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Cover
evening classes
MBA 551
Strategic Managerial
Communication
next
Be n e d i c t i n e Ha l l ma r k s 2 0 1 1
-
2 0 1 2
STABILITY
STEWARDSHIP
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Benedictine University
Margaret and Harold Moser Center
1832 Centre Point Circle
Naperville, IL 60563
Love of Christ and Neighbor
偲P祥r
却abili瑹
Co湶敲ea瑩t
†
O
b敤i敮e攠
Dis捩灬p湥n
䡵Hili瑹t
却敷a牤r桩瀠
†
䡯獰H瑡li瑹
†
Commu湩瑹
Phone: (630) 829
-
6289
Fax: (630) 829
-
1375
moser college mission and vision
Addresses
the educational
needs of adult students by
developing and providing
engaging, relevant and
accelerated programs.
Enhances
scholarship,
leadership skills, social
responsibility, and promotes
life
-
long learning.
Provides
high
-
quality, easily
accessible educational
opportunities for adult
learners.
Enables
adults to earn
specific undergraduate and
graduate degrees while
maintaining their personal and
professional commitments.
Develops
new degree and
non
-
degree programs that
address the expressed needs of
the professional community.
course syllabus
b l e n d e d m o d e l
Moser College Mission
Statement:
Moser College
embodies the values of respect,
excellence, collaboration, and
professionalism.
We are
committed to delivering
innovative and dynamic
programs designed for adult
students who are dedicated to
enhancing their professional,
local, and global communities.
Moser College Vision
Statement:
To be one of the
premier university colleges in
the nation.
MBA 551
Strategic Managerial Communication
instructor version
about this document
about Moser College
about blended learning
hallmarks of a Benedictine education
student expectations
attendance policy
financial aid
submission of work
library resources
services for students with disabilities
Academic Honesty Policy
APA formatting and style
netiquette
course overview
required textbooks
grading scale
IDEA
objectives
IDEA description
learning outcomes
course
schedule
content links index
2
Content Links
home
about
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resources
course
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outcomes
IDEA
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Love of Christ and Neighbor
偲Pyer
St慢i汩ty
䍯n癥牳慴io
†
O
bedience
†
䑩sci灬楮p
䡵浩汩ty
Ste睡牤shi瀠
†
䡯s灩p慬aty
†
䍯浭mnity
3
About Your Program at Benedictine University
–
Moser College
About
This
Document
This
is
a
hypermedia
document
–
it
has
been
built
to
mimic
navigation
on
the
web
.
This
document
can
also
be
viewed
as
a
presentation
or
it
can
be
printed
like
a
traditional
document
.
We
use
this
sort
of
document
because
it
allows
for
navigation
links
(hyperlinks)
to
text,
graphics,
audio/video,
and
the
web
.
This
type
of
document
also
allows
you
to
navigate
in
a
nontraditional,
nonlinear
way
–
by
following
the
page
links
you
are
not
bound
to
read
or
flip
through
the
document
in
any
sort
of
order
.
This
is
yet
another
example
of
Moser
College’s
commitment
to
advancements
in
technology
and
blended
learning
.
About
Moser
College
The
Moser
College
of
Adult
&
Professional
Studies
delivers
its
curricular
programs
in
a
specifically
designed
structure
deliberately
oriented
for
working,
adult
learners
.
The
Moser
College
is
committed
to
providing
a
learning
environment
which
extends
beyond
the
classroom
and
is
designed
specifically
to
meet
the
needs
of
its
students
and
their
employers
by
bringing
a
quality
educational
experience
without
requiring
the
student
to
relocate
or
travel
extensively
beyond
their
home
area
.
Benedictine
University's
Moser
College
of
Adult
&
Professional
Studies
is
fully
accredited
by
the
Higher
Learning
Commission
of
the
North
Central
Association
of
Colleges
and
Schools*
.
hallmarks of a Benedictine Education:
About
About
Blended
Learning
Blended
learning
is
the
integration
of
different
learning
environments
:
mainly
the
online
format
with
the
face
-
to
-
face
format,
but
may
also
include
mobile
learning
.
Blended
learning,
also
referred
to
as
hybrid
learning,
relies
on
both
the
advantages
of
digital/technology
innovation
and
the
methods
of
face
-
to
-
face
instruction
.
