3 - Health 2.0

chantingrompΚινητά – Ασύρματες Τεχνολογίες

10 Δεκ 2013 (πριν από 3 χρόνια και 10 μήνες)

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10KSM0339_B
08/02/10 08:18
Title:
Market:
Run/Disk Date:
Color/Space:
Live:
Trim:
Bleed:
Bill to:
REQ
CE:
Production Artist:
Task:
Spell checked

Executive CD:
Creative Director:
Art Director:
Writer:
Account Executive:
Production Supervisor:
Coordinator:

Ext.
Notes:
The Doctor, Pharmacist....

NCA - various pubs

Oct 2010

4c
7” (w) x 10” (h)
7.875” (w) x 10.5” (h)
8.75” (w) x 11.5” (h)
10KSZ0233
103652
1/o

Dawn

resize
dm
Mark Simon
Mike Conboy

Chip Kettering

John Dolab

Matt Clark

S. Osterrout

A. Forgeron 4849


They’re all
connected to each other. And all connected to you. That’s the power of integrated care.
The

doctor,
pharmacist,

endocrinologist,

nurse,

internist,

physical therapist,

lab technician,

OB-GYN,
nutritionist,
dermatologist,

podiatrist,
radiologist,
otolaryngologist,

rheumatologist,

ophthalmologist,
neonatologist,

clinician,

pediatrician,

orthopedic

surgeon,
thoracic surgeon,

urologist,

hematologist,
pathologist,

brain surgeon,

anesthesiologist,
family
practitioner
,

oncologist,
immunologist,

neurologist,
gastroenterologist,

phlebotomist,

pulmonologist

and receptionist

will see you now.
kp.org/thrive
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7.875 in.
10.5 in.
8.75 in.
11.5 in.
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Welcome! We’re not sure if our 2010 Annual Fall Conference—people came out in unprecedented numbers
and we had the widest array of new product launches and demos at a conference to date—feels like it was ! ve
minutes or ! ve years ago because so much has happened since. But following trips to Boston and Paris in our two
previous Spring Conferences, we’re delighted to be back in San Diego, the scene of our 2008 Spring Fling. While you
luxuriate in the beauty and sunshine (we assume!) of La Jolla, let’s quickly look back and see how far we’ve come as
community in a little over three short years.
Among the companies ! rst on display back in 2007 were Sermo, PatientsLikeMe, and Healthline. Our Spring
Fling in 2008 included the live debuts of American Well, Myca/Hello Health, and Phreesia. Back then we got deep
into the worlds of user-generated healthcare and connecting patients with providers. Things have moved on apace.
Many of those companies have raised venture money, grown in in" uence and become part of the wider health care
landscape. And yes, there’s one or two from those days that have left the scene (remember Xoova, CareSeek, or
Trusera?) showing that any emerging market has its turnover.
Now, the data revolution has hit health care full force. More EMR vendors are rolling out SaaS-based products,
more and applications have emerged for care management, and the iPhone, Android and iPad have made our 2009
concept of “unplatforms” a reality. Data liquidity and data management have also spawned a new part of Health
2.0, with the data-utility-layer and a set of permission brokers emerging. And now with the Feds—in the guise of
ONC—promoting data interoperability, we’re seeing The Direct Project and HIEs starting to take on board some of
those Health 2.0 technologies.
Meanwhile, at Health 2.0, we’ve been both observing and aggressively working to channel all this innovation. In
2008 we only had a conference. Now we have:

Conferences, both in the US and abroad;

Health 2.0 News and Health 2.0 TV—our new media channels;

The Health 2.0 Developer Challenge (both online and with live Code-a-thons);

The Health 2.0 Accelerator, for working groups to build technology connections;

Health 2.0 Advisors, with reports, and consulting services;

And today for the ! rst time we’re unveiling a whole new set of interconnected web sites with a built-in community.
You’ll hear about this and much more in the next day and half, as the Spring Fling is a smaller, more intimate
event where you’ll get a chance to really dive into speci! c themes:
Wellness 2.0, prevention, exercise & food; the evolution of research; & making health care cheaper.
You’ll also notice some pending changes to your Health 2.0 hosts’ “situations”, and we’ll not be ignoring those
implications during the program. So please enjoy the conference, take the time to talk with the speakers, check out
the exhibitors, and think of the Spring Fling as a way to build up energy for an incredible year to come!
Introduction and Welcome...
Matthew Holt, Co-Chairman
Indu Subaiya, Co-Chairman & CEO
10KSM0339_B
08/02/10 08:18
Title:
Market:
Run/Disk Date:
Color/Space:
Live:
Trim:
Bleed:
Bill to:
REQ
CE:
Production Artist:
Task:
Spell checked

Executive CD:
Creative Director:
Art Director:
Writer:
Account Executive:
Production Supervisor:
Coordinator:

Ext.
Notes:
The Doctor, Pharmacist....

NCA - various pubs

Oct 2010

4c
7” (w) x 10” (h)
7.875” (w) x 10.5” (h)
8.75” (w) x 11.5” (h)
10KSZ0233
103652
1/o

