International Business Overview

International Business Overview

V.M.Kumar

Sr. Vice President
–

International Business

www.sifycorp.com

CONTENTS


•
Why go global now ?

•
Business lines

•
Opportunity

•
IMS Overview

•
eLearning Overview

•
Expansion Plans




Why go global now ?

•
IT Services outsourcing opportunity
–

huge growth

–
Indian IT / ITES outsourcing projected at $32 Billion for 2008

•
Sify did not participate in this opportunity until late 2003,
due to ownership of Sify by Satyam

•
Higher profitability from international revenues

•
Late entrant, but several early stage lines of business still
open

•
Strong competencies built through domestic business

–
Network operations

–
Datacenter operations

•
Access to talent
–

ready pipeline from domestic operations

•
Leverage technology infrastructure investments already
made





Enterprise Services
-

International

•

eLearning content services

•
Content Mgmt

•
Learning Technology Services


Enterprise
Infrastructure
Services

Enterprise

eLearning

Services

•

Infrastructure Management

•

Infra Projects / Consulting

•
Security Consulting

•

Managed Security Services

•

Hosting Services

•
Enterprise Appln Management


Infrastructure
Management Services

Domain of the CTO

Business
Analysis &
functional
Specification

Technical
Design
Document

Application
Development

Functional
Testing

Staging

Performance
& Load
Testing

Deploy to
Production
Environment

Production
Support

CIO

BAO

CTO

BH

Sify Infrastructure Services
-

Focus

N/W Mgmt

Server
Mgmt

Infrastructure
Application


Support

Security

Operations
Support

Our Domain

Worldwide Infrastructure
Services Market

•
The worldwide market for Infrastructure Support Services
is $135 billion, growing to about $154 billion in 2008
(Gartner, July 2004)

•
The North America total spend for IT management, which
includes operations management, application
management and helpdesk management, was $66 billion
in 2003, growing to $80 billion in 2008.

•
The IT process management spend was $49 billion in
2003, expected to grow to $75 billion in 2008 (Gartner,
July 2004)


“More businesses are examining their core vs. noncore
competencies than ever before and have continued to
embrace […] outsourcing as a catalyst for organizational
focus.”

“Increased reliance on nondomestic, global delivery models
will coincide with the growth of process management
services in all regions during the five
-
year forecast
period.”


–

Quotes from Gartner report, July 2004


•


FIRMS WILL CONTINUE TO MOVE INFRASTRUCTURE
MANAGEMENT OFFSHORE

Offshore infrastructure outsourcing will increase as organizations focus
on achieving cost savings
—

increasingly, with a strategy or mandate by CFOs to increase spending
with offshore providers. In a recent Forrester survey of 42 North
American IT decision
-
makers, 24% indicated that in 2005, they would
consider using offshore resources for infrastructure management and
monitoring. For good reason
—

in the US alone, infrastructure
management is a $90 billion market, growing at 7% per annum

Global IT infrastructure services delivered from remote sources (such as onshore,nearshore or
offshore) are a new form of delivery for a mature service category

IT infrastructure services are un
dergoing
important market changes, and many layers of IT
infrastructure services are shifting to a global remote delivery model. This market is still nascent.


Predictions

•
By 2012, 50% of the labor hours for global IT infrastructure service delivery
for commercial clients will shift from on
-
site support to remote delivery (0.8
probability).

•
By 2009, large clients will be expected to deliver remote infrastructure
delivery service as a requirement in the majority of new outsourcing deals
(0.7 probability).


Enterprise Infrastructure Services & Solutions

Plan/

Assess

(Consulting)

Design

(Consulting)

Implement/

Migrate

Manage

•
Infrastructure Consulting
(Networks; Security; Storage)

•
ITIL & ISMS Assessment

•
Enterprise Security
Compliance

•
DR/BCP Solutions


•
DataCenter Design

•
Infrastructure/Server
Consolidation

•
DR/BCP Design

•
NOC/SOC Design

•
HelpDesk & Support Center


•
DataCenter Implementation

•
DR/BCP

•
Messaging Infrastructure

•
Process: BS20001; ITIL

•
NOC
-
Command Center

•
Systems Integration
(Security; Storage &
Network)



•
DataCenter Management

•
Network Management

•
Desktop Management

•
Server Management
(AppServers, Database, etc)

•
Security Management

•
Application Management

•
Hosting

•
Service HelpDesk




Infrastructure Life Cycle Services

INFRASTRUCTURE MANAGEMENT SERVICES

NETWORK MANAGEMENT

Routers, Switches, VoIP
devices, Network Links

SECURITY MANAGEMENT

Firewalls, Intrusion Protection
Systems, VPNs, PKI, AAA Tools

DATA CENTER MANAGEMENT

Servers, Databases, Messaging,
Storage Systems

END USER SERVICES

Service Desk, Desktop
Support, Application
Packaging & Distn.