At
Moser
College,
we
use
blended
learning
by
combining
asynchronous
online
classroom
sessions
with
a
face
-
to
-
face
classroom
environment
.
We
alternate
between
the
online
session
and
the
face
-
to
-
face
session
in
5
-
week
courses,
with
the
A
session
being
face
-
to
-
face
and
the
B
session
being
online
.
Strategic Managerial Communication | MBA 551
* web
path
Benedictine
Univ
Academic Programs
Moser College
home
about
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resources
course
overview
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outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor
偲Pyer
St慢i汩ty
䍯n癥牳慴io
†
O
bedience
†
䑩sci灬楮p
䡵浩汩ty
Ste睡牤shi瀠
†
䡯s灩p慬aty
†
䍯浭mnity
4
The Ten Hallmarks of a Benedictine Education
A
Benedictine
Education
Based on the
Rules of Saint Benedict
, a Benedictine
Education is based on the Benedictine Wisdom
Tradition that sets as its goals the transformation of the
Human mind AND Heart and has at its foundation
“The
Ten Hallmarks of a Benedictine Education
”.
The
Ten
Hallmarks
Each academic year Moser College will be celebrating
two of the Hallmarks. This academic year 2011
-
2012,
the Hallmarks Stability and Stewardship have been
chosen. The ten hallmarks are:
1.
Love of Christ and Neighbor
2.
Prayer:
a Life marked by liturgy, lection and
Mindfulness
3.
Stability:
commitment to the daily life of this place,
its heritage and tradition
4.
Conversatio
:
the way of formation and
transformation
5.
Obedience:
a commitment to listening and
consequent action
6.
Discipline:
a way toward learning and freedom
7.
Humility:
knowledge of self in relation to God,
others and creation
8.
Stewardship:
responsible use of creation, culture
and the arts
9.
Hospitality:
openness to others
10.
Community:
call to serve the common good
Portrait (1926) by Herman Nieg
(1849
–
1928); Heiligenkreuz Abbey, Austria
Hallmarks
Strategic Managerial Communication | MBA 551
home
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Love of Christ and Neighbor
偲Pyer
St慢i汩ty
䍯n癥牳慴io
†
O
bedience
†
䑩sci灬楮p
䡵浩汩ty
Ste睡牤shi瀠
†
䡯s灩p慬aty
†
䍯浭mnity
5
Student Expectations
Expectations
of
Students
In order to get the maximum use of the time available, it is expected that you
will:
•
Read the material to be covered in the class and complete required
assignments prior to attending the class/session;
•
Arrive/login to class/session prepared to participate actively;
•
Be prepared to actively participate in the collaborative activities of each
class/session; and
•
Always feel free to seek additional help from the instructor when the need
arises.
Attendance
Policy
Students may not miss more than 25% of the live classroom sessions. Doing so
will result in an F for the course.
Expectations
financial aid information
Strategic Managerial Communication | MBA 551
Submission
of
Work
All
assignments
are
to
be
submitted
into
Desire
2
Learn
(D
2
L)
unless
otherwise
noted
by
instructor
.
Assignments
must
be
submitted
by
due
date
.
Any
assigned
work
submitted
late
for
any
unexcused
reason
will
receive
a
lowered
grade
.
Please
refer
to
your
instructor’s
late
work
policy
located
in
D
2
L
.
In
the
event
that
you
miss
an
examination
for
due
cause,
arrangements
must
be
made
with
the
instructor
for
a
make
-
up
examination
.
Important
criteria
concerning
the
submission
of
work
:
•
Make
-
up
examinations
may
differ
from
the
original
class
examination
.
•
Per
University
policy,
assignments
cannot
be
accepted
by
an
instructor
after
the
last
day
of
the
course
.
•
Only
discussions
threads
posted
by
11
:
59
pm
CST
on
the
due
date
will
count
for
grading
purposes
.
information concerning netiquette:
home
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resources
course
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IDEA
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Love of Christ and Neighbor
偲Pyer
St慢i汩ty
䍯n癥牳慴io
†
O
bedience
†
䑩sci灬楮p
䡵浩汩ty
Ste睡牤shi瀠
†
䡯s灩p慬aty
†
䍯浭mnity
6
Financial Aid Information
Applying
for
Financial
Aid
A
college
education
is
one
of
the
largest
financial
investments
a
family
will
make
.
