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4 Ιουλ 2012 (πριν από 5 χρόνια και 15 μέρες)

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PurchasingManagement Associationof Canada
Get in front of members who control more
than $130 billionannually.
The AssociationAdvantage
• The largest associationfor supply chain management professionals
(SCMP) and represents 100%of SCMP's holding the title in Canada.
• PMAC members control more than $130 billionin annual spending.
• PMAC is an original member of the International Federationof
Purchasingand Supply Management (IFPSM) and the only Canadian
association representing this country’s supply chain management
professionals in IFPSM.
Who We Are
The Purchasing Management Association of Canada (PMAC) is the leading
association in Canada for supply chain management professionals,and the
largest.The national voice for advancing and promoting the profession of
supply chain management,PMAC sets the standard of excellence for
professional skills,knowledge and integrity.
Member Profile
PMAC has evolved fromits roots in purchasing and today embraces all aspects
of strategic supply chain management,including:
· Purchasing/Procurement
· Strategic Sourcing
· Contract Management
· Materials/Inventory Management
· Logistics and Transportation
For more information,please contact:
Connectingyou with PMAC
members throughout the year.
To learn more about PMAC,visit:
www.pmac.ca
PMACWebsite
The PMAC website is the gateway for members and
non-members to access information about the
association online.Position your company in front
of a dynamic group of influential professionals
year-round.
PMACNewsLink-eNewsletter
Whether in the office or on the go,members and
non-member subscribers can stay informed of the
latest industry developments and association news.
Contact your Naylor account executive today to secure your
space!
Maria Antonation
Project Leader
Naylor,LLC.
(800) 665-2456 ext:330
mantonation@naylor.com


DearMembersandColleagues:

ThePurchasingManagementAssociationofCanada(PMAC)ispleasedtoannouncethatwehavechosen
toworkwithNaylor,LLC,asourofficialintegratedmediacommunicationpartnerfor2012.Naylor
providesadvertising,publicationandmediaservicesthatcanbuildyourorganization’simageandlink
yourbrandwithCanadiansupplychainmanagementprofessionalswhocontrol$130Billionin
purchasingpower.WearepartneringwithNaylortoprovidethefollowing:

o
PMACNewsLinkeNewsletter
o
PMACWebsiteadvertising

PMAC isproudtoserveasCanada’sleadingvoiceinthesupplychainmanagementprofession.Our
communicationsvehiclesprovidevaluableopportunitiestopresentindepthperspectivesonavast
arrayofissuesofimportancetoourmembership.WeareconfidentthatourpartnershipwithNaylorwill
continuetoincreasetheunmatchededucational,networkingandpromotionalopportunitieswe
provide.

ByaffiliatingyourorganizationwithPMACyouaremakinganexcellentinvestmentinyourbusinessand
brand.AdvertisingthroughPMAC’sfullcomplementofcommunicationsoptionsgivesyouthe
opportunitytodeliveryourmessageandpromoteyourproductstoourkeymembers,includingthe
supply
chainprofessionalswhodriveoperations,specifyproducts,leadprojects,managelogisticsand
approvepurchasesonbehalfoftheircompanies.

Since1969,Naylorhascraftedcustomcommunicationsolutionsforbusinesseslikeyours.Whenyou
advertisewithPMACthroughNaylor,youcanexpect:

 Topqualityexposuretokeydecisionmakerswithpurchasingpower
 Professionaladvertisingdesignservices
 Ongoingcustomerservicesupport

Tellsupplychainprofessionalsfromcoasttocoastaboutyourbusiness’qualityproductorserviceand
thatyoustandwithyourpeersinsupportofourassociation.WhenanaccountexecutivefromNaylor
contactsyou,pleaseconsiderallocatingpartofyouradvertisingbudgettoplacingyourmessagewith
PMAC.


Sincerely,


CherylParadowski
PresidentandChiefExecutiveOfficer
PMACNewsLinkeNewsletter
About the eNewsletter
Nowmore than ever,professionals consume information on the go.PMAC NewsLink eNewsletter
allows members to stay informed about the latest trends,issues and news in the global supply
chain world whether they are in the office or on the road.
Enjoy the benefits of a targetedeNewsletter:
• Delivers your message directly to the inbox of approximately 6,000 decision-makers on a weekly
basis
• In additionto PMAC members,opt-in subscriptionmeans that professionals in the market for your
products and services see your message
• Frequently forwardedto others for additional exposure
• Cross-promotedin other PMAC publications and communications pieces
• Directs visitors to the landing page of your choice to facilitate the purchasingprocess
• Archives are accessible for unlimitedonline viewing
• Limitedavailable ad space makes each positionexclusive
• Change artwork monthly at no additional cost to promote time-sensitive offers and events
Horizontal Banner
12 Months | $4,000 6 Months | $2,200 3 Months | $1,200
• Only five spots available – NOROTATION
• Located between popular sections of the eNewsletter
Distributed on a weekly basis.
Sections include:
• Canadian news
• International news
PMACWebsite
Advertisingon the PMAC Website – www.pmac.ca
Advertising on the PMAC website is a great way to reach member and non-member visitors and reinforce your marketing
message.Visitors click on www.pmac.ca to learn about upcoming association events and discover ways to maximize their
PMAC membership.Advertising on www.pmac.ca offers several cost-effective opportunities to position your company as a
leader in front of an influential group of
supply chain management
professionals.
Features of PMAC website advertising:
• Cross-promotedin other PMAC publications and communicationpieces
• Directs visitors to the landingpage of your choice to expedite purchases
• Year-roundvisibility reinforces brandrecognition
• Allows dynamic,time-sensitive promotion
On average,www.pmac.ca receives:
• 376 unique visitors per month
• 705 visits per month
• 4,372 page views per month
*Traffic numbers fromMarch2011throughAugust 2011
Top CustomLeaderboard(950 x 100)
• Run-Of-Site – 3 ROTATIONS
12 Months | $4,500 6 Months | $2,475 3 Months | $1,350
CustomRectangles (215 x 195)
• Run-Of-Site – 3 ROTATIONS per position
12 Months | $3,000 6 Months | $1,650 3 Months | $900
Online Specifications
For more information,visit:www.naylor.com/clientSupport-onlineGuidelines.asp
Horizontal Banner
• 468 x 60 pixels
• JPG only (no animation)
• Max file size 100 KB
eNewsletter
Website/Online Buyers'Guide/Online Directory
Top CustomLeaderboard
• 950 x 100 pixels
• JPG,GIF or Flash/SWF* accepted
• Max file size 100 KB
CustomRectangles
• 215 x 195 pixels
• JPG,GIF or Flash/SWF* accepted
• Max file size 100 KB
• Publish or export.SWF file for Flash Player 9 and
ActionScript 2.0
• Bitmaps should have “smoothing enabled” for best
presentation
• All fonts,images,and support animations files should be
embedded within the file
• Do not use flash stage color as background;Create a
bottomlayer and drawa solid filled box
• Animation time limit is approximately 25 seconds
(including multiple loops);A stop action is needed at the
end of the animation
PMACWebsite and
PMACNewsLinkeNewsletter
• Create a proper ActionScript 2.0 button as follows:
1.Symbol type needs to be “button”
2.Set action script code exactly as below:
on (press) {
getURL(url,”_blank”);
}
NOTE:Do not type your intended URL in the code.
The purpose of setting up your Flash creative like this is so that we
can control the landing page.Please supply the URL to your Naylor
account executive.
*Website/Online Buyers’ Guide/Online Directory FlashGuidelines