The Journey to the Private Cloud - ICT plus

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Your Journey To

The Private Cloud


Agathi Galani

Sales Manager, Strategic Accounts

EMC Hellas

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Mini

Distributed/

Networked

Mainframe

PC / Microprocessor

Waves of Information Technology

Cloud Computing

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Cloud Computing


Why Now?


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Virtualization

Cloud Computing

1

3

2

14

Source: Gartner
-

The 2010 CIO Agenda, Q4 2009

Reason #1: CIO Priorities

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Source: BarCap CIO Survey, April 2010.

10

0

30

20

40

60

50

Oct 2009

Apr 2010

Server Virtualization

Security

Cloud Computing

Storage Virtualization

Windows 7 Upgrade Cycle

Desktop Virtualization

Mobile Messaging / Apps

Labor Optimization

Green Computing

Reason #1: 2010 CIO Priorities

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Reason #2: IT Infrastructure

Complex

Inefficient

Inflexible

Costly

72%

Maintain

28%

Invest

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2009:

0.8
Zb

Source: IDC Digital Universe Study, sponsored by EMC, May 2010

2020: 35.2Zb

Reason #3: The Digital Universe 2009
-
2020

Growing by a

Factor of 44!

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Cloud Computing

What is it?

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Dynamic

Cost
-
Efficient

On
-
Demand

Flexible

Dynamic

Cost
-
Efficient

On
-
Demand

Trusted

Controlled

Reliable

Secure

Flexible

Trusted

Controlled

Reliable

Secure

Dynamic

Cost
-
Efficient

On
-
Demand

Flexible

Implications for Today’s Data Center

Private

Cloud

Public

Cloud

Compute

Storage

Network

VMware
-

Cloud OS

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Operating System

Information

Security

Federation

Virtual

Application
s

Virtualization Enables Cloud Computing

The Goal: Global Workload Deployment

Private

Cloud

Public

Cloud

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EMC’s Mission

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IT
-
as
-
a
-
Service

Improve

Agility

IT Production

Lower Costs

Business Production

Improve Quality of Service

% Virtualized

15%

30%

50%

85%

95%

Run IT as a Business

Platinum

Gold

The Journey to the Private Cloud

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What it Means to Run “as
-
a
-
Service”


Policy
-
driven


Manage outcomes, not elements


Fluid and elastic, but automated


Lower cost, better reliability


Chargeback for usage


Run IT as a business



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Cloud Computing

How

we are doing
it?

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Server & Storage Federation


Cooperating pools of resources


Dynamic application and data movement


Local, Metro, Geo, Global

Data Center

Data Center

Data Center

Data Center

Exe

t

P





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Introducing EMC VPLEX

Access Data Anywhere in the Private Cloud


Advanced data cache


Open storage support


Array aware


Distributed cache

coherence

VPLEX

Data Center

EMC & Non
-
EMC
Arrays

VPLEX

Data Center

EMC & Non
-
EMC
Arrays

WAN

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VCE Coalition and Vblock


In November 2009, VMware, Cisco, and EMC announced the Virtual
Computing Environment coalition, offering Vblock


an integrated
solution for Cloud based on the best
-
of
-
breed core products from each
of the three vendors:


VMware vSphere providing the server virtualization


Cisco Unified Computing System blade servers providing the compute power


Cisco Nexus switches providing the connectivity


EMC arrays providing the data storage


EMC arrays and software providing the data protection


EMC Ionix Unified Infrastructure Manager providing the solution management tools


One combined unified support model


the VCE Coalition provides a
single point of accountability


Jointly
-
funded and jointly
-
staffed call centers and support organization

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Vblock Infrastructure Packages

A New Way of Delivering IT


Rapid deployment model

of virtualized infrastructure


Pre
-
integrated and
validated solutions r
educe
total cost

of ownership


Service
-
level driven through
predictable performance

and operational
characteristics


Improved
compliance/security and
reduced risk

Compute

Network

Virtualization

Storage

Vblock Infrastructure Packages

Solution Packages

Accelerate Time to Results


Reduce TCO

Operating Systems

Applications

Information

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Cloud Computing

Why EMC

for your Journey?

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now

The benefits of Our Cloud Strategy

virtualized datacenter

virtualized desktops

efficiency

all data center and desktop

applications run in virtual machines

automated IT

infrastructure

control

key IT processes are dynamic

and use trusted policies

IT resource

marketplace

choice

federated internal and

external IT resources

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Three Cloud Models


You Choose.

Über
-
cloud

Applicatio
ns

Database

OS

Server

Storage

Middlewar
e

Verticalizatio
n

Applicatio
ns

Database

OS

Middlewar
e

Virtual Infrastructure

Virtualizatio
n

Aggregatio
n

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Wrap Up

To apply the new
concept and go
ahead!

Cloud

COMPUTING

Strategy

PRIVATE CLOUD

EMC’s

Offerings

EMC’s

Event

Today’s

Transform the data center and deliver IT
-
as
-
a
-
Service

1000s of private clouds, 100s of public clouds

Virtualize
, build a private cloud then federate to the public cloud

efficiency, control and (most importantly) choice

Symmetrix to VCE, RSA to VMware, VPLEX,
we’re focused on enabling your journey to
the private cloud

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