We
believe
that
an
education
from
Benedictine
University
will
provide
valuable
returns
throughout
a
student's
lifetime
.
The
Office
of
Financial
Aid
is
dedicated
to
helping
students
and
their
families
make
a
Benedictine
University
education
affordable
.
We
view
the
process
of
financing
an
education
as
a
partnership
.
Although
the
student
and
his/her
family
have
primary
responsibility
for
meeting
college
costs,
Benedictine
University,
as
well
as
the
federal
and
state
governments
have
a
variety
of
financial
aid
programs
available
to
students
who
need
financial
assistance
.
Financial Aid
Types
of
Financial
Aid
Benedictine
University's
Office
of
Financial
Aid
administers
a
variety
of
federal,
state
and
institutional
programs
of
student
financial
assistance
.
All
financial
aid
recipients
must
maintain
satisfactory
academic
progress
in
accordance
with
the
published,
"Satisfactory
Academic
Progress
Policy
for
Financial
Aid
Recipients
.
“
•
After completing the financial aid application process, the student will receive a
financial aid award notification letter. The award letter will include the
program(s) that the student is eligible to receive and the award amount(s).
•
Grants/Scholarships
-
Grants and scholarships are considered to be gift
assistance. This means the awards do not have to be repaid.
•
Loans
-
Loans are considered to be a form of self
-
help assistance. Loan programs
provide funds for educational purposes and are paid back with interest.
•
Employment
-
Part
-
time jobs on campus are available to students through the
University and Federal Work
-
Study program. Students working on campus
receive a bi
-
weekly paycheck.
•
Applying for Financial Aid
–
All students applying for financial aid are asked to
complete the
Free Application for Federal Student Aid (
FAFSA
).
FAFSA
–
Free
Application
for
Federal
Student
Aid
The
FAFSA
is
required
for
all
federal,
state
(Illinois
residents)
and
Benedictine
University
need
-
based
assistance
.
It
should
be
completed
as
soon
as
possible
after
January
1
st
.
Applying
online
with
FAFSA
on
the
Web
at
www
.
fafsa
.
gov
is
faster
and
easier
than
using
a
paper
FAFSA
.
Have
your
completed
U
.
S
.
Federal
Income
Tax
returns
readily
available
when
completing
the
FAFSA
.
Include
Benedictine
University's
school
code
:
001767
so
the
results
of
your
FAFSA
application
will
automatically
be
sent
to
our
financial
aid
office
.
Sign
you
FAFSA
with
a
Federal
Student
Aid
PIN
.
Apply
for
a
PIN
at
www
.
pin
.
ed
.
gov
.
If
you
are
providing
parent
information,
one
parent
must
also
sign
you
FAFSA
.
Strategic Managerial Communication | MBA 551
home
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course
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IDEA
schedule &
sessions
Love of Christ and Neighbor
偲Pyer
St慢i汩ty
䍯n癥牳慴io
†
O
bedience
†
䑩sci灬楮p
䡵浩汩ty
Ste睡牤shi瀠
†
䡯s灩p慬aty
†
䍯浭mnity
7
About Netiquette
What
is
Netiquette?
"Netiquette"
stands
for
"Internet
Etiquette",
and
refers
to
the
set
of
practices
which
help
to
make
the
online
experiences
pleasant
for
all
involved
.
As
you
might
expect,
netiquette,
like
other
forms
of
etiquette,
is
about
courtesy,
manners,
codes
of
behavior,
protocols
and
respect
.
Netiquette
primarily
focuses
on
how
we
interact
with
one
another
online,
by
being
aware
of
:
our
use
of
language,
others’
cultural
background,
conventional
norms,
and
other
behaviors
.
Below
you
will
find
guidelines
concerning
the
basics
of
online
interaction
.
If
it
isn’t
something
you
would
say
or
do
in
the
face
-
to
-
face
classroom,
it
is
probably
inappropriate
in
the
online
class
as
well
.
Netiquette
Netiquette
Basics
1.
Follow
the
Golden
Rule
(“One
should
treat
others
as
one
would
like
others
to
treat
oneself”)
2.
