Search Engine and Cloud Computing

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3 Νοε 2013 (πριν από 3 χρόνια και 8 μήνες)

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Search Engine and Cloud Computing


Jike.com
Dr. Deng
Yaping


Distinguished guests, ladies and gentlemen,

Good
afternoon
!

I wish to begin by extending
my
sincere welcome to our British friends
who have

come all the way to China.

Today, I would like to tal
k about “search engine and cloud computing”. To
my understanding, search engine has come to
life

along with the development
of
the
information age. With a mission to resolve the paradox of infiniteness of
network information and finiteness of human attenti
on, search engine plays an
irreplaceable role in the information age, and has been credited as a beacon in
the ocean of information and a guide to net surfing. “Cloud computing”

is a
strategy reflecting the major division of labor in information industry a
fter
information age develops to a certain stage. Similar to other major social
division
s

of labor in human history, professionalism,

intensification, la
rge scale
and structuration remain as its basic features.

To demonstrate its importance, I would like t
o discuss 3 issues in search
engine and

cloud computing

.

First, search engine and “cloud computing”
both
play their parts in cultural
inheritance.

China is a country that
greatly emphasizes the passing down of

cultural
information.
As in many other civil
izations, numerous libraries and private book
collections are built in the Chinese history.
Today, the importance of
information
is

known to all and
the scale of information that needs to be
maintained continues to expand with great momentum
.
After the sca
le reaches
a

certain extent, however, two significant questions
emerge.

O
ne is how to
manage and the other is how to
in
quiry. Only with the answers to the two
questions can information be of value, otherwise it serves no

one
.


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“Cloud computing” is bound to

shoulder the miss
ion endowed by the era
with the passing on

of
mass information
.
In theory, “cloud computing” will
provide almost infinite room for managing mass information, and almost
unlimited computational ability for delivering various services of da
ta resource
.
As for
inquiries
, it is the very thing that search engine

is designed for
. Today,
information from billions of webpages can be
accurately retrieved in

lightning
speed. Libraries may not be replaced, but as long as there are search engine
and “
cloud computing”, we
can

be confident in the inheritance of
c
ultural
information
.

Second, search engine and “cloud computing” share the
goal

of resource
conservation.

In recent years, the Chinese government
strongly promotes

energy
conservation, emission r
eduction and energy efficiency. We know the
“shortage” of energy and “excess” of urban waste are problems that
gives

the
whole world

a

headache. We hope that
this would improve in a
network
environment.

However, resources are always limited, and internet r
esource is no
exception.
To accommodate this
“Cloud computing”

is also designed to
integrate information resources and avoid the waste of software and hardware.
This makes search engine an ideal tool

for
optimal allocation
of resources. It
not only advocat
es resource conservation, but also works to remove
redundant information.
This task is as hard and glorious as the works of a
street cleaner.

Third, search engine helps
to
promote the

“cloud computing”

technologies.

Most technologies of “cloud computing”

c
ome from
the
search engine.

S
torage
capacity

will
expand in relation to the amount of data entered into the
cloud
.
However, simple data processing logic no longer
works when
mass
ive

data processing requests flood in

simultaneously
.

Key technologies to
reso
lve
such matters

include
distributed deployment
and parallel computing
.
Such

3

technologies are naturally related to and established in search engine sector.
Without them, we cannot seek out what we need from
the billions of pieces of

information. Only with
such technologies can “cloud computing” be possible.
But new problems arise.

When we put all the data in the cloud, how could we
find them? “Finding out the data in the cloud” becomes a new mission
for
search engine technologies in
this

“cloud age”,
but al
so provides the
opportunity for search engines to develop further
.

Finally
, I would like to talk about how to realize instant search in

a
“cloud
computing” age. Jike.com, a newborn internet enterprise I am working with, is
a new participant in the searc
h engine sector.

Established in May 2010
,

Jike.com grows at a fast pace

by

succe
ssfully

delivering news search service
at the end of
the year
, and creating a webpage search platform on 20
th

June. In
the near future, we will
offer

picture search, video sear
ch and social search
services one after another
.
Fortunately, Jike.com was born in an era
when

“cloud computing” has been
flourishing, and for that Jike.com will strive to link
its future with the development of “cloud computing”.


“Cloud computing” has br
ought a new hope for
the
internet, making it
even more colorful. At the same time,
by
“search in the cloud”,
search engine
will continue
to follow
the principle of “information democracy” by ensuring the
equal
ity

of all information

and to

further enrich th
e internet

space
.

As one player of

the

the
internet sector, Jike.com will adhere to the spirit
of joint development,
inclusiveness
, coexistence and communion, and the
concept of “transmitting information in a barrier
-
free manner to promote social
progress
”. In this way, we hope to work together with our peers to
expedite

the
arrival of
a
new
internet
era
.

We would like to cooperate with the British internet companies in such
areas as search engine and “cloud computing” in a mutually beneficial,
practical a
nd flexible manner.

Thank you!


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