Slide 1

The Value of Laboratory
Equipment Magazine


June 2011

What is your title?


The Value of Laboratory Equipment Magazine

Lab Director/Manager, Project Manager,
Corporate Level (CEO, President, Owner)
Technical Director/Manager, IT/IS
Director/Manager
QA/QC Director/Manager, Safety
Director/Manager
Scientist, Chemist
Engineering Director/Manager, Engineer
Academic Faculty (Professor, Department Head,
Dean)
Purchasing Director/Manager, Facility
Director/Manager,
Consultant
Other (please specify)
In which area do you work? (check all
that apply)

0.0%
5.0%
10.0%
15.0%
20.0%
25.0%
Aerospace
Automotive
Biotechnology
Computer sciences
Design Engineering
Energy/utilities
Food/beverages
Genetic engineering
Lasers/electro-optics/photonics
Metalurgy
Medical/diagnostics
Paints/coatings
Petroleum
Polymers/plastics/rubber
Textiles
Government
The Value of Laboratory Equipment Magazine

How long have you been receiving LABORATORY
EQUIPMENT at your current and all other previous
positions?

The Value of Laboratory Equipment Magazine

1 to 5 years
6 to 10 years
11 to 20 years
More than 20 years (LABORATORY
EQUIPMENT has been published for more
than 48 years)
Do you find as much value in the current LABORATORY
EQUIPMENT as you did in past issues of the magazine?

The Value of Laboratory Equipment Magazine

Much more value now
More value now
About the same value now
Less value now
Much less value now
Do you find unique information in LABORATORY EQUIPMENT
that you don’t find in other publications or sources?


The Value of Laboratory Equipment Magazine

Yes
No
What type of unique information do you find in
LABORATORY EQUIPMENT? (check all that apply)


0.0%
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
70.0%
80.0%
The Value of Laboratory Equipment Magazine

Why do you look for new products and new
product technologies? (check all that apply)


0.0%
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
Technological advantages
are now more important
To increase productivity
To be more competitive
To satisfy our customers’
changing needs

To speed the development
of new products/services
The Value of Laboratory Equipment Magazine

What are your sources of new product information?
(check all that apply)


0.0%
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
70.0%
What are your sources of new
product information? (check all that
apply)
LABORATORY EQUIPMENT
digital publication
LABORATORYEQUIPMENT.com
website
Additional print publications
Product suppliers’ websites

The Value of Laboratory Equipment Magazine

How long on average do you spend reading an issue of
LABORATORY EQUIPMENT Magazine?


The Value of Laboratory Equipment Magazine

Less than 5 minutes
6 to 20 minutes
21 to 30 minutes
30 minutes to 1 hour
More than 1 hour
How many of the past 6 issues of LABORATORY
EQUIPMENT Magazine have you read?


The Value of Laboratory Equipment Magazine

None
1 to 3
4 to 5
6
What actions have you taken in the past 18 months as a
result of reading advertisements and editorial in
LABORATORY EQUIPMENT Magazine? (check all that apply)


0.0%
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
70.0%
80.0%
90.0%
Contacted a manufacturer by phone
or email
Visited a manufacturer web site
Discussed a product or service with
an associate
Purchased a product or service
Purchases pending
Requested a quote
The Value of Laboratory Equipment Magazine

If you find the monthly print issues of LABORATORY
EQUIPMENT just as valuable to you and your colleagues
today (or more) as you did in previous years, please tell us
why it is still so valuable. (please describe)


Answer Options

Response Count



150

answered question

150

skipped question

137

Open
-
Ended Response

Title

Company

Technology is constantly changing.

Selection of products that we use each day.

PRESIDENT

WISENCO CHEMICAL
INC

Presentation is easy to browse. Articles of interest are descriptive,
detailed, and for today's engineering.

sourcing

Purchasing Mgr.

Eisenman

Laboratory Equipment keeps me current on the latest equipment and
technologies. I've gotten good info that I can use to upgrade our lab
equipment and test methods.

Technologist

DuPont

its the only source of lab equipment that I have

consultant

same

Print issues are easier to read and carry along on busy days.
However, digital issues are more practical on the long run.

Senior Research Scientist

Hexcel Corporation

Read during travel

VP

Biodel Inc

Actually, I'm fine with the digital version. I am interested in the
information, not the format.

Engineering Manager

Paciic Power Source,
Inc.

Interesting articles in the daily newsletter

CeeTox Inc.

to keep up with technology

consultant

uniconsult

Print or digital
-

both provide a consolidated source of infomation for
the many products used by our laboratories.

Systems Analyst
-

Global
Analytical Information
Systems

P&G

Always contains relevant information.