Be
ethical,
fair,
tolerant
and
mindful
of
others
–
avoid
stereotyping,
judgment
and
prejudice
3.
Know
the
boundaries
of
particular
cyberspaces
–
what
is
acceptable
in
a
text
or
chatroom
with
friends
may
not
be
appropriate
in
a
classroom
or
in
an
online
conversation
with
an
instructor
4.
Respect
the
time
of
others
by
:
1
)
using
descriptive
subject
lines,
2
)
resizing
images
for
the
web,
3
)
providing
links
instead
of
copying
and
pasting
content,
5
)
using
white
space
by
inserting
blank
lines
between
paragraphs
and
headers
and
6
)
limiting
your
use
of
attachments
5.
Copy
the
minimum
number
of
people
–
it
is
tempting
to
send
“email”
or
“message
blasts”
because
it
is
easier
for
the
poster,
but
it
is
not
easier
for
the
reader
For more information please review
Netiquette
by Virginia Shea
Inappropriate
Online
Usage
1.
Avoid
“flaming”
–
flaming
is
sending
offensive,
insulting
or
criticizing
messages
.
This
happens
more
often
online
then
in
face
-
to
-
face
interaction,
because
there
is
an
illusion
of
anonymity
.
2.
Flaming
is
neither
productive
nor
appropriate
for
the
learning
environment
3.
Always
avoid
flaming
when
it
comes
to
content
and
opinions,
but
also
avoid
it
when
it
comes
to
grammar,
punctuation
and
spelling
corrections
4.
Avoid
using
CAPS
if
possible
and
never
type
messages
in
ALL
CAPS
–
this
is
considered
yelling
and
is
often
seen
as
a
form
of
aggression
5.
Use
emoticons
(
:
)
,
:
(
,
:
-
)
)
sparingly
and
avoid
the
use
of
JK
,
BRB
,
LOL
and
other
text
language
Confidentiality
and
Privacy
1.
Email,
messaging
and
posting
are
forms
of
written
record
and
are
just
as
permanent
as
a
letter
or
document
2.
Do
not
publicize
your
own
or
others’
personal
information
(such
as
email,
phone
numbers,
last
names
etc
.
)
3.
Respect
copyright
and
cite
any
and
all
sources
4.
Do
not
expect
that
your
communications
are
private,
instead
assume
all
communications
are
public
Strategic Managerial Communication | MBA 551
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor
偲Pyer
St慢i汩ty
䍯n癥牳慴io
†
O
bedience
†
䑩sci灬楮p
䡵浩汩ty
Ste睡牤shi瀠
†
䡯s灩p慬aty
†
䍯浭mnity
Benedictine’s
Library
Resources
Benedictine University Libraries strive to provide the resources for all of your academic and research
needs. Providing access to over 120 databases, 200,000 books and eBooks, and helpful librarians 7
days a week, we are here to assist you in person and online.
The primary mission of the Benedictine University Library is to provide library resources and services
that support the Benedictine University community and meet its academic and research needs. To
support our mission, the Library has made provisions for all students to gain access to important
academic resources through the Benedictine Library Website. As you begin your academic journey
please take note of these key concepts that will affect that access:
•
Entry into academic databases and most Library resources must be made through the Benedictine
Library Website at
www.ben.edu/library
•
Within one week of your official enrollment your patron information will be automatically entered
into the library system, where once entered, you will be able to check out books and access
databases
•
When off
-
campus you will be prompted by authentication software (a proxy server) to provide
your Library ID number and last name to access article databases and request books. This software
proxy server confirms that you are a current Benedictine University student and thus allowed
access
•
Your Library ID number is a combination of the Benedictine Library prefix
2281100
and
your
seven
-
digit student ID number
(also called your “b” number). Thus
2281100XXXXXXX
is
the Library ID number
with X’s being the seven digit student number. This number is prominently
located just below the barcode on your Benedictine ID card
•
For further information on any aspect of Library resources and access please call or write the
Benedictine Library Reference Desk at 630
-
829
-
6057 or
libref@ben.edu
. Please take note of
Library hours and staff directory located on the Library Website under About the Library and feel
free to contact us about any concern or need you might have
8
Resources for Success
additional resources for student success:
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Library
Strategic Managerial Communication | MBA 551
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor
偲Pyer
St慢i汩ty
䍯n癥牳慴io
†
O
bedience
†
䑩sci灬楮p
䡵浩汩ty
Ste睡牤shi瀠
†
䡯s灩p慬aty
†
䍯浭mnity
University
Academic
Honesty
Policy
The
search
for
truth
and
the
dissemination
of
knowledge
are
the
central
missions
of
a
university
.