Dawn

resize
dm
Mark Simon
Mike Conboy

Chip Kettering

John Dolab

Matt Clark

S. Osterrout

A. Forgeron 4849


They’re all
connected to each other. And all connected to you. That’s the power of integrated care.
The

doctor,
pharmacist,

endocrinologist,

nurse,

internist,

physical therapist,

lab technician,

OB-GYN,
nutritionist,
dermatologist,

podiatrist,
radiologist,
otolaryngologist,

rheumatologist,

ophthalmologist,
neonatologist,

clinician,

pediatrician,

orthopedic

surgeon,
thoracic surgeon,

urologist,

hematologist,
pathologist,

brain surgeon,

anesthesiologist,
family
practitioner
,

oncologist,
immunologist,

neurologist,
gastroenterologist,

phlebotomist,

pulmonologist

and receptionist

will see you now.
kp.org/thrive
7.0 in.
10.0 in.
7.875 in.
10.5 in.
8.75 in.
11.5 in.
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INVEST
SUPPORT
INNOVATE
DISRUPT
CATALYZE
IMPROVE
THE C
H
CF
H
EAL
T
H
INNOVA
TI
ON
FUND
www.chcf.org/programs/innovations
4
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5
9:00am
Pre-Conference Meetings & Tours
1:00pm
Live Judging – Health 2.0 Developer Challenge Code-a-thon
3:15pm
Health 2.0 101
with Matthew Holt & Indu Subaiya
4:00pm
Afternoon Break
5:00pm
The Opening Night Curtain Raiser
6:45pm
Opening Night Party
8:00am
Morning Introduction
8:15am
Wellness 2.0, Prevention, Exercise & Food
9:50am
Break
Sponsored Deep Dive from

Break sponsored by


and

10:35am
The Future of Research
Sponsored by:
12:15pm
Lunch
1:30pm
The Health 2.0 Developer Challenge Showcase
3:20pm
Afternoon Break
4:00pm
Making Health Care Cheaper
5:30pm
How Are We Going to Make a Di# erence?
6:10pm
Closing Remarks
6:20pm
Cocktail Party
Monday, March 21st
Tuesday, March 22nd
AGENDA OVERVIEW
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Sermo and Johnson & Johnson
are delighted to continue
their support of the Health
2.0 community on the day we
announce our new partnership.
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THE HEALTH 2.0
CONFERENCE
NETWORK
If you’re registered for this conference, you are already in the Health 2.0 Conference Network, and should have seen
an email inviting you to log-in. (It was previously called the Health 2.0 Network). You’ll ! nd a list of all attendees here
today, and also those at previous Health 2.0 Conferences–so it will build over the years. You can message others on the
network and also broadcast information to them. You can also search and sort by conferences.
To log in, go to
www.health2con.com
and hit the button “Log into the Health 2.0 Conference Network”.
THE HEALTH 2.0 NETWORK
New today is the Health 2.0 Network. It’s cleverly named to di# erentiate it from the Conference network! As of today
you can now register and log-in across our sites including our blog Health 2.0 News, the Developer Challenge, the
new Tech Showcase and you can take part in our new communities and more. Soon, we’ll have even more activities
and connections you can make. And yes, we know that a separate log-in for conference registration and other activity
online isn’t ideal, but expect the networks to unite in the coming months.
CODE-A-THON ENTRIES
In the corner of the Exhibit Hall you’ll see some tables representing the teams who won qualification to get to
Health 2.0 San Diego at our live Health 2.0 Developer Code-a-thons, recently held in Mountain View, Washington
DC & Boston. On Monday afternoon, the winners are going to be judged, and the best will present on stage on
Tuesday. In the breaks they’ll be showing what they built. So go meet a geek—you’ll be glad you did.
We will be broadcasting live tweets. Join in the fun. Hashtag is: #health2con
ELECTRICITY
We know it’s frustrating when you can’t find power for your computer. There’s power at specially marked tables.
WIFI
There’ll be WiFi. We’ll tell you what you need to know from the stage.
POLLING
Our audience response system uses your own cell phone. To vote, text a KEYWORD to 99503.
> > O N L I N E
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8
9:00am

Pre-Conference Meetings & Tours

Pre-Conference Meeting Groups within the Health 2.0 family

Patients 2.0 -
9:00am

Cove Room
A working meeting to build on October 2010’s meeting and plan for September 2011
Moderated by:
Jane Sarasohn-Kahn
This meeting continues the dialogue started at the Health 2.0 meeting in San Francisco in October 2010
which brought together over one hundred patients and advocates who shared stories about being pa-
tients, and using, sharing and co-creating health data. That meeting resulted in a Patients 2.0 manifesto
for disruptive innovation of the health system. The manifesto’s bottom-line was to Recognize Our Im-
pact (ROI)—as patients who have a stake in their own as well as fellow patients’ health and health care.
At this 2-hour meeting, we’ll review those Patient 2.0 tenets, brainstorm themes and ideas for moving
forward, and drive toward some next steps for convening a Patients 2.0 session just prior to the Health
2.0 Conference scheduled for September in San Francisco.
This event will be free of charge to patients, and also free for Health 2.0 Conference attendees, although
it is in a smaller room and we reserve the right to limit admission.
Take a Tour - 10:00am
We’ve arranged tours with two friends of the Health 2.0 family who are working on remarkable advances in
health technology:

West Wireless Health Institute
Founded by Gary & Mary West, the WWHI is a major new player not only in San Diego, but also national-
ly. WWHI is working with the VA and many other institutions to promote innovation, but also spending
its own money on new applications and devices—all intended to make quality healthcare both more
ubiquitous and cheaper. The senior leadership (including President Don Casey and Chief Medical O$ cer
Joe Smith) will show you the facility, tell you what they’re doing, and host a get-to-meet you session.

