Take Back The Tech! starts with a
Information and communications
technology are feminist issues
Communication rights is a critical
component of the women’s rights agenda
What is Take Back The Tech?
16 days of activism against
based violence campaign
A call to every user
especially grrls and women
take control of technology
, and use them
creatively and strategically to
end violence against
Why Take Back The Tech?
To create digital spaces
everyone’s right to move freely and
participate in equally, without harassment
or threat to safety (echoing “
To realise our rights
to shape, define,
participate, use & share knowledge,
information and ICTs.
Why Take Back The Tech?
To address the intersections
communication rights and women’s human
rights, especially violence against women.
To recognise women’s historical and
critical participation and contribution
the development of ICTs.
initiated Take Back The Tech, & collaboratively built this action
based campaign with partner
and many, many
in different parts of the world who shared their knowledge,
energy and ideas in shaping the campaign and by taking action.
Since it began, local Take Back The Tech! campaigns have taken place in
than 25 countries
, including in Brazil, Canada, Rwanda, Pakistan, Uruguay,
Mexico, Philippines, Malaysia, Germany, South Africa, Bangladesh, United
Kingdom, United States, The Congo, Cambodia, Argentina, Spain, Bosnia and
Herzegovina and more.
Countless blog posts, tweets, print screens of campaign banners all over the
worldwide web and other forms of
online content dissemination
taken place in support of the campaign
“If I had…
16 days of
Idea & practice
tags and icons
How to talk about technology as a real
and political issue?
Explore, learn and play with technology and use it
Think about connections between violence against
women and ICTs
Making it simple & do
in some way, everyone can take action
Making the connection between online and
Visual language of campaign
Calls for action
tools, issues and ways of
Emphasis balanced between issue, tool and action
How to make violence against women
Norms, culture & attitudes, changing the
Actors as newsmakers
new, distributed & viral
Creativity & diversity
action, language, issues,
actors, location, content
Connection with technology
“newness” of an issue,
allows to explore the basic root cause of VAW (power
relations, decision making, sexual objectification,
The power of stories
Survivors tell their own stories through technology
Build knowledge, documenting violations and reality
How to engage action & build a diverse
community of actors?
Collective ownership and control
define issue, action, materials. E.g copyleft.
Collaborative and collective online campaign spaces
wiki, Drupal, mailing list
banners, hashtags, blogtags
Sharing stories, ideas, materials and strategies
Individual is network
Idea of constituency and reach is different
Equipping campaigners with information &
How to organise, talk about and spread the campaign
Designs, visual and multimedia & ideas for action
About the issue, strategies and safety toolkit