How do we inspire?

confidencetoughΔιαχείριση

20 Νοε 2013 (πριν από 3 χρόνια και 9 μήνες)

130 εμφανίσεις

How do we inspire

to become entrepreneur
?

Best practice example from
ANDALUSIAN CULTURAL AND
CREATIVE INDUSTRY

(Spain)

How do we inspire
to become entrepreneur
?

WHERE
is Andalusia
?

Region: 87.268 km
2

Population: 8.553.843 hab.


Early
-
stage Entrepreneurial Activity
(TEA) (GEM, 2009):

Andalusia: 6.3%

Spain: 5.1%

EU: 5.9%

How do we inspire
to become entrepreneur
?

WHAT
is Andalucía
Emprende
?


A non
-
profit public entity belongs to the Regional Government in Andalusia.

Its mission is to reinforce the economic activity in the
Andalusian

region.



HOW
reinforce the economic activity
?

supporting

-

the start
-
up and development of small and medium business

-

the enhancement of employability

How do we inspire
to become entrepreneur
?


WHAT
does

Andalucía
Emprende

do?




1



Promoting

Entrepreneurship

2



Business and
employment
support scheme:
Providing
Professional
Services

3



Specific programs
for business
creation and
growing

4



Co
-
operation

with

other

entities

How do we inspire
to become entrepreneur
?

WHERE
is Andalucía
Emprende
?

-

215 Business Development Support Centers,
distributed in 37 different territorial areas



-

more than 1.000 professionals giving
local
assistance

for

starting

entrepreneurs


-

264 Industrial premises and 272 Office
premises addressed to hold business
projects


How do we inspire
to become entrepreneur
?

OBJECTIVES
of

Andalucía
Emprende
?


1. To encourage business creation and growing in Andalusia

2. To foster entrepreneurship mindsets through out the
Andalusian

territory

3. To enhance employability in the region

4. To improve the social image of entrepreneurs

Program for Business Creation and

Growing in Cultural and Creative Industries (CCIs)

LUNAR’s project

What is LUNAR’s project?

LUNAR’s project

LUNAR’s

project

is a business support
service

for entrepreneurs (
starts
-
up) and
SMEs

in
Cultural and
Creative

Industries
,
focused

on
Innovation.

LUNAR’s project

Target Group

Andalusian

SMEs


ANDALUSIAN

CREATIVE AND
CULTURAL
ENTREPRENEURS


Andalusian

Entrepreneurs

who

are
firmly

planning

to

set
up
their

own

business

CCI
Sectors

Visual
Arts

Crafts

Performing

Arts


Musical
Arts


Literary

Arts

Audiovisual
media/mult
imedia

Cultural
Heritage

Design

Creative

Cuisine

Consulting


LUNAR’s project

CCI
Sectors

LUNAR’s project

Objectives



-
To

promote

and
enhance

the

Cultural and
Creative

Industries

-
To
study

and
promote

the potential of
this

industries

in
terms

of
entrepreneurship

and
employability




LUNAR’s project

What

does

LUNAR’s

project

offer

to

CCI’
entrepreneurs
?

Entrepreneur’s

recruitment

campaings
,
dissemination

of
entrepreneur

culture

Follow
-
up:
personalized

face
-
to
-
face

advice

and
support

service

about

constitution

processing

and
formalization
,
business

plan,
administrative

processings


Access
to

public

and
private

funding

Training
on

business

management


Business
lodging
:
free
-
rent

lodging

to

business

projects


Access
to

CCI’
clusters

Access to a
wide

CCI’s

network (
stakeholders
,
artists
,
policy

makers
,
politicians
, cultural
institutions

and
entrepreneurs)

LUNAR’s project

Some practices to promote entrepreneurs in events about CCI

LUNAR’s project

Results 2011

Action

Number

Entrepreneurs

participating

in LP

2.319

Entrepreurs

receiving

training

749

SME
started
-
ups

282

Employments

created

516

Studies

about

CCI

9

Meetings

and
events

to

promote

CCI

186

LUNAR’s project

DIRECTORIO DE EMPRESAS

“Architecture Association”

LUNAR’s project

BUSINESS DIRECTORY

“Architecture Association”

Cooperation project started
-
up by four
professionals in Architecture Sector.

With an independent and autonomous
performance, they share resources and
technical skills
to generate synergies.





On
-
line Newsletters about leisure activities:
concerts and festivals, shows, sports,
cuisine, hobbies and workshops.

Other online marketing services for
corporate clients: Web, shopping online, ...

LUNAR’s project

BUSINESS DIRECTORY

This

company

provides

an

integrated

communication

service
:

strategies

of

corporate

image

and

communication

(including

news)

This

company

offers

cultural

and

leisure

services

focused

on

designing

and

implementation

of

workshops,

courses

and

performing

arts,

especially

dance

www.sineledanza.com

LUNAR’s project

BUSINESS DIRECTORY

Editorial

specializing

in

Architecture

Sector,

which

combines

new

and

traditional

medias,

adapting

to

the

digital

revolution
.

Focusing

on

the

convergence

of

architecture

and

other

disciplines

as

aesthetic

and

space

practices


Design,

production

and

sale

of

decorative

objects

and

interior

design
.

Focusing

on

production

with

the

environmental

sustainability

criteria

throughout

the

all

supply

chain
.

Mainly,

selling

online


www.edicionesvibok.net

www.riivdesign.es

LUNAR’s project

BUSINESS DIRECTORY

It

is

a

project

that

uses

a

social,

cultural

and

sales

network
.


Konecting

is

not

just

a

web,

it's

an

online

application

that

does

not

need

to

be

installed

or

downloaded

in

the

user's

computer
.

Now

it

is

in

beta

version

and

a

web
-
like

environment
.

It

is

a

business

plan

focused

on

business

consulting

services,

especially

through

Web

2
.
0

for

tourism

sector

and

cultural

offer
.


Thank you for your attention


www.proyectolunar.com

info@proyectolunar.com




www.andaluciaemprende.es


programas@andaluciaemprende.es