Data mining of the behaviour pattern`s consumers

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20 Νοε 2013 (πριν από 3 χρόνια και 8 μήνες)

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Data mining of the behaviour pattern`s
consumers


Abstract

With no doubt, marketing is one of the most mentioned concepts of present business and sales
sphere. While most people sense this trend only through phenomenon’s

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Key words:

marketing, data mining,
predictive modelling, decision tree, logistic

regression