Stay The Course in Sales Plays and Priorities

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7 Αυγ 2012 (πριν από 5 χρόνια και 11 μήνες)

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Executive Summary for Customers

Impact 2010

What’s NEW this Year

The Premier Conference for Business & IT Leaders

With more than
5,000 expected attendees

the event brings
company executives and technologists together to learn more
about how to align their business objectives

An Enhanced Smart SOA and BPM Technology Program

Demonstrating IBM’s leadership in
BPM, SOA & WebSphere technologies

Over 400 sessions

offering a wide array of success stories, education,
lectures, workshops, hands
on labs and networking opportunities

IBM’s Industry Expertise
how clients can work smarter

Dedicated Business Program
sponsored by Top Sponsor

Forbes to sponsor our
Business Program

Speakers: Richard Karlgaard,
National Editor for Forbes

Other Key Exciting and NEW Innovations at Impact 2010

A new Two Day Business Program that will focus on:

With 200 sessions focused on real business issues such as optimizing business processes,
improving decision management, empowering the changing workforce, and globalization

Register today and leverage the
two day pass


An enhanced Smart SOA and BPM Technology Program

Over 400 dedicated with tailored workshops and hands on labs

A state
the art Solution Showcase Center!

More than 100 demos from IBM and IBM Business Partners

A new Product Technology Center offering:

On Labs, Open labs, tech zones, and product demos

Certification, Certification, Certification

An Increased focus on IBM’s industry expertise

300+ industry leading experts on site

Dedicated industry zone at the EXPO plus targeted industry roundtables

A new Interactive Symposium

Bringing LOB and IT together in consultative sessions

A new and improved Track structure with:

200+ client speakers, 50 Birds of a Feather sessions, & free certification testing

Clients representing
1,200 unique
companies from over
50 countries WW

A Global Event

Top Class Agenda Lined up for our General Sessions

The best of the best IBM Speakers

Steve Mills, Robert LeBlanc, Craig Hayman, Nancy Pearson,
Beth Smith, Shanker Ramamurthy, Rob High,
Jerry Cuomo, John McLean, David Lindquist, Bridget van Kralingen

Harvard Business Professor,
Rosabeth Moss Kanter

Business Anchorwoman
from Thomas Reuter,
Carrie Lee

Futurist & Inventor,
Raymond Kurzweil

Outstanding External Speakers: Thought
Leader, Business Journalist & Futurist Inventor

Entertainment & Talent

Illusionist, Macro Tempest

Comedian, Frank Caliendo

Clients Videos & On

Business Program



Industry Solutions for
Working Smarter

Workforce Optimization

Business Agility & Change

Enhancing your customer’s

Insight & Innovation

Executive Education

Winning at Globalization

Smart SOA & BPM Technology




Process Design, Development & Modeling

Process Monitoring

Dynamic Processes with Business Rules & Events

Process Management Infrastructure


WebSphere Application Server Infrastructure


Security & Management

Performance, Scalability, Cloud & Virtualization

Connectivity &

Messaging Infrastructure

Messaging design and mediations

Enterprise Service Bus

Messaging System Management, Performance & Security


Java Development and Open Source Frameworks

Web 2.0

Development Tools

Service Oriented



Entry Points

Policy & Security


Banking and Financial Markets



Healthcare and Life Sciences

Retail, Consumer Products and Travel & Transportation

Energy & Utilities

High Tech and Manufacturing Industries

Communications Service Providers and Media

Cross Industries

Class Programs for LOB & IT Professionals

Targeted to a combined Business and IT
audiences to address specific business

Interactive Workshops to allow for company
executives and technologists to come
together to and address specific business
and technology challenges

For more information, please contact:
Penny Hill

Business Agility NOW!

Interactive Symposium


A Snap
Shot of the great Speaker Line Up

Faisal Hoque


CEO of BTM Corporation and a former senior executive at GE


Improving Financial Performance through Business Technology Convergence

Michael Hugos


Mentor & author. Twice received the CIO 100 Award (2003 and 2005)


New Business Models Realized from Social Computing and the Promise of Cloud

Also co
facilitator of interactive session: Smart Play @ Work: the Impact of Serious Games

Jim Johnson

Distinguished Professor of strategy and entrepreneurship at University of North
Carolina and director of the Urban Investment Strategies


Business Demographics: The Effects of Emerging Markets, Immigration, and Global Aging
on the Marketplace

Stefan Lindegaard


based speaker, network facilitator and strategic advisor on the
topics of open innovation and intrapreneurship. His book, “The Open Innovation Revolution,” will be
published in June by John Wiley & Sons, Inc.