Benedictine
University
pursues
these
missions
in
an
environment
guided
by
our
Roman
Catholic
tradition
and
our
Benedictine
Heritage
.
Integrity
and
honesty
are
therefore
expected
of
all
University
students
.
Actions
such
as
cheating,
plagiarism,
collusion,
fabrication,
forgery,
falsification,
destruction,
multiple
submission,
solicitation,
and
misrepresentation
are
violations
of
these
expectations
and
constitute
unacceptable
behavior
in
the
University
community
.
To
access
the
complete
Academic
Honesty
Policy,
which
includes
student
responsibility,
responsibility
and
authority
of
faculty,
violations,
reporting
and
communicating,
responsibilities
of
the
provost,
appeals,
composition
of
the
academic
appeals
board,
procedures
of
the
academic
appeals
board,
and
records,
please
select
the
following
link
:
www
.
ben
.
edu/ahp
9
Resources for Success
APA
Formatting
and
Style
All
course
assignments
must
use
APA
citation
and
formatting
.
This
is
a
mandatory
requirement
for
all
assignments,
including
discussions,
if
a
publication
or
other
work
is
being
referenced
.
For
more
information
on
APA,
please
see
the
APA
Style
section
at
the
website
of
the
American
Psychological
Association,
linked
here
:
www
.
apa
.
org/
APA resources for students:
www.apa.org/about/students.aspx
Services
for
Students
with
Disabilities
Section
504
of
the
Rehabilitation
Act
of
1973
and
the
Americans
with
Disabilities
Act
(ADA)
of
1990
prohibit
discrimination
against
individuals
with
disabilities
by
standing
provision
of
reasonable
accommodations
to
make
programs
and
activities
accessible
to
qualified
individuals
with
disabilities
.
If
you
have
a
documented
learning,
psychological,
or
physical
disability,
you
may
be
eligible
for
reasonable
academic
accommodations
or
services
.
To
request
accommodations
or
services,
please
contact
the
Student
Success
Center,
Krasa
Center
-
012
A,
630
-
829
-
6340
.
All
students
are
expected
to
fulfill
essential
course
requirements
.
The
University
will
not
waive
any
essential
skill
or
requirement
of
a
course
or
degree
program
.
Other Resources
Strategic Managerial Communication | MBA 551
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor
偲Pyer
St慢i汩ty
䍯n癥牳慴io
†
O
bedience
†
䑩sci灬楮p
䡵浩汩ty
Ste睡牤shi瀠
†
䡯s灩p慬aty
†
䍯浭mnity
IDEA Objectives
•
Acquiring skills in working with others as a member of a team.
•
Developing creative capacities (writing, inventing, designing,
performing in art, music, drama, etc.)
•
Gaining a broader understanding and appreciation of intellectual/
cultural activity (music, science, literature, etc.)
•
Developing skill in expressing oneself orally or in writing.
•
Learning how to find and use resources for answering questions or
solving problems.
•
Developing a clearer understanding of, and commitment to, personal
values.
•
Learning to analyze and critically evaluate ideas, arguments, and
points of view.
•
Acquiring an interest in learning more by asking questions and
seeking answers.
10
Individual Development and Educational Assessment
IDEA
Description
The
IDEA
student
survey
focuses
on
the
instructor’s
learning
objectives
for
the
course
and
on
the
progress
each
student
made
toward
achieving
those
objectives
.
By
answering
thoughtfully
and
honestly,
your
ratings
and
comments
will
be
much
more
helpful
–
to
the
instructor,
the
department
chair,
and
the
dean
of
the
college
.
As
students,
you
should
also
know
that
student
ratings
and
comments
have
been
used
to
help
evaluate
courses
and
to
improve
the
educational
experience
at
Benedictine
University
.
