VisionOn Technologies SEO Essentials Course Outline ...

malteseyardInternet και Εφαρμογές Web

18 Νοε 2013 (πριν από 3 χρόνια και 6 μήνες)

97 εμφανίσεις

VisionOn Technologies

SEO Essentials Course Outline



Introduction to SEO




The Definition of Search Engine Compatibility




How search engine optimization works



A Basic Internet Search



On Page Factors



The TITLE Element



The META Description Tag



The Alt IMG Att
ribute



Text Links



Off
-
page factors



Web design and search engine optimization



Search Engine Fundamentals




Search Engines and Directories introduction



Search engines



Directories



Automatic
vs.

manual submission



Target search engines



Anatomy of a search



Sea
rch Engine Ranking



Local optimization



Search engines Indexing



How LSI works



How search engines view web pages



On page SEO



Website analysis



Competitor analysis



Consumer analysis



the importance of the searcher



Self
-
reflection



Into the Mind of the Searcher



R
esearching and buying



Organic Vs sponsored listings



Why users click on links



Once searchers have visited your site



Keyword research



Keyword filtration



Meta Tags



Description



Header and footer



Anchor Text



Creating sitemaps



Optimizing Seo content



Image tag op
timization



Add URL in Search Engines



Sitemap



Google webmaster tools



On page SEO positive factors



Relevant tags



Pages and images alt tags



Keyword frequency



Natural optimized text



Age of site/domain



On page seo negative factors



Over optimization



Duplicate co
ntent



Hidden content



Repeated title/keywords and description



Page cloaking



Broken links



Off page optimization



Submission to search engines




Local marketing




Directory Submission




Blog Submission




Article Submission




Free Classifieds




Forums




Press Releases




Video optimization




Link Building




Promote home/subsequent
WebPages




Google Analytics




Off page positive factors



Off page negative factors



A guide to Google page rank