Process Consulting, Audits & Reviews

Availability Management

Asset Management, Patch Management

Problem, Change & Configuration Management

Pro
-
active Monitoring & Incident Management

Implementation / Migration Support

ITIL compliant processes, SLA driven engagements

THE SIFY EDGE

SPECIALIST IN
REMOTE
INFRASTRUCTURE
MANAGEMENT
SERVICES

EXPERIENCE

ENGAGEMENT
GOVERNANCE

EXPERTISE

PROCESSES

SERVICE
INFRASTRUCTURE

COMPETENCIES ACROSS LEADING VENDORS

BEA
Weblogic

IBM
Websphere

MS.NET

Oracle
App

SAP
Netweaver

Sun JES

Cisco

Netscreen

Checkpoint

ISS

Verisign

CA
-
Netegrity

APPLICATION
SERVER

SECURITY

MS
Windows

Sun
Solaris

IBM
AIX

HP
-
Ux

Redhat
Linux

Oracle

Sybase

MS
-
SQL

MySQL

SERVER
OPERATING
SYSTEM

DATABASES

Nortel

Juniper

Cisco

Extreme

NETWORK
DEVICES

CA

HP

IBM Tivoli

Compuware

Mercury

Progress
Sonic

MANAGEMENT
TOOLS

“ALWAYS ON” SERVICE INFRASTRUCTURE

•

Capacities on 4 cable
systems on diverse oceanic
paths
-

Trans Atlantic & Trans
Pacific

•

99.99% connectivity
available till our
international peering points
at NY, LA, London & HK

•
Peering arrangements with
major network providers

MPLS IP VPN



Customer
Global Network

Customer Data Center



SIFY Cloud
99.99% Uptime

•

N + 1 redundancy

•

Secure
-

Physical & Information
level

•

Customizable to client security
policies

CC

Level 3
Data
Centers

CC
–

COMMAND CENTER

ITIL Based Processes

NMS

C M D B

C M D B

Trouble

Ticket Engine

Knowledge

base

Change

Workflow

Threshold

Monitoring

Service Level

Agreements

Escalation

Engine

Configuration

Baselines

Change

Management

Capacity

Management

Service

Desk

IT Service

Continuity

Management

Reports

Engine

Incident

Management

Problem

Management

SLA

Management

Availability

Management

16

ROBUST OFFSHORE DELIVERY MODEL

Onsite Co
-
ordination

Scoping, Knowledge Acquisition,
Project Co
-
ordination, Hands & Eye
Support

Level 1 Support

Level 2 & 3 Support

Remote Monitoring

Pro
-
active Performance Monitoring,
Threshold Alerts, Dashboard Reporting

Incident Management, Service Desk for
escalations, knowledge repository

Problem mgmnt, Change mgmnt,
Performance mgmnt

70
–

90 % OFFSHORE

ITIL BEST PRACTICES

RISK MITIGATED
GRADUAL TRANSITION

ONGOING RISK
MANAGEMENT

WORLD CLASS
–

GLOBAL DELIVERY TEAM

•
Network certifications:

CCNA/ CCNP/ CCIE

•

System Certifications :


RHCE, SCSA,SCNA,MCSE,MCSD

•

Database certifications :

OCP, OCA, MCDBA

•

Security certifications:


CISSP, CISA, BS7799 auditors

•
Process certifications:


ITIL, Six Sigma

•

Architecting skills:


