Investments

$9.5B

Market Value

$59B

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© Copy right 2011 EMC Corporation. All rights reserv ed.

Why EMC For Your Journey?


Compelling Vision And
Strategy.


Market
-
leading Technology,
Products, Services & Support.


World
-
class Partner
Ecosystem.


Record Financial Strength.

30
© Copy right 2011 EMC Corporation. All rights reserv ed.

EMC IT at a Glance

2011

2004

User Profiles

24,000 “internal” users

50,000 “internal” users

fT bnvironment

TMIMMM 捵獴omer猠and partner猠

R data 捥nter猬 VSMTB 獴orage

4MMIMMMH 捵獴omer猠and partners

R data 捥nter猬 NM mB 獴orage

Bu獩ne獳s
Appli捡tions

~ 4MM appli捡tion猠and tools

~RMM appli捡tion猠and tools

sirtualization

2IMMM phy獩捡l 獥rvers


SIMMM lp image猠EworldwideF

8MB of all 獥rvers

virtualized

dlobal pupport

㔰R

捯untrie猠and NR languages

8MH 捯untrie猠and 2M languages

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© Copy right 2011 EMC Corporation. All rights reserv ed.

EMC IT’s Journey to the
Cloud

% Virtualized

86%

100%

80%

40
%

30%

15%

2004
-
08

2009
-
10

2011+

Run IT as a

business

Virtualize Mission
Critical applications

Development, test, and
IT
-
owned applications

WE ARE
HERE

IT PRODUCTION

Efficiency

BUSINESS
PRODUCTION

Quality of Service

IT AS A SERVICE

Agility

32
© Copy right 2011 EMC Corporation. All rights reserv ed.

IT Production

Approach


Consolidated infrastructure


Tiered storage


Standardized on x86 architecture


Introduced server virtualization


Transitioned to disk based backup


Optimized data center


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© Copy right 2011 EMC Corporation. All rights reserv ed.

EMC IT’s Journey to the
Cloud

% Virtualized

86%

100%

80%

40
%

30%

15%

2004
-
08

2009
-
10

2011+

Run IT as a

business

Virtualize Mission
Critical applications

Development, test, and
IT
-
owned applications

WE ARE
HERE

IT PRODUCTION

Efficiency

BUSINESS
PRODUCTION

Quality of Service

IT AS A SERVICE

Agility

34
© Copy right 2011 EMC Corporation. All rights reserv ed.

Business Production

Approach


Swept the floor of legacy stacks


Created virtualized, tiered, shared
platforms


Integrated management and
security


De
-
duplicated backup


Planned next generation data
center

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Mission Critical Applications Virtualized


Exchange 2007


EMC.com


eServices


Electronic License
Management


Business Intelligence/
Enterprise Reporting


eBusiness Suite


Product Lifecycle
Management


Knowledge Management


Document Management
System


Active Directory


DNS

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Socialize with internal customers
and gain executive buy
-
in


Standardize for efficiency and
simplify for savings


Define new measures and baseline
performance


Embrace a virtual
-
first policy


and
don’t turn back


Invest in skills and education

Lessons Learned

37
© Copy right 2011 EMC Corporation. All rights reserv ed.

Benefits Along the Journey

% Virtualized

86%

100%

80%

40
%

30%

15%

2004
-
08

2009
-
10

2011+

Run IT as a

business

Virtualize Mission
Critical applications

Development, test, and
IT
-
owned applications

WE ARE
HERE

IT PRODUCTION

Efficiency

BUSINESS
PRODUCTION

Quality of Service

IT AS A SERVICE

Agility

$11M

$6M

Data Center
Equipment Savings

55%

of OS Images

Virtualized

60%

of Mission
Critical

Apps Virtualized

30M

Pounds of CO
2

Reduced

OpEx Savings

$12M

$74M

Data Center

Equipment
Savings

170%

Storage Admin
Productivity Up

34%

Increase in
Energy Efficiency

60M

Pounds of CO
2


Reduced

Power and
Space

Savings

$$

OpEx Savings

t

Time to
Provision

C

Cu獴omer Sat

C

Co獴
Tran獰aren捹

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© Copy right 2011 EMC Corporation. All rights reserv ed.

IT as a Service


Increased IT agility


Service consumption mindset


Service
-
based pricing


Service level expectations


Integrated cloud architecture


Integrated GRC


Optimizing IT Production for Business
Consumption

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© Copy right 2011 EMC Corporation. All rights reserv ed.

IT as a Service Framework

User Interface as a Service

Software as a Service

Platform as a Service




Network

Compute

Storage and Backup

Converged Infrastructure

Infrastructure as a Service

Security

Integration Layer

Application/Web Servers

Development Tools

Content Management

Business Intelligence

Business Applications

Virtual Desktops


Choice Computing

Mobility

Service Management

Standardization


Simplification

Management and
Automation

Database Platforms

GRC

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© Copy right 2011 EMC Corporation. All rights reserv ed.

An Organizational Evolution Is Underway

Imperative

Business and

financial management

IT Service Management

New focus area

Cloud service

operations management

Infrastructur
e as a
Service

Platform as
a Service

Virtual
Desktop as a
Service

Enterprise
Applications
as a Service

New roles emerging

Cloud Architect, Cloud
Admin

Cloud Capacity Planner

IT Automation Engineer

Virtual Infrastructure Architecture

Virtual Infrastructure
Management

Security

Systems

Storage

Backup
and
Recover
y

Data
Center
Network
s

Traditional roles are
still essential

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© Copy right 2011 EMC Corporation. All rights reserv ed.

Takeaways


Cloud Computing presents an incredible opportunity


Competitive pressures will force IT organizations to
evolve towards a service
-
provider business model


“Front office” business roles are becoming
necessary and integral to enable this transformation


Technology convergence, virtualization and
automation are creating new, high value IT roles


It’s a journey


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© Copy right 2011 EMC Corporation. All rights reserv ed.

www.EMC.com/EMCITProven


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© Copy right 2011 EMC Corporation. All rights reserv ed.

THANK YOU

THANK YOU