Kaiser Permanente Gar! eld Specialty Care Center
While KP needs no introduction, you may not know that in San Diego i) they’ve been working on
exchanging data from their HealthConnect system with the VA, ii) are part of the San Diego Beacon
community, and iii) opened a new specialty care center just last September. Our friends at KP, includ-
ing Permanente’s S. California CMIO John Mattison, will host a tour of the center and show a demo of
HealthConnect and some of that data interoperability.
Both tours will leave from the lobby of the Torrey Pines Hilton at 10:00 am.
MONDAY, MARCH 21, 2011
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9
1:00pm
Live Judging – Health 2.0 Developer Challenge Code-a-thon
Grande AB
As part of the Health 2.0 Developer Challenge we’ve now run ! ve code-a-thons and the progress we’ve seen has
been remarkable. We’re hosting winning teams from the three held earlier this year and they’ll be ! nishing up their
applications and be judged live. Come see what’s been built in a day (or so) by some sharp teams of developers.
Teams invited to participate include:
Teams invited to participate include:

Team School Records (Bay Area, California)

Team Free Health (Bay Area, California)

Team Wellness Garden (Bay Area, California)

Team Maya (Washington, DC)

Team HealthCentral (Washington, DC)

Team BlueMeter (Washington, DC)

Team Triangle (Boston, MA)

Team MIT Media Lab (Boston, MA)
Judges include:

Todd Park, Chief Technology O$ cer, HHS

Stephen Downs, Assistant Vice President, Health Group, Robert Wood Johnson Foundation

Abbe Don, Co-director, Connected Health Domain, IDEO

Richard Sachs & Karen Herzog, Valley Design Group & Sophia’s Garden Foundation

Andrew Odewahn, Director of Business Development, O’Reilly Media
3:15pm
Health 2.0 101

Grande AB
Matthew Holt
and
Indu Subaiya, Health 2.0
New to Health 2.0? Confused about what this Web 2.0 stuff is and what it’s got to do with health care?
Don’t understand “unplatforms”? Can’t identify a data utility layer? Want a refresher on the 4 stages of
Health 2.0? Want to know what happened to “user-generated healthcare”?
Matthew & Indu will give a version of the longer keynote addresses they give to audiences outside of
Health 2.0 conferences to catch you up!
Come with your questions and comments, we’ll scan the landscape of Health 2.0 and have some fun
along the way.
4:00pm
Afternoon Break
Chat with some developers, meet some of your fellow attendees, catch a few rays outside.
AND the Exhibit Hall will be open.
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5:00pm
The Opening Night Curtain Raiser
Hosted by:
Matthew Holt
and
Indu Subaiya, Health 2.0
Indu & Matthew will kick off the conference by introducing the three themes of:

Making health care cheaper

The evolution of research

Wellness 2.0, prevention, exercise & food
You’ll get a taste of the topics and the demos to come, but we’ll start on the conversation and the
controversy with several key players, and introduce a couple of “timely” issues.
And in a first for Health 2.0 we’re going to do this in a series of Fireside Chats using a chain of
interviewers and interviewees:
Food/Prevention

Matthew Holt, Health 2.0
talks to
Alan Greene, DrGreene.com
about WhiteOut, his new
campaign to remove white rice cereal from infant diets.

Then Alan and
Abbe Don, IDEO
discuss Abbe’s personal journey to have a healthy lifestyle through
an immersion program at the Pritikin institute.
Alan Greene, Founder, DrGreene.com
Alan turned his pediatrics practice into one of the most famous health care web sites, drgreene.com.
He now spends most of his time advocating and advising consumers—online, on the Dr. Oz show,
and via his great books about feeding and raising Baby Green(s). We’ve had Alan at Health 2.0 several
times—usually quoting Thomas Jefferson—but today we’ll chat about the WhiteOut movement. How
can one simple act change a lifetime’s relationship to food?
Abbe Don, Co-Director, Connected Health Domain, IDEO
Abbe’s at Health 2.0 in both professional and personal capacities. In her work at IDEO she promotes
design-centered thinking for health care organizations—literally taking them to the houses and
workplaces of patients to inspire dramatic breakthroughs in product and service design. But she’s also
recently made a dramatic breakthrough in her relationship to food and healthy lifestyles via a stay at
the Pritikin Institute. How can design-thinking change our relationship to food and wellness?
New Data Models

Abbe then interviews
Steve Downs, Robert Wood Johnson Foundation
on the importance of
design in healthcare and the recording of “activities of daily living”.

Steve then talks to
Nikolai Kirienko, Crohnology.MD
, one of Project HealthDesign’s grantees, on a
mind-blowing personal story of how capturing data via patient narrative saved his life.
Stephen Downs, AVP, Health Group, Robert Wood Johnson Foundation
The Robert Wood Johnson Foundation has a wide mandate to improve the health and health care
of Americans. As the head of the RWJF Pioneer Portfolio, Steve’s role is to promote innovation. This
includes groundbreaking work in tackling childhood obesity, driving improvements in the health care
system, and coordinating RWJF’s promotion of health IT. The variety of his work is not too surprising
as Steve’s both been at the HHS’ Office of Disease Prevention and Health Promotion and ran the
Technology Opportunities Program at the Commerce Department. We’re delighted Steve’s at Health 2.0
to talk about the integration of health, technology, and innovation—as well as to interview one of the
most interesting and unusual Project HealthDesign grantees.
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Nikolai (Kolya) Kirienko, Project Director, Crohnology.MD
Kolya is a prototypical example of an engaged Patient 2.0. Following a diagnosis of Crohn’s disease in
his teen years, he’s gone through a series of hospital stay and medicalizations that you probably won’t
believe—with “care” ranging from the good to the barbaric. But inspired by a data-filled journal he kept
through his experiences, Kolya has turned his undergraduate thesis into a major Project HealthDesign
initiative. His intention is to make sure that no future Crohn’s patient will have to suffer the way he did
because of an information gap.
Pregnancy and Health 2.0

J.D. Kleinke
and
Amy Romano, Childbirth Connection
talk about J.D.’s new novel
Catching Babies
,
where the field of OB/GYN serves as a microcosm for debates in the wider healthcare system.

Amy will then discuss with Indu the data- and emotion-driven decisions she’s facing about her
upcoming event.