The
appropriate
standard
of
conduct
with
respect
to
student
surveys
is
thoughtful
comments
and
constructive
criticism
–
respectfully
communicated
.
A
Focus
on
Learning
“The
IDEA
Student
Ratings
system
looks
at
instruction
in
terms
of
its
endgame
.
Rather
than
emphasizing
teaching
style
or
personality,
the
IDEA
system
focuses
on
student
learning
and
the
methods
used
to
facilitate
it
.
”
–
from
the
IDEA
website
:
www
.
theideacenter
.
org/node/
5
IDEA
Strategic Managerial Communication | MBA 551
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor
偲Pyer
St慢i汩ty
䍯n癥牳慴io
†
O
bedience
†
䑩sci灬楮p
䡵浩汩ty
Ste睡牤shi瀠
†
䡯s灩p慬aty
†
䍯浭mnity
Course
Description
11
Faculty Evening Course Overview
Course
Materials
Required
Textbook
and
Materials
The
Course
Grading
Scale
Technological
Computer
Requirements
Students
in
the
Blended
program
will
need
:
High
-
speed
Internet
access
;
a
sound
card
and
speakers
;
Windows
XP
(minimum)/Windows
7
(recommended)
or
Mac
OS
X
10
.
5
or
higher
;
and
Firefox
3
.
6
or
higher
.
It
is
also
highly
recommended
that
students
have
access
to
a
microphone
or
webcam
for
optional
audio/videoconferencing
.
A
=
4.00
90
-
100%
EXCELLENT
B
=
3.00
80
–
89%
GOOD
C
=
2.00
70
–
79%
SATISFACTORY
D
=
1.00
60
–
69%
PASS
F
=
0.00
BELOW
60%
FAIL
I
=
INC
INCOMPLETE
Course Overview
Discussion
Forum
Guidelines
To
receive
a
minimum
passing
grade,
students
must
make
a
post
to
each
discussion
question
for
that
week
by
day
4
of
each
week
and
respond
to
at
least
two
other
postings
by
the
end
of
the
week
.
Individual
Posts
are
worth
up
to
5
points
and
the
total
Response
Posts
are
worth
up
to
5
points
total
.
Each
discussion
will
total
up
to
10
points
.
MBA 551 Strategic Managerial Communication
This course is designed to improve students' abilities to communicate efficiently and effectively in
the business world. Topics covered include managers role in business communication,
communication strategy, communication ethics, effective business meetings , dealing with news
media, and business writing, speaking, and presenting with the use of technology.
O’Rourke, J.S. (2013).
Management Communication: A Case
-
Analysis Approach
(5
th
ed
). Upper Saddle
River, NJ : Pearson
ISBN
-
13 978
-
0
-
267140
-
8
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor
P牡yer
Sta扩lity
C潮癥牳ati漠
†
O
扥摩e湣n
†
Disci灬i湥n
H畭ility
Stewa牤r桩瀠
†
H潳灩tality
†
C潭m畮uty
12
Faculty Evening Course Outcomes Based in Bloom’s Taxonomy
Learning Outcomes
Assignments
Points
•
Explain the role of management communication in
organizations.
•
Demonstrate the ability to efficiently and effectively lead a
business meeting.
•
Create visual tool with the use of technology to assist with
effective business communication.
•
Prepare a professional business letter and communication
strategy memo.
•
Distinguish between effective and ineffective business
communications and strategies.
•
Evaluate the best way to deal with news media when faced
with ethical business issues.
•
Use persuasion as a tool to effectively communication in a
business situation.
•
Case Study 1
-
3 Class Discussion
•
Group Chapter Presentations
•
D2L Discussion: Capstone
•
Case 1
-
3 Group Assignment
•
D2L Discussion: Ineffective
Meetings
•
Technology
Prezi
•
Effective and Ineffective
Speeches
•
Case 1
-
3 Group Assignment
(pts
already counted
above)
•
Case 13
-
2 Group Assignment
•
Carnival Case Study
•
D2L Discussion:
Taco Bell Corp.