Sr. Business Architect

Allegheny Ludlum
Corporation

I use the digital version, I can forward articles, product information, etc
to colleagues, peers and other purchasing personnel. Always has
information on the newest products, technologies, services, etc.

I prefer print, though I do access the web site when I have time. It's easier to take the
print version with me and read it while I am staining slides, for example.

Principal LabTechnician

Rutgers University

i like how you are venturing out into a broader range of lab types and applications
(more forensic science, please!)

science department chair

SPHS

Provides up to date new product information.

Lab Director

McKinley Avenue Labs

portability, readily shareable.

Lab Manager

Research Think Tank, Inc.

can read at leisure

Director

Olson & Cepuritis, Ltd

can compare and find new technology

CEO

TGD

good timely info

CEO

COLLAB

I am more likely to read the online issue, but it is more valuable because as research
dollars decrease, it is imperative to stay as cutting
-
edge as possible to maintain the
ability to obtain funds and learning of new technology helps to stay ahead.

Chemist

MSTMRI

It is more convenient to sit down to lunch and have a print version to look at during
lunch than to do so online.

Senior Microbiologist

DSM

Well designed pulication, good information

Dir. Emeritus

Cleveland Clinic

Able to discuss product while looking at "hard copy" without being close to a computer.

Oregon State University

current

purch. mng.

cds analytical

I sometimes tear out a product ad or info and keep on desk or close at hand for
showing, etc.

Senior Research Assoc.

UT medical branch

Some time its just easier to see it in print

Lab Supervisor

Tulsa Health Dept

It is a useful publication.

Mach. Maint. Mgr.

Tri
-
Mack Plastics Mfg. Corp.

It is important to keep up with new developments in instrumentation and other lab
equipment.

Instruments Lab Manager

Grand Valley State University

I can leave it on my desk and browse it while waiting for tests to complete

Senior Chemist

Distributors Processing, Inc.

I can take the print issues anywhere to read them. The email version must be read at
my computer, where I do not have time to spend reading publications, unless I am
looking for something in particular.

Chemist

Adco Cleaning Products LLC

I will look through every page of a print issue and only aritcles of interest in digital

Sr Microbiologist

Abbott Nutrition

Print is faster to read. Too much junk comes through email, becuase it is so cheap
and so little thought is made.

R&D Director

ACTEGA Kelstar

New equipment is continually being introduced.

Supervisor

CryoLife

I'm taking over a lab and have purchased many new items.

Laboratory Inspector

Waukesha Gas Engines, GE
Energy

The magazine aids in newequipment purchases.

Lab Manager

FHI

It is important to stay informed of new products and advances in science.
Laboratory Equipment includes interesting articles to make the magazine
enjoyable to read.

Chemist Sr.

BASF

It is my primary source of information on new products coming to market.

Lab Manager/ Microscopy Core

University of South Florida/
Integrative Biology

information on the newest equipment on the market for all areas of the laboratory

Laboratory Director

Schoolcraft Memorial
Hospital

Articles are much more concise than other publications.

Control Systems Engineer

SGS Tool Company

I like to see an overview of new technologies brought together in one place.

Cutting edge technology, products & info

Mechanical Engineer

Envimech

PRINT IS ALWAYS KING.WE KEEP ALL BACK ISSUES ON FILE!

SENIOR ENGINEER

INFORMOTION

Unique in approach to dealing with equipment and processes. Not personnel,
Not promotions. Not....

Vice President

ACL ASSOCIATES, INC.

great information
-

CEO

A&R EQUIPMENT SALES,
INC.

Discontinued print version years ago. Prefer online online, but currently do not
have a lab that needs any equipment.

Princ. Product Development
Engineer

SpinalMotion, Inc.

My reading of Laboratory Equipment is for new information. As result, picking up
a print copy and "leafing" thru it is much more convenient that the same task on
a PC.

Analytical specialist

3M

It's important to keep up with technology and to improve and evolve in
manufacturing. This magazine is a tool used to get a valuable perspective of the
industry.

Process Engineer

Loos & Co.,Inc.

No longer get print version. I only get digital version

Principal Engineer

Watlow

Not much else available easily

Test engineer

Detex

Good source for multiple equipment/product makers all in one publication

RA/QA Manager

Eagle Medical, Inc.

I find that the new technologies is interesting and possible for us to use in our
process.

Lab Technichen

Badger Mining Corporation

I spend most of my work day looking at a computer monitor and magazines are
a way to take a break from that. Also if there is a product I want to look into
later (but don't have time now) I can tear out the page and put it on my desk to
remind me to look further when I have time.

Chemist

City of San Jose

Articles and up
-
to
-
date information.