J.D. Kleinke, Medical Economist, Author, Catching Babies
JD straddles the worlds of data and information technology and health policy. He started a managed mental
health program, co-founded data analytics company HCIA, and helped start HealthGrades. All the while
appearing regularly in Health A# airs (including much sparring with other policy heavyweights) and writing
two health policy books (the latter of which contradicted much of the ! rst!). Where JD goes, there’s always
excitement. His Omnimedix Institute was behind the ! rst iteration of Dossia (and had a well publicized falling
out with that organization), and now he’s decided to stir things up in the controversial waters of childbirth and
obstetrics. But this time he’s done it in the form of a novel,
Catching Babies
, out this month, and (we suspect)
soon to be in your living room on Thursday nights.
Amy Romano, Associate Director of Programs, Childbirth Connection
Anyone perusing the Internet for information about childbirth knows that there’s a war out there with lots of
opinion and lots of disagreement. One of the strongest proponents of midwife-assisted natural childbirth, Amy
(@midwifeamy & blogger at Sense & Sensibility) is an author of the most recent edition of
Our Bodies Ourselves
,
has worked at Lamaze and is now with Childbirth Connection. Anyone who saw her presentation at last year’s
Health 2.0 Goes to Washington knows that she has no trouble calling it the way she sees it, even though that’s
often contrary to ACOG’s and many hospitals’ policies. Today Amy’s going to interview Indu about her choices
about her rapidly upcoming event.
6:45pm
Opening Night Party
Immediately outside the main conference, you’ll be transported to a magical coast-side outdoors setting
where we’ll be feasting and mingling Health 2.0-style. For any of you escapees from an East Coast winter,
this alone will make the whole trip worthwhile!
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8:00am
Morning Introduction
Indu and Matthew will do a quick recap of the evening, remind you of the themes and
introduce the day.
8:15am
Wellness 2.0, Prevention, Exercise & Food
One area where Health 2.0 technologies show great promise and some early market penetration
is in tools for wellness. Employers, consumers, and even Medicare are now paying for programs
and services that don’t look like traditional medical care, but may have great benefits. But
in a world in which the food supply, and the physical and social environment seem to be
programming us for obesity, what can the Health 2.0 community do? We’ll take a closer look at
how Health 2.0 tools can become part of the fabric for better micro-and macro-decisions about
food and healthy behaviors.
With a Keynote from:
Dean Ornish, Founder & President, Preventive Medicine Research Institute
Dean is a real pioneer. For more than 30 years he’s been developing and working on ways to
treat heart disease that fundamentally challenge the assumptions of our medical-industrial
complex by avoiding drugs and surgery. Dean also directed the first randomized controlled
trial demonstrating that comprehensive lifestyle changes may stop or reverse the progression
of early-stage prostate cancer, and his current research is showing that comprehensive lifestyle
changes affect gene expression.
Along the way Dean’s been a consulting physician to Presidents and Congressional leaders, written
numerous articles in the academic and popular press—and four best-selling books—been the
subject of several documentaries, advised corporations from McDonald’s to Google, and received
too many awards to list. After a prolonged process, Medicare has now agreed to provide coverage
for Dean’s program, the first time that it’s covered a program of comprehensive lifestyle changes.
Dean’s also been active in the world of health online, as the Editor of the (newly acquired)
Huffington Post, an expert on ShareCare (unveiled at Health 2.0 last Fall) and with his own
forthcoming application, the Dean Ornish Spectrum. We can’t think of anyone better to talk
about wellness, prevention and health, and to elucidate how hard it is to change health care on a
personal and a system level.
Dean’s keynote will be followed by a discussion panel.
Moderated by:
Alan Greene, Founder, DrGreene.com
(bio on page 10)
TUESDAY, MARCH 22, 2011
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Speakers include:
Preston Maring, Associate Physician-in-Chief, Kaiser Permanente Oakland Medical Center
Continuing a theme raised in our ! reside chats, Preston is an OB/GYN in The Permanente Medical Group. But
he’s here because of his other heath passion which is to help ordinary people eat better food. Preston is the
inspiration behind Kaiser Permanente’s Farmers’ markets, which he started in 2003. There are now 30 weekly
markets bringing fresh, locally grown and raised produce to people living near Kaiser facilities in 7 states. Preston
also writes the Farmers Market Recipes blog which includes recipes and how-to videos about healthy cooking.
But he’s no TV celebrity chef—for Preston this is all about the practicalities of how to help people cook, use knives
correctly, and purchase good food cheaply. He’ll be challenging the Health 2.0 crowd today to help in that e# ort.
Carol Diamond, Managing Director, Markle Foundation
Carol directs the Health Program at Markle and chairs Connecting for Health—the public-private
collaborative that many of us think laid the groundwork for much of the activity and excitement we’re
seeing in Health IT today, with its 2008 Common Framework. She was at our Washington DC Conference
talking about consumers use of Health IT and at our Fall 2010 Conference promoting the Blue Button
initiative. But today she’s talking about her new interest: food.
Carter Headrick, Director of State and Local Obesity Policy Initiatives, American Heart Association
Carter is an expert in guerrilla public health marketing. Remember Joe Camel, and tobacco advertising
that “wasn’t really for kids”? Carter put together 400,000 activists at the Campaign for Tobacco-Free Kids,
and now Joe and those billboards are gone. He’s also been a radio broadcaster, and is on the steering
committee for the Safe Routes to School National Partnership and is President of America Walks. But he’s
here today because of his role with the American Heart Association where he heads up the effort against
obesity. And we thought campaigning against smoking was hard!
With Demos from and Discussion with:
Hemi Weingarten, CEO and Founder, Fooducate
Hemi’s followed a not unusual Health 2.0 road. He started out as co-founder of MDRM, a tech company acquired by
SanDisk, and along the way became husband and father to three young children. He’s a sworn foodie but realized
that he didn’t know much about what was in the food he was giving his kids. The result is Fooducate, and its place
in the Top 10 of the App Store’s Health category shows that he’s not alone in wanting to make the right choices.
Brian Witlin, CEO, ShopWell
Brian’s a pizza- and hotdog-loving Chicago boy turned California serial-entrepreneur. He was in the worlds of
footwear (GoLaces) and software development (LeverWorks), but—as he also is a trained draftsman—we shouldn’t
be too surprised that Brian’s stint as Entrepreneur in Residence at IDEO turned into ShopWell. It’s a new service to
help people make healthier food choices at the grocery store. We’re not sure what is says about pizza and hotdogs.
Lindsey Volckmann, Director of Business Development, Keas
Following a preview in 2008, their official Launch in 2009 and an update in 2010, we’ve seen lots of Keas
at Health 2.0. Is there something new? Yes there is! Lindsey, who used to run small business grants at NCI
(when she’s not hanging in exclusive Vegas VIP rooms), will show us the game-like solution that has been
running in pilot among the employees of lab giant Quest.
Eric Zimmerman, CMO, RedBrick Health
RedBrick’s been on our radar in the Wellness 2.0 space for several years, not least because of the more
than $45m in venture funding it’s received. Eric’s also been on our radar following stints at RelayHealth
and Mirixa. But Redbrick is at Health 2.0 today to show us their unique multi-employer alliance that’s really
impacting Minnesotans’ health.
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15
9:50am