J2EE, MS.NET

Team Strength
–

1,000 and
growing

YEARS OF WORK EXPERIENCE

NEAR 20% of RESOURCES ARE ITIL CERTIFIED

Information on Infrastructure
-

Built around ITIL framework

Single Window to measure


Infrastructure performance

Functionalities of FCAPS

Policy based Authentication

Enable customers to measure

the service

View your

Complete Infrastructure

Service Portal
–

iONi
Information On Infrastructure

Extensive Reporting

Role based Dashboard views

Powerful Self Service Functions

Availability Statistics

Reports availability based on Device type, Location & Groups

Outage & Resolution meter

Displays down alerts

Displays faults resolved

IONI
-

Customizable Dashboard

Trouble ticket statistics

Trend / SLA / Status based reporting of tickets

Inventory report

Report based on Type, Location

Groups & Monitoring tool

IONI
–

Incident & Change
Management

Enhanced web reports

SLA based reports

Customizable reports

Trend Analysis

Value Proposition

MULTI LEVEL ENGAGEMENT VALUE



Impact on Business Strategy

Process

Business

•
Cost reduction
savings to 50%

•
Enhanced Customer
Satisfaction : Pro
-
active approach

•

Enhanced Productivity
-

ITIL Best Practices

•

Reduced Noise Levels
-

Root Cause Analysis
with Six Sigma

•
Business Service
Management

•
Business Impact
Analysis

Operations



“
Sify Is Best Suited For Discrete Offshore
Remote Management
”




Forrester Wave
TM

: Global Delivery Infrastructure
Management
–

December 2005


Getting there…

Testimonials





“When I stepped in to Sun Chemical two and half years back,
there was no consistent model to manage our infrastructure
across 312 locations; A few months after the Sify engagement
began, I got a unified view of my entire infrastructure across all
locations sitting at my desk. It was a great relief and I felt we
were more secure.”
–

Scott Carcillo, CIO, Sun Chemical Corp,
March 2006

“They were the only off
-
shore vendor who had their own tool
and did not have to use any one else’s solution to manage our
network. That made their total pricing dramatically different
from other offshore vendors.”

–

Joe Simon, Group CIO, Viacom

Target Market & Customers

•
Primary target market
–

USA, UK,
M.East

•
Any medium to large corporation,
across all verticals (>$200 MM
revenues, 1000+ employees)

•
Size of infrastructure:

–
200+ servers in datacenter type or distributed
environment; or

–
200+ network devices on WAN; or

–
20+ on
-
site staff for infrastructure management

•
Minimum engagement size $300K in
Year 1

Sify eLearning…


eLearning Services

Custom Content
Creation

Computer based
training

Web based training

Instructor led
training

Innovative learning

M
-
Learning

Game based
training

Training aids

Learning
infrastructure

LMS
implementation

LMS customization

Help desk support

Learning applications

Application
development

Implementation of
3
rd

party
applications

L1/L2/L3 support

Globalization services

Multi lingual
translation

Localization

Current Global Market Size

As per Ambient
Reports

As per Frost and
Sullivan Reports

As per Frost and
Sullivan Reports

Competition

•
TIS

•
NIIT

•
LionBridge

•
Hurix, BrainVisa,
Mentorix, eMantras


Sify eLearning is
3
rd

in this space

Sify eLearning
-

Capabilities


End
-
to
-
end provider of Learning services


Over 5 years of strong industry experience


200+ Skilled Personnel (Instructional designer, language editors, SME,
Technical writer, Graphic, Designer, Cross functional experience)


Domain specific SME’s on Technologies, Software, Soft
-
skills and Training


Adherence to SCORM, AICC, LMS RTE and 508 Standards


ISO 9001:2000 Certified by DNV and Processes complying with SEI CMMI
Level 3


SABA Solution Partner


Innovation in delivery

•
Delivered content rich learning courses on PDA for Cisco

•
Physical modeling as a value added services for GE

Two Brandon
-
Hall Golds in 2006 !


-

Mobile Learning Solution for Cisco


-

Custom Content for GE Energy Services

Demos

•

http://202.144.75.90/ciscoreview/Brandon
-
Hall/qlm
-
pda
-
video.html



http://202.144.75.100/gereview/GE_PATAT_GenBrush/start.htm


Sify International Business
–

Expansion Plans

•
Current

–
Offices in CA, NJ, Dubai

–
4 Sales + 1 A/c Mgmt in USA

–
1 Sales in Dubai


•
In 2007
-
08

–
Additional office in London (by Mar ’07)

–
Unify sales team (across services)

–
Strengthen sales team to 27 resources across USA,
UAE, UK / Europe


www.sifyims.com

www.sifyelearning.com

Thank You !