Verizon Now Offers Managed WAN Optimization
October 10, 2007
Verizon Business has gone into the managed WAN optimization service business
the telco division now saying it sees its role as "taking responsibility for enterprise
performance as well as simply provisioning the networks over which those
The new Verizon service is being built around Juniper Networks' WXC application
acceleration platforms combined with Verizon Business' own IMPACT network
ent platform. IMPACT handles the automation and monitoring of customer
applications. "Our commitment and capabilities extend beyond the network to the vital
applications that ride on it," says Nancy Gofus, senior vice president and chief marketing
for Verizon Business.
According to Verizon Business, its target markets for the service include a broad swath of
retail, financial, government and manufacturing sectors "that must deliver corporate
applications across the country or across the globe where
distance can impact latency and
performance." As examples of where its service would be of use, for the retail industry it
suggested applications including inventory management, supply chain management,
accounts payable/receivables, CRM/call center and hu
man capital applications.
The WAN service, Verizon says, focuses on the performance of customer applications,
starting with the network layer and using such metrics as throughput, quality of service
(QoS) and application volume. It contrasts that to what
it calls "traditional measures of
performance, which primarily center on customer premises equipment (CPE) uptime."
Meanwhile, in other LEC news aimed at enterprise customers, Qwest says it's going to
offer its wholesale customers dedicated Internet acces
s (DIA) over Ethernet with speeds
ranging from 2 Gb/s to as fast as 10 Gb/s within what it terms "key U.S. metropolitan
markets." However, it didn't identify those markets. The new service will be available in
1 Gb/s increments, delivered over its national
Qwest is targeting communications carriers, cable companies, content service providers,
competitive local exchange carriers (CLECs), resellers, wireless providers and other
wholesale customers with the new offering.
"A few years ago, peopl
e didn't think companies would require this much bandwidth,"
says Roland Thornton, Qwest's executive vice president/wholesale markets. "But with
video on demand and voice over Internet Protocol (VoIP), we're here now."