Break & Sponsored Deep Dive

Sponsored by


and


During the break, the Exhibit Hall in the Scripps Ballroom will be open, or you can catch the
Deep Dive in Grande AB.

HEALTH ENGAGEMENT REDEFINED
Unity Medical is an award-winning developer of enterprise-level content engagement and
education technology. Unity Medical was introduced at Health 2.0 in 2009 where it won the
“Launch” category.
Unity combines HD video production, a digital product platform and strategic consulting to
create a ! rst-of-its-kind interactive experience. Through the use of high-quality, individual-
ized video content, information comes to life and advances the way our customers engage
their audience, enhance loyalty and improve outcomes.
During the Health 2.0 Deep Dive, Unity Medical Founder and CEO Michael Boerner will dem-
onstrate Unity’s products and services, which include:

A new Wellness Engagement Solution, that o# ers an interactive, video-based Health Risk
Assessment (HRA) tool, which, focuses on increasing participation and improving outcomes.

The Wellness Engagement Solution utilizes components of Unity Medical applications, in-
cluding WonderBar™ and jLog™ and provides a customized client portal, HRA, an analysis
tool for risk identi! cation, a content management system which delivers a personalized
daily video journey and a performance-based metrics package.

Provider Video Libraries, which include Service line video content, delivered on a ! rst-of-
its-kind engagement platform. Each library is designed to improve patient education and
deliver a better experience.
At the end of the session Michael will be discussing Unity’s strategic partnership with Ideal
Life and how this partnership allows for video-based response to biometric data on devices
such as a wireless scale or monitor.
deep dive
deep dive
Grande AB
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10:35am
The Future of Research
Introduced by Luisa Monge, Director, Business Development and Strategy, in the Health Solutions Group of this panel’s sponsor:

