March 21, 2011

wheatprisonΚινητά – Ασύρματες Τεχνολογίες

10 Δεκ 2013 (πριν από 3 χρόνια και 7 μήνες)

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Kimberly Hunter

March 21, 2011

Products


First Microsoft powered smartphone (2002)


First Android powered phone
-

HTC Dream (2008)


HTC Sense
-

user interface platform


First 4G capable phone
-

HTC EVO
-
4G (2010)


Tablet
-

HTC Flyer (2011)



18+ A Series phones


5+ 7 Series phones


60+ running older versions of Windows Mobile



History


Founded in 1997 by Cher Wang & Peter Chou



Began mobile device development in 1998 with
first significant launches in 2000



Firsts: mobile device running Windows OS, mobile
device running Android OS, 4G

capable

phone



HTC was named the "Device Manufacturer of the
Year" for 2011 by the

GSMA

at the

Mobile World
Congress

on 16 February 2011

Money


9.5 billion in revenue in 2010

o
93% increase in revenue over 2009


1.3 billion net profit


Sold 24.6 million devices in 2010

o



111% increase from the year before

Innovation

"social phones"




HTC ChaCha




HTC Salsa


Tablets




HTC Flyer


Interface




HTC Sense



Market


Devices for smartphone users

o



45 million smartphone users in May 2010

o



Expected to exceed 1 billion by 2014



Devices for 3rd party

companies

who produce the
software



Markets currently in the U.S., U.K., Singapore,
Australia, as well as the most of Europe and Asia



Expand Market to China by partnering with China
Mobile (announced July 2010)



Competitors


Apple



Motorola



Sony
-
Ericsson

Secret Sauce


1/4 employees work in R & D

o
Quality Products

o



Fast development



Strong partners who develop OS's :


o



Microsoft

o



Google



Looking to future trends

o



HTC Sense

o



Tablet development

o



Possible OS?