Development Scientist

Beckman Coulter

Helps me with what is available for the lab since I have been in R&D for the last 3
years

Project Engineer, R&D

Covidien

Good source to view equipment that I may not otherwise be aware of.

Project Manager

EFC

I read teh digital and on
-
line versions.

Sr. Technical Training Specialist

PerkinElmer

Easy to read. Better than digital.

Section Manager, Laboratories

Bridgestone

Useful product info

CEO

Blum & Co., Inc.

I can browse through it with lunch or coffee.

Research Investigator

University of Pennsylvania

It is useful in searching what new technology is for our application.

Technical Director

Farmer Bros. Co.

It cuts down my research time on certain new products and services

chemist

foresite, inc

Print issue allows me to handle it at a time convenient for me.

Analytical Chemist

3M Cottage Grove

new products and applications

Principal Engr

Roche Diagnostics
Operations, Inc.

Digital copies are great
-

can easily forward relevant articles to others.

Sr. Scientist

GSK Biologicals

For the advertisements of new products.

Director of Operations

A.E.C.O.M.

Very informative, up to date with new trends in laboratory diagnostics and
equipments.

Laboratory Supervisor

Syracuse University Health
Service Laboratory

Print is more portable as my computer is on another floor from my lab.

scientist

USDA
-
ARS
-
NCAUR

new technology is presented as text and advertising

Program manager

VA medical center

have migrated to the digital edition

Senior Chemist

Erie County Public Health
Laboratory

It is helpful in describing equipment I may not know about otherwise.

Important information

Sr. Research Assist./Lab
Manager

Meharry Medical College

gives you information that you may have to go to several other sites to obtain

Manager

RUMC

I am a visual person so I like to "see" and hold Laboratory Equipment in my
hands to get the most out of it. I read and peruse each copy and if I find
something interesting to our company I will talk with colleagues about it.

Manager Product Regulatory
Compliance

Evergreen Packaging

Keeps me up
-
to
-
date with current technology and products available

Professor

Univ. of CT, Physics Dept.
U
-
3046

We still have older employees who are frightened of IT.

Executive Vice President

Solar Compounds
Corporation

Good source for information on new products.

QA & Food Safety Manager

YoCrunch

You stay current with the ever increasing complexity and capability of
equipment and their uses.

Technical Director

Web Industries, Inc.

Technology changes rapidly and it is helpful to keep up with it.

Technical Section Mgr.

NFS

allows quick refernce/review of new technology I might not see otherwise

Materials Engineering Manager

SKF Aeroengine

It gives you ideas about new products

Lab Manager

Women & Infants Hospital

Timely information on new products and their performance and applications
are always my chief interests and Laboratory Equipment does an excellent job
in getting such information out promptly as it becomes available. I also much
appreciate the typically pertinent and informative comments that I sometimes
note from Editor Tim Studt. I do not know Tim, but feel I do as in the past I
have appreciated his excellent writings as editor of a number of magazines.
Incidentally, I typically note an improvement in a pub lication that seems to
occur after Tim arrives.

Chemical Engineer
-

sole
proprietor consultant

J. C. Orth & Associates

Larger responsibility with lab operations

Lab Operations Manager

Northrop Grumman

Provides portable relevant product information in a format that is easily and
quickly scanned for items and articles of interest.

Laboratory Services Specialist

St. Cloud State University /
Chemistry Department

Information that you may not find elsewhere

Safety and Education

BBPL

OUR BUSINESS NEEDS HAVE CHANGED AS WELL AS OUR MARKET
-
WITH THE IMPORTS

TOOLROOM SUP

ELECTRIC
MOTORS&SPECIALTIES

More varety of informarion is included now than in the past

Laboratory Technical Specialist

Spectra Laboratories

I have opted for the electronic version.

Sr. Research Asst.

Penn State University

Same coverage of new products and technologies.

Staff Analytical Chemist

Covidien

Still the most comprehensive and up to date .

Laboratory Supervisor

City of Houston

Fast markets

Principal

Wauwatosa Sensor
Systems

Someone should say what's new and useful on the market.

Thomas Leusner

Research Scientist

consistant voice for products. little bias.

Section Manager

Underqwriters Laboratories

for everything

Chemist QC R&D

Carroll Company

Good source of information
specifc

to laboratory environment.

Always good to hear about new
eqt

in a rapidly advancing technical era. Vital in fact.

Because it is a complete and conseise point of reference to use. When I want to
research a new product or instrument/analyzer, Laboratory Equiptment is the first
resource magazine that I go to for the most current information.

Laboratory Manager

St. Joseph's Medical Center,
Clinical Laboratory

Equipment more related to our current manufacturing needs.