The emergence of user-generated content, and the rise of patient involvement in Health 2.0 is radically
changing research in both discovery and clinical practice. It’s raising important questions. What is peer review?
What is evidence? And what’s appropriate methodology in a world in which data are being generated and
released from so many diverse sources so quickly? We’ll be looking across the spectrum from genomics to
clinical trial recruiting all the way to clinical research and decisions made by providers and consumers in
everyday practice. And we have one of the most power-packed panels ever assembled at Health 2.0 to take
you through the revolution.
Moderated by:
Indu Subaiya, Co-Chairman and CEO, Health 2.0
Speakers Include:
Paul Wallace, Medical Director for Health and Productivity Management Programs, Kaiser
Permanente
Paul is an oncologist who has played multiple leadership roles with Kaiser Permanente, all focused
around improving the effectiveness of clinical care and population health. Currently he’s Medical Director
for Health and Productivity Management Programs, having previously run KP’s Care Management
Institute, and having also been the Chair of the Center for Information Therapy—the aims of which are
now written into the EMR meaningful use criteria. But we’ve invited Paul today to put the Health 2.0
revolution into practical research perspective.
Josh Sommer, Executive Director, Chordoma Foundation
While some of us spent college playing beer pong, at age 20 Duke sophomore Josh founded the Chordoma
Foundation—Chordoma is a rare bone cancer. In addition to funding research and opening up cell lines,
the Foundation is working on real-time learning systems, hosting conferences where researchers share new
treatments, and creating a template for the same process for other rare cancers. Honored as a Person of the
Year in 2008 by ABCNews, Josh was a riveting presence at Health 2.0 goes to Washington DC last year.
Susan Love, President, Dr. Susan Love Research Foundation
Susan is a legend in the world of breast cancer treatment, education and research. She’s a Clinical Professor
of Surgery at UCLA but her day job is running her eponymous foundation which has over $4 million dollars in
grants for its research program—centered on the cause and prevention of breast cancer. She’s a founder of the
National Breast Cancer Coalition and of course is best known for her books—
Dr. Susan Love’s Breast Book
is in
its ! fth edition. But it’s her most recent project, the Love/Avon Army of Women that’s helping partner women
and scientists in order to accelerate basic translational research. The campaign is recruiting one million women
(350,000 so far!) and Susan will tell us how it will change the future of research.
George Lundberg, Editor-in-Chief, Cancer Commons
George was one of the best known medical editors to go “online”, leaving JAMA to go to Medscape in 1999.
After a decade at Medscape (and parent company WebMD) George is now Editor at Large for MedPage Today
and—more importantly from our perspective—really pushing the envelope on how academic research and
publishing gets done at Cancer Commons. As former FDA head Donald Kennedy said, “Cancer Commons puts
the patient at the front end of a remarkable experiment in translational medicine” and George is showcasing
the world of “N of 1” experiments, and targeted therapy ! nder tools.
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Gilles Frydman, Founder, ACOR
In 1995, when Gilles’ wife, Monica, discovered that she had breast cancer, Gilles created ACOR, the Association of
Online Cancer Resources, and the world of Internet resources for cancer patients has never quite been the same
since. ACOR’s 159 listservs deliver over 1.5 million email messages per week. He’s a mainstay at Health 2.0 but
Gilles won’t miss the opportunity to argue with a French hospital bureaucrat, if given half a chance. And now he’s
working on helping ACOR members get into clinical research in a new relationship with 23andMe.
With Demos from and Discussion with:
Deborah Estrin, Professor, Computer Science, UCLA
Deb’s early research at USC concerned multicast and inter-domain routing protocols. Then she moved to
embedded networked sensing systems. You probably don’t understand that, but you’ll for sure be intrigued
by her current research in participatory sensing systems. What that means is getting photos, location and
more from mobile phones, and using those streams for all kinds of community data gathering, self-monitoring
applications, and “citizen science.” Deb is also behind the e# ort to create an open mHealth architecture, but she’s
here to tell us about how ordinary people can use technology for revolutionary health and social research.
Marisa Nelson, Business Development Associate, 23andMe
23andMe’s genetics services have evolved since there was some on stage “spitting” by “Matilda” at Health 2.0
in 2008. Marisa is here to show us the research that’s already resulted from 23andMe’s collaboration with the
Sarcoma and Parkinsons’ communities. With a little help from ACOR, the community has grown to be the largest
cohort of Sarcoma patients under Marisa’s direction, and is on track to be the ! rst Genome Wide Association
Study in this rare disease.
Zach Simpson, Chief Architect & Scientist, Traitwise
Zach’s got a diverse work background, working as a game developer, molecular biology researcher, and creator
of interactive exhibits in museums worldwide. In 2008 he co-founded Traitwise, a web-based bio-informatics
company that is attempting to “sequense” the human phenome. Traitwise has an innovative survey technology
appropriate for both care and research. Zach’s brother Michael just launched the company at Health 2.0 last
October, but now Zach’s going to show us its potential for real time research.
Greg Biggers, Chief Instigator and CEO, Genomera
Greg’s been consulting about the Internet since it was still called the ARPANET, and was in SaaS back when it was
called ASP. But now he’s a self proclaimed protean multipreneur and troublemaker, and he’s started Genomera
to allow a community of quanti! ed-selfers and hobbyists open, share and connect their genotypes, phenotypes
and behavior in a series of self guided research projects. We don’t think you’ll have seen anything quite like
Genomera before.
Chalapathy Neti, Director & Global Leader, Healthcare Transformation, IBM Research
Chalapathy is another hardcore scientist with degrees in Biomedical and Electrical Engineering. His day job is
leading research in perceptual computing, speech recognition and multi-modal conversational systems for
information interaction. And if that wasn’t enough to convince you he’s IBM’s central intelligence for health IT,
he’s also one of the key thought leaders on the stunning implications that IBM’s Jeopardy-winning AI system
Watson could have in health care. Chalapathy is also an integral force behind the $100m e# ort IBM announced
last year to extract evidence from health data, generate new processes and move the health care system to
focusing on improving outcomes.
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Following the launch of the Accelerator Apps Network in 2010,
we’re looking for technologists keen to join our working groups.
Meet us at the informal lunch on Tuesday.
www.health2accelerator.org
H
e
a
l
th

2
.
0
Advancing consumer-centric health care by driving
integration of technology and the consumer experience
across a network of new and established technology
companies and health care organizations.
Since its launch in 2009. Health 2.0 Advisors —the consulting arm of the Health 2.0 organization—has
delivered reports and market intelligence, and worked directly with corporate customers to help them
take advantage of the technology trends in Health 2.0.
Some of our projects in 2010 included looking at the impact of mobile technology and unplatforms
in various health care market segments, advising and commercializing a semantic search technology
company; and working with a Fortune 50 company on new innovation models.
New service offerings are planned for 2011 to help more companies benefit from our market
intelligence, network more unique industry connections, and create Health 2.0 success stories.
Contact Marco Smit at marco.smit@health2advisors.com
h e a l t h 2 a d v i s o r s.c o m
H
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a
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th

