Portable Hand Controls for Acceleration and Breaking in Automatic ...

ugliestmysticΤεχνίτη Νοημοσύνη και Ρομποτική

14 Νοε 2013 (πριν από 3 χρόνια και 10 μήνες)

153 εμφανίσεις

Business Plan

2 December 2010

Portable Hand Controls for Acceleration and
Breaking in Automatic Transmission Vehicles

G10

I
SH
V
AR

C
ONTROLS

INC.

Dayo


Adebayo

Ali
Khanzadi

Alexander Thompson

Agenda


Business Objectives


Engineering & Prototype


Product Description


Business Model Overview


Market Analysis


Breakeven analysis


Three
-
year summary

Objectives: User


Paraplegic


Can use Both Hands


Have Full Wrist Range of Motion


Licensed & Want to Drive a Car


Average Paraplegic American Driver


Willing to use Vehicle Hand Controls


Dr. Visit


Training


Installation/Maintenance



Objectives: Problem


Can No Longer Drive a Vehicle Normally


Dependent on


Relatives


Paid Drivers


Public Transportation


Prevents Commuting to


Job


Other Personal/Recreational Destinations




Objectives: Solution


Allow Disabled Drivers to Drive Again


Relatively Affordable


High Quality/Functionality


Fit into Current Automatic Transmission Vehicle


Fit into their Lifestyle

Prototype

Attaches to the
brake pedal

Attaches to
the gas
pedal

Twist to
apply the
gas pedal

Push to
brake

Connected
by a cable

Attaches to
steering column

Product Description


The

I
SH
V
AR

C
ONTROLLER


Twist Push Mechanical Vehicle Hand Controls


Push Down for Brake


Twist Grip for Gas


Adjustable Pedal Connections


Adjustable Lever Arm


No special tool needed for
instalation


Mounts on Steering Column Under Dash

Ergonomics


Brake pedal


Average force required on brake pedal: 40
-
50 lbs


Average displacement of the brake pedal: 1
-
2 in


Our model: 20
-
25lbs



Gas pedal


Average force required on gas pedal: 12 lbs


Average displacement of the brake pedal:3
-
2 in


Our model:20 lbs

Components


Components
:


Main handle


Connects to the steering column, main support


All other components connect to this part




Gas handle


Twist to accelerate


Best control on rough roads


Force conveyed by wire



Components


Brake rod


Adjustable length


Conveying hand force to break pedal


Rigid


No lag when breaking



Gas pedal mechanism


Increasing the displacement


Adjustable length



Brake pedal
is applied

Hand force

Business Model Overview


The

I
SH
V
AR

C
ONTROLLER


Sell to Handicapped Drivers


Through Specialty Handicapped Vehicle Dealers


Countrywide


Locally: Mobility Works Michigan


Advertise/Sell Online


Outsource Machining


Final Assembly Locally


In
-
house

http://www.mobilityworks.com/Detroit.php

Market Analysis


Statistics


According to Spinal Cord Injury Organization, it was
estimated there are:


250,000 Americans live with Spinal cord injuries


11,000 new cases every year.


52% of 250,000 (130,000) are paraplegic. Which could
also mean that 5720 new cases of paraplegic each year.

Market: Survey Results

-2
-1.5
-1
-0.5
0
0.5
1
1.5
2
0
1
2
3
Beta Values

Levels

Survey Results Conjoint Analysis

Total Device Weight (lb)
Min Actuation Braking Force (lb)
Device Price ($)
Low Customer Price Desired

Overall Device Weight

Least Important to Customer

Market: Survey Results by Attribute

-2.00
-1.50
-1.00
-0.50
0.00
0.50
1.00
1.50
2.00
$0
$200
$400
$600
$800
Price Vs. Part
-
Worth

-1.20
-1.00
-0.80
-0.60
-0.40
-0.20
0.00
0.20
0.40
0.60
0.80
0
5
10
15
20
25
30
35
Breaking Force Vs. Part
-
Worth

-1.00
-0.80
-0.60
-0.40
-0.20
0.00
0.20
0.40
0.60
0
10
20
30
40
Weight Vs. Part
-
Worth

Market: Manufacturing Costs







Specification of Our Product:


Weight: 18lbs


Breaking Force: 28.5lbs


Price: 650 USD


Base Cost

$199

Unit Cost/lb (USD)

Total Cost (USD)

Weight

3

(36)

Breaking Force

5

(8)

Market: Breaking Even

Year

1

2

3

Market Size

2000

2500

3500

Our customer (60%)

1203

1504

2160

Investment (USD)

600000

0

0

Revenue (USD)

782225

977781

1368893

Cost (USD)

187132

233915

327481

Overhead Cost (USD)

385100

357000

357000

Pre
-
Tax Profit (USD)

209993

386866

684412

Tax (USD)

20999

38687

68441

Profit (USD)

188993

348179

615971

BREAKEVEN ANALYSIS

NPV (USD)

(428188)

(140437)

322351

Conclusion


The

I
SH
V
AR

C
ONTROLLER

allows Paraplegics to drive


Is Capable of Transmitting Driver Hand Forces to Pedals


Business will make profit after Year 3


Projected profit after Year 3 is $320,000 with initial
investment of $600,000

Thanks for Listening

Questions?