Sr. Process Engineer

Caulk Dentsply

always like to see whats new in lab products

Laboratory Director

Magnode Corporation

Remains a good source of infrmation to identify new procedures, technologies and
equipment

Hershey Fellow

The Hershey Company

Lab Equipment is valuable because we can look for the latest advances in
equipment that would add to our research effort.

Professor

University of Maryland, Dept.
of Physics

Keeps me up to date on new products

Project Manager

Portescap

I have always browsed through the magazine to look at the new products that
would help my lab. It is an easy way to keep up to date with advances in equipment
technology.

Laboratory Director

EMT

The issues discuss new products an dcapabilites. Those are items that help me in
my job as I study an dunderstand new products or trends going on in the industry

Regualtory Engineer

Quantum Corporation

Provides information on products that I dont always see in other publications.

Technical Lead R&D

Texas Dept. of Public Safety

succinct application notes, convenient layout

Senior Scientist

Catalent Pharma Solutions

Print is a conventient way to read as opposed to online.

Senior Research Chemist

Moses Lake Industries, Inc.

Hard copies are easier to bookmark and pass along. Finding things in the digital
version can be more difficult.

Chemist III

Hach

Unique source of information on equipment used in the laboratory environment.
Reviews are an invaluable aid when having an interest in a new product or
technology.

Technical Supervisor

University of Tennessee

I actually use the online version more.

Assistant Professor of Biology

The College of Nw Jersey

To keep up with the state of art technology.

QA Auditor

ImClone Systems

Usually gives me the information I want and need to know.

Quality Assurance Team Leader

Parker Hannifin Corp

In this business your customers want you to be aware of everything. We try.

I used to run an analytical instrument company and now consult to the industry.
Your magazine helps me stay in touch with the changes taking place in analyzers
and trends.

General Manager

Broadscope

Analytical

I used to run an analytical instrument company and now consult to the
industry. Your magazine helps me stay in touch with the changes
taking place in analyzers and trends.

General Manager

Broadscope

Analytical

Provides up to date information on analytical equipment

Group Leader

Houghton International

It helps to keep me up to date with the latest technology.

Project Manager

CAI

I am a luddite and like magazines in my hand

VP Business Development

LAbcyte

Brings a lot of information to one place
-

keeps me abreast of new information
and
tachnologies
.

ASSISTANT PROFESSOR OF
BIOLOGY

SAINT LEO UNIVERSITY

Our company's needs for improving our laboratory and analytical expertise have
greatly increased over the last few years. Additionally, our customers have
implemented and continue to implement new requirements on us that we need
to address.

Vice President

Monterey Mushrooms, Inc.

Hard copy easier to read.

It is easier than a website to show to someone over coffee, etc.

Director of Applications
Development

Remspec Corporation

covering more than just biology, since I work in semiconductors

director sifa lab

nvidia

there is more information out there, and frankly, I use the multiple sources to
filter out interesting but commercially unviable options.

Project Manager

Upstate Medical University

Technology is always changing and working in the food industry it's important to
keep up with new innovations.

Quality Assurance Manager

Garden Fresh Foods

I don't have to go digging for new information
-

chances are it is in the
magazine

Vice President

CXI Texmark

Simple ecinomics. Get the best technology asap to save future profitability

Biochemist / Technical
Specialsit

Macherey
-
Nagel

can put notes on the paper copy

Chief Metallurgist

FPM LLC

more current and up to date

Detailed information, not just an
ad.

Comparisons to similar equipment.

Lab Director

Fort Walton Beach
Medical Center

keep up to date on new technology

Scientist/Stability

Alcon

concentrates info

Director

CESTAB

Always looking for state of the art technologies to make our work easier
and less time consuming.

Sr. Research Associate

UT Health Science center
at Tyler

The print copy is valuable as it is easy to take note in; the electronic
version is easier to share.

Director, Laboratory
Services

Exeter Hospital

I like paper copies of these things more than reading them online. It is
likely a generational thing...

PI

Fox Chase Cancer
Center

Not always able to or want to go online. Print copy is nice, can read or
look through get phone calls etc... and have your place still in front of
you. Cut out articles of interest.

Medical Technologist
-

Immunology/Serology

VAMC

Keeps us on top of current technology.

Design Engineer

Poly Processing
Company, LLC.

in the lunchroom many more get to read the print issue

vp

EQUITECH

New technology, and services

Senior Tech

Dow Chemical

Because I can find all the information in one easy to use source.

BP

more thorough

Inorganic Prod Specialist

Perkin Elmer

Allows me to keep abreast of new developments in lab equipment.

Associate Professor

East Carolina University

It still gives me cutting edge information.

Research Associate

PPG Industries, Inc.

It's easy to have with me when I travel, or to show other people, and I
don't have to log in to get information

CEO

Omscientia