•
Press Conference
•
Effective and Ineffective Speeches
(pts already counted
above)
•
Press Conference
(pts already
counted
above)
•
Case 13
-
2 Group Assignment (pts
already counted
above)
•
Current Ethical Communication
Issue Paper
Whirlpool Class discussion
Total course points
10 pts
10 pts
10 pts
20 pts
10 pts
30 pts
25 pts
20 pts
30pts
10 pts
25 pts
40 pts
10 pts
250 pts
Learning Outcomes
MBA 551 Strategic Managerial Communication
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor
P牡yer
Sta扩lity
C潮癥牳ati漠
†
O
扥摩e湣n
†
Disci灬i湥n
H畭ility
Stewa牤r桩瀠
†
H潳灩tality
†
C潭m畮uty
13
Faculty Evening Course Schedule
Session
Loc.
Class Title
Assignments
01 A
F2F
Management
Communication
in
Transition
Reading:
Chapter 1, pages 1
-
25 and Appendix A,
pages 371
-
377,
Appendix C, pages 385
-
386, and Appendix D, pages 387
-
389
Course Overview
Group Activities
•
Group Chapter Presentations
•
Case
Study 1
-
3 C
lass discussion
In Class Assignment
•
Case 1
-
3 Group Assignment
–
Case 1
-
3 Writing Assignment
01 B
online
Communication
Strategy
and Ethics
Reading:
Chapters 2 and 3, pages 26
-
87
Individual Assignment
•
Current Ethical Communication Issue paper
Online Activity
•
D2L Discussion: Taco Bell Corporation
02 A
F2F
Speaking
and Persuasion
Reading:
Chapters 4 and 6, pages 88
-
111 and pages 154
-
181
Group Activities
•
Whirlpool Class discussion
•
Effective and Ineffective Speeches
02
B
online
Writing and Technology
Reading:
Chapters 5 and 7, pages 112
-
153 and pages 182
-
220
Individual Assignments
•
Technology “
Prezi
”
•
Carnival Case Study
03 A
F2F
Dealing with News Media
Reading:
Chapter 13, pages 336
-
370
Group Activity
•
Press Conference
In Class Assignment
•
Case 13
-
2 Group Assignment
03 B
online
Business Meetings
Reading:
Chapter 12, pages 316
-
335
Online Activities
D2L Discussion: Ineffective Meetings
D2L Discussion: Capstone
Course Schedule
MBA 551 Strategic Managerial Communication
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor
P牡yer
Sta扩lity
C潮癥牳ati漠
†
O
扥摩e湣n
†
Disci灬i湥n
H畭ility
Stewa牤r桩瀠
†
H潳灩tality
†
C潭m畮uty
14
Faculty Evening Session 1A
Session 1A
MBA 551 Strategic Managerial Communication
Activities,
Assignments
and
Agenda
Reading:
Chapter 1, pages 1
-
25 and Appendix A, pages 371
-
377, Appendix C, pages 385
-
386, and
Appendix D, pages 387
-
389
Course Overview
-
Instructor will review overview of course and course expectations
Group Activities
•
Group Text Readings Presentations
–
Class will self select groups of 3
-
4 students and instructor will
assign sections of the readings to each group to summarize for the class.
•
Case Study 1
-
3 Class Discussion
–
Class will read Case Study 1
-
3 and the instructor will lead course
discussion based on the 10 questions at the end of the case.
In Class Assignments
•
Case 1
-
3 Group Assignment
–
Each group will work on and complete the Case 1
-
3 Writing
Assignment and submit by the end of class. Students will refer to Appendix C and Appendix D for
sample professional business letter and sampler communication strategy memo.
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor
P牡yer
Sta扩lity
C潮癥牳ati漠
†
O
扥摩e湣n
†
Disci灬i湥n
H畭ility
Stewa牤r桩瀠
†
H潳灩tality
†
C潭m畮uty
15
Faculty Evening Session 1B
Session 1B
MBA 551 Strategic Managerial Communication
Activities,
Assignments
and
Agenda
Reading:
Chapters 2 and 3, pages 26
-
87
Individual Assignments
•
Current Ethical Communication Issue paper: Find a current news story in the business world where
an ethical communication issues exists. Submit a 2
-
3 page paper in APA style formatting explaining
what you would do in that case if you where the key decision making leader. Base your plan on the
theories and ideas discussed in Chapter 3.