Building a Pipeline for Innovation

Dave Roberts

Professor at University of North Carolina Built the sales curriculum that
complements the finance and marketing areas and has one of the few top business schools.

Developing a World
Class Selling Organization in an Economic Downturn

Rich Kilgaard

Publisher of Forbes and author of the book, Life 2.0 How People Across America
Are Transforming Their Lives by Finding the Where of Their Happiness

Business & Entrepreneurial Leadership in a Changing Environment

shot of Top Client Speakers from All Industries

Session Selected


Mitigating risk of unpredictable business processes

Robert Lieberman

Senior VP, CIO (Centro Properties Group)

Frank Chisholm

Executive Solutions Program Manager (IBM)

Customer Panel: Generating customer value through
product or service innovation


Akshay Sabhikh, IBM Program Director, BPM & Connectivity

Speakers: Kari Saarela, CEO (GridIT) & Brian Digman, CIO (NYST)

Seeking response from Pfizer and Lombardi

Solutions for sustainability along the value chain

Rich Lechner

VP, Energy & Environment (IBM)

Chris Mines

Snr VP, Research Director (Forrester Research)

Using social media to win the heart (and wallet) of today’s

Moderator: Sandy Carter, Vice President, IBM SWG Channels (IBM)

Richard Bower, VP (Wells Fargo)

Ram Ganesan, VP, IT Application Development (1800 Flowers)

Michael Cooper, VP, Specialty Channels (The Home Depot)

Delivering a Seamless Cross Channel Customer
Experience via Mobile Web

Marcos Gonzalez, E
Commerce Director (Inditex)

Luis Rodriguez, Product Manager, WebSphere Commerce (IBM)

A Healthy Customer Experience: Personalized Preventive
Medicine Is Just What the Doctor Ordered

Patrick Shearman, CIO (HCF)

Agile Decision Management: How
British Airways

Increased Revenue Opportunities in 18 Months

Richard Buchanan, Technical Consultant (British Airways)

Olympic Speed: Using Real
Time, Smart Feedback to
Improve Performance of Elite and Everyday Athletes

Jon Zerden, CTO (Athletes’ Performance)

Brian Stuckey, Managing Director, Business Decision Management
(Allegiance Advisory Group)

Visa Europe’s

New Clearing and Settlement System
Does It Faster, Smarter and Better

Justin Snoxall, VP, European Development (Visa Europe)

BUSINESS AGILITY PANEL: Accelerating the Pace
Without Losing Control

Jean Michel Detavernier, Organization Officer (SMABTP)

John Rymer, VP, Principal Analyst (Forrester)

Sam Paper, SVP, Enterprise Info Mgmt, (Bank of America)

Sandeep Gupta, VP, Strategic SW Development, (Equifax)

Participate in the
NEW Company Pass Program

Available in 3 Levels

Company Pass Program Overview

Many companies are looking for cost effective ways to bring their Business and IT
stakeholders together for annual planning workshops, especially given the current
economic climate. The Company Pass program allows your company and your customers to host a
private planning meeting/workshop, as well as receive best in class BPM, WebSphere & SOA education
and certification at IMPACT 2010.

(#1) Premier Level


) Full conference passes, Private workshop with IBM technical expert, Meeting room for 1 full day at
the World Class Venetian Hotel which includes light food & beverages for company attendees. Take
advantage of Flight Discounts thru Amex Travel; receive 8% off flights.

(#2) Advantage Level: $12,800

) Full conference passes and private meeting room for ½ day at the World Class Venetian Hotel.
Take advantage of Flight Discounts thru Amex Travel; receive 8% off flights.

(#3) Standard Level: $6,400

) Full conference passes plus Flight Discounts thru Amex Travel; receive 8% off flights.

: Companies that want to purchase 5 or more full conference passes can receive additional
tickets at $1280 rate.

Please contact Carrie Heath Langley at

Conference Pricing for Impact 2010



Time Period

Early Bird Rate


October 12, 2009

February 28, 2010

Early Bird Hotel Room Rate

(Limited Availability)


October 12, 2009

February 28, 2010

Standard Rate


March 1, 2010

May 1, 2010

Business Partner Rate


October 12, 2009

May 1, 2010

Company Pass Program


Premier Level


Advantage Level


Standard level



$ 6,400

October 12, 2009

April 15, 2010

Pay with Ed Pack


October 12, 2009

May 1, 2010

Onsite Fee


May 2, 2010

May 7, 2010

Day Pass


October 12, 2009

May 7, 2010

Exhibit Only


October 12, 2009

May 7, 2010

Upgrade from Expo Only to Full
Conference Pass


October 12, 2009

May 7, 2010