2
.
0
advisors
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2.
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19
12:15pm
Lunch
Lunch is served in the Exhibit Hall in Scripps Ballroom. You’re welcome to mingle with exhibitors and
attendees there, or come back in the main hall to continue the conversation.
There’s also an invite only lunch in Grande AB featuring HHS’ o$ cials sponsored by
And... There’ll be an informal meeting of the Health 2.0 Accelerator during lunch, hosted by Matthew
Holt and Indu Subaiya.
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In June 2010 Health 2.0 announced the 2010 Health 2.0 Developer Challenge, with support from the
Department of Health and Human Services (HHS) and the Community Health Data Initiative (CHDI).
The Challenge convenes government agencies, community organizations, foundations, health care and
technology companies and software developers to innovate to address the critical health issues of our
time. With newly opened government data sets and lightweight tools for rapid application development,
we are fueling an ecosystem of data “suppliers” and “appliers.” Since July 2010, 20 Challengers have
launched prizes across a variety of health care problems—with more than 120 teams taking part. We’ve
also had over 750 participants in five live Code-a-thons; two last Fall and three more (Mountain View,
Washington DC & Boston) in the past few weeks. You’ll see the results of online & live challenges today!
WANT TO FIND OR SUPPORT INNOVATION?
The Health 2.0 Developer Challenge is a place
to inspire developers, designers and dreamers
to build new tools, new products and even new
companies. Challenge sponsors usually come to
us for one of four reasons: they want to change,
share, inspire or launch something.
We also recognize that you can’t do it alone.
Health 2.0’s tested challenge process will
navigate you through creating a challenge to
get results that will amaze you and your judges.
We are creating an elite group of sponsors to
bring together all four components of a great
challenge. And, underpinning everything, we
are investing in the growth of the Health 2.0
Developer Network, a community of brilliant
minds innovating and changing health care.
WANT TO DEVELOP, DESIGN AND INNOVATE?
Are you ready to take the Challenge? It’s easy
to be a part of the network building the next
generation of health technology.
You can come as a team or as an individual
(and we’ll help you ! nd a team). You’ll get
access to The Health 2.0 Network, and meet
other developers, sponsors, and innovators.
The Health 2.0 Challenge sta# will guide you
as you respond to challenges. You’ll hear about
the latest in health issues requiring innovation,
and you’ll gain access to and education about
API’s, data and other tools being opened up to
Developer Challenge participants.
Want visibility? The chance to appear before
an all-star cast of judges? The opportunity to
present at Health 2.0? And did we mention
prizes? Yes you can win cash, fame and more,
and help change health care and the world.
Connect on
health2challenge.org
and/or email
Liz.Rockett@health2con.com
PARTNERS:
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21
1:30pm
The Health 2.0 Developer Challenge Showcase
In this session, we’re going to hear from the top at HHS about their roles and expectations about the future of
innovation in health care. But the main goal of the session is to showcase winners from both the online Health
2.0 Developer Challenge and the most recent Health 2.0 live code-a-thons.
Moderated by:
Indu Subaiya, Co-Chairman and CEO, Health 2.0
With speakers including:
Howard Koh, Assistant Secretary for Health, U.S. Department of Health and Human Services
We’ve had Chief Technology O$ cers and National Coordinators from HHS at Health 2.0, but with Howard we’re
rolling out the big guns. Yup, he needed (and got) Senate con! rmation! Howard oversees 14 core public health
o$ ces, including the Surgeon General and the Public Health Service. And he’s the senior public health advisor
to the Secretary. Howard is also responsible for interdisciplinary programs relating to disease prevention,
health promotion, the reduction of health disparities, and a whole lot more. Previously he was a Professor of
Public Health at Harvard and the Commissioner for Public Health in Massachusetts. We’re delighted Howard is
here to tell us more about health promotion and help announce Health 2.0 Developer Challenge winners. We
hope it almost rivals the thrill of a couple of other experiences he’s had—being President of Yale Glee Club and
throwing out the ! rst pitch at Fenway Park.
Todd Park, CTO, U.S. Department of Health and Human Services
Despite escaping from athenahealth and moving to California, Todd was dragged back to the East Coast in 2009,
where he’s has been spending 25 hours a day at HHS promoting the cause of data Liberación. In March 2010
he spearheaded the Community Health Data Initiative (CHDI), now called the Health Data Initiative. He next
masterminded the new Healthcare.gov site, including getting some techie called Barack Obama to record a nifty
4 minute demo—any of you CEOs who think you’re too important to run your own demos at Health 2.0 take note
please! All this time Todd’s been working with the Health 2.0 community as we launched the Health 2.0 Developer
Challenge, which he’ll help showcase today. And just last month, HHS launched the Health Indicators Warehouse
and healthdata.gov. Want data? Todd will get it for you, because he loves the smell of coding in the morning!
And today in the showcase you’ll see the latest crop of challenge winners:
Public Sector Challenges

Developer’s Challenge for Consumer Apps to Visualize Health Care Quality Measures
from Health 2.0 &
HHS; winner announced by Todd Park

myHealthyPeople
from HealthyPeople 2020 (HHS); winner announced by Howard Koh

Enabling Community Use of Data for Cancer Prevention and Control
from the National Cancer Institute;
winner announced by Abdul Shaikh, NCI
Private Sector Challenges
; introduced by Liz Rockett, Health 2.0

Analyze This!
from Microsoft & Practice Fusion; winner announced by Matt Douglass, Practice Fusion and
and Sudhir Hasbe, Microsoft

Exposing Variation in Maternity Care Quality, Health Outcomes, and Value: A Data Visualization
Challenge
from Childbirth Connection; winner announced by Amy Romano, Childbirth Connection

Food Find: Putting Healthy Food Choices in the Path of Everyday Life
from the American Heart
Association; winner announced by Kristi Miller Durazo, AHA
And you’ll see the winners of yesterdays Health 2.0 Live Code-a-Thon ! nal, presented by Lizzie Dunklee &
Andrew Odewahn.
Andrew Odewahn, Director, Business Relations, O’Reilly Media
Andrew has worked as an author and editor for titles like Designing Interfaces and Beautiful Visualization,
and also gets to play with fun toys like Arduinos (a tool for making computers that can sense and control
more of the physical world). We’ve been working with Andrew in our Developer Challenges and he brought
Make magazine to collaborate with the recent Health 2.0 Developer Code-a-thon in Boston. Given that he
was accompanied by 3-D printers and Kinect controllers that got hacked into becoming neurological sensors,
Lizzie believes he “brings magic with him wherever he goes.”
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3:20pm
Afternoon Break
Join us in the exhibit Hall for afternoon break and healthy snacks.
4:00pm
Making Health Care Cheaper
Inspired by a keynote we heard some time back from Mark Smith at California Health Care Foundation
and by the work of organizations such as West Wireless Health Institute, we’re going to push the envelope
on how Health 2.0 technologies and the companies using them can actually lower the cost of health care.
We’ll be discussing new models for care delivery, new Health 2.0 technologies that reduce costs, and
dealing both with new ideas, but also an old chestnut—how come technology should reduce costs but
sometimes increases it?
Moderated by:
Matthew Holt, Co-Chairman, Health 2.0
Speakers include:
Arnie Milstein, Professor of Medicine and Director of the Clinical Excellence Research Center,
Stanford University
Arnie’s distinguished career as medical director of the Paci! c Business Group on Health and at Mercer
Consulting took a turn last year when he became head of the new Stanford Clinical Excellence Research
Center. Arnie’s spent his career investigating and highlighting care delivery models that lower health care
spending and improve clinical outcomes—including a series of articles highlighting primary care-driven
communities across America that have succeeded despite our current reimbursement system. Arnie’s also
been a mover behind technology, including being an inspiration behind Cisco’s HealthPresence. Now at
Stanford collaborating with the Schools of Medicine, Engineering and Business, Arnie’s going to be building
new care models (and not necessarily in Stanford’s new $2 billion taj-mahospital). We can’t think of anyone
better to put America’s cost problems in perspective and help assess how Health 2.0 might help.
Rushika Fernandopulle, President, Iora Health
Rushika lives multiple parallel lives in health services innovation, research and public policy. He coauthored
Uninsured in America
, was the ! rst executive director of the Harvard Interfaculty Program for Health Systems
Improvement, and ran two divisions at The Advisory Board Company. Now with several large employers
and unions across the nation, Rushika is trying to reinvent the primary care experience, and of course Atul
Gawande just made him and his Atlantic City clinic famous in a recent New Yorker article.
Eric Langshur, Founder & Chairman, Rise Health, Inc.
Following a successful career in aviation, fuel cells and more, Eric Langshur and wife Sharon spent several
years dealing with complications of their infant son Matthew’s hospitalizations. The result was CarePages
which soon became the standard way for patients to communicate online about their hospital stays to loved
ones. Via Revolution Health, CarePages is now part of the Everyday Health empire but Eric still has the Health
2.0 bug. He’s now Chair of Myca (the company behind Hello Health) and today is here to talk about his latest
venture, Rise Health. Rise is doing the really hard job of taking new care models and introducing them to
larger hospital systems—we assume change management and patience are involved!
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23
Norman Wu, Co-founder, President & CEO of Qliance Medical Management
After running three start-ups, a decade at management consultants Bain, and tuning around a semi-conductor
company, Norm has taken on a real challenge—building a functional and pro! table primary care model. With his
physician brother-in-law Garrison Bliss, Norm started Qliance, a venture-backed pre-paid primary care system.
The model charges consumers a " at fee for all primary care and in its pilots in Seattle it’s had remarkable results
in not only transforming the primary care experience but also in reducing other care costs. Now Norm is taking
the model nationwide.
Don Casey, CEO, West Wireless Health Institute
When call center billionaires Gary & Mary West wanted to change health care and stimulate an industry, they
picked San Diego and Don. Don came to WWHI after 25 years at J&J, ending up Chairman of the Comprehensive
Care group and member of the Company’s Executive committee. Now he’s putting together a di# erent kind of
non-pro! t—one that will have its own engineering team, and will be investing in and building wireless products
that make health care cheaper. And today he’s going to show us one of their ! rst prototypes— appropriately
enough for this conference, it’s called Sense4Baby.
With Demos from and Discussion with:
Ethan Austin, Co-Founder, GiveForward
After fundraising online for a charity marathon, Ethan began to wonder what other causes the same
tools could be used for. He then met Desiree Wrigley who was looking for a partner to do the same thing.
GiveForward is the result. It helps people create an online fundraising page, and most people use it to try to
get help with medical expenses.
Jay Mason, President & Co-founder, MyHealthDIRECT
After years in insurance and starting a nationwide complementary care network, Jay founded MyHealthDIRECT
in 2005. It took him a couple of years to convince Matthew that an appointment scheduling system for Medicaid
providers and community clinics was a viable proposition, but you’ll see today that it both does good and makes
business sense. There’s similar vision behind Jay’s work supporting Christian education and charities in the US
and in the troubled land of the Congo.
Bettina Experton, Founder & CEO, Humetrix
Bettina’s been a national health policy advisor in three continents, and at Health 2.0 last Fall she showed us
the U-BeWell (USB-based) and MediSee (smart phone) tools which patients can use to control their medical
record distribution. Today Humetrix will introduce the “Automated Health 2.0 Medical Home Page.” We’ll discuss
trademark legalities with Bettina later!
Bart Foster, Founder & CEO, SoloHealth
Bart has a background of being entrepreneurial with big companies (Novartis, Kellogs), but SoloHealth is a
start-up on a mission to put thousands of its self-service networked diagnostic units in retail stores across
America. You can check (and get educated about) your weight, vision, blood pressure and more. Is this a
glimpse into the future of automated routine primary care? We’ll be showing SoloHealth for the ! rst time and
asking the tough questions.
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5:30pm
How Are We Going to Make a Di" erence?
For more than a day the discussion has been about how health care can be cheaper, how Health
2.0 can advance research, and what to do about our national (and international crisis) with lifestyle
induced disease. In the final session, some key players will discuss their vision for the future of
health care, and the role Health 2.0 will play.
Moderated by:

Jane Sarasohn-Kahn, Principal, Think-Health
Jane’s a health economist who delivers insight about trends, technology, and policy to clients
across health care. She has one of the best blogs in health care (Health Populi) and wrote both the
landmark 2008 CHCF report “The Wisdom of Patients,” and the recent & fabulous 2011 CHCF report
“The Connected Patient.” She’s a loved and trusted consigliere to all of us at Health 2.0.
Panelists include:
Lygeia Ricciardi, Senior Policy