Online Activities
•
D2L Discussion: Taco Bell Corporation : Read Case Study 2
-
2 (pages 43
-
47 and for the initial post
please answer question 3 (page 47). Respond to at least 2 of your classmates’ posts.
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor
P牡yer
Sta扩lity
C潮癥牳ati漠
†
O
扥摩e湣n
†
Disci灬i湥n
H畭ility
Stewa牤r桩瀠
†
H潳灩tality
†
C潭m畮uty
16
Faculty Evening Session 2A
Session 1A
MBA 551 Strategic Managerial Communication
]
Activities,
Assignments
and
Agenda
Reading:
Chapters 4 and 6, pages 88
-
111 and pages 154
-
181
Group Activities
•
Whirlpool Class discussion
–
Case Study 6
-
2 discussion questions
–
Class will read Case Study 6
-
2
and the instructor will lead course discussion based on the 6 questions at the end of the case.
•
Effective and Ineffective Speeches
-
Class will self select groups of 3
-
4 students and create
examples of an effective and ineffective management speech on the same topic. The speeches will
be acted out in front of the rest of the class. Visual support should be created for both speeches.
Groups will then act out the speech examples in front of the class. Audience will critique the
speeches.
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor
P牡yer
Sta扩lity
C潮癥牳ati漠
†
O
扥摩e湣n
†
Disci灬i湥n
H畭ility
Stewa牤r桩瀠
†
H潳灩tality
†
C潭m畮uty
17
Faculty Evening Session 2B
Session 1B
MBA 551 Strategic Managerial Communication
Activities,
Assignments
and
Agenda
Reading:
Chapters 5 and 7, pages 112
-
153 and pages 182
-
220
Individual Assignments
•
Technology “
Prezi
”
-
Use Prezi.com or similar tool to create a visual presentation summarizing the
content in Chapter 7. Submit in D2L to drop box.
•
Carnival Case Study
-
Complete the writing assignment pertaining to Case Study 5
-
2 (pages 137
-
145). The writing assignment is outlined on page 142. Submit in D2L to drop box.
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor
P牡yer
Sta扩lity
C潮癥牳ati漠
†
O
扥摩e湣n
†
Disci灬i湥n
H畭ility
Stewa牤r桩瀠
†
H潳灩tality
†
C潭m畮uty
18
Faculty Evening Session 3A
Session 1A
MBA 551 Strategic Managerial Communication
Activities,
Assignments
and
Agenda
Reading:
Chapter 13, pages 336
-
370
Group Activities
•
Press Conference
–
The class will simulate a press conference based on Exercise 13
-
1 (pages 368
-
369) and 13
-
2 (pages 369
-
370). Instructor will divide class into 2 groups. One group will serve as the
official representatives in the scenario provided in Exercise 13
-
1 and the other group will serve as the
press asking questions to the official representatives. The groups will then flip roles for Exercise 13
-
2. Students will be graded on participation and preparedness.
In Class Assignments
•
Case 13
-
2 Group Assignment
–
Class will self select groups of 3
-
4 students. Each group will work
on and complete the Case 13
-
2 Writing Assignment ( case, pages 359
-
268 and writing assignment,
page 366)and submit by the end of class. Students will refer to Appendix C and Appendix D for
sample professional business letter and sampler communication strategy memo.
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor
P牡yer
Sta扩lity
C潮癥牳ati漠
†
O
扥摩e湣n
†
Disci灬i湥n
H畭ility
Stewa牤r桩瀠
†
H潳灩tality
†
C潭m畮uty
19
Faculty Evening Session 3B
Session 1B
MBA 551 Strategic Managerial Communication
Activities,
Assignments
and
Agenda
Reading:
Chapter 12, pages 316
-
335
Online Activities
•
D2L Discussion: Ineffective Meetings: Based on your experiences, list 4
-
5 things about meetings
that you find ineffective and give examples. If you were the leader of the meeting, how would you
improve the issues you put on your list? Respond to at least 2 of your classmates’ posts.
•
D2L Discussion: Capstone: Reflect on all you learned throughout the course and describe what you
think will be the most useful to you in the your future professional career. In addition, please post any
additional questions that you would like to ask about the managerial communication. Respond to at
least 2 of your classmates’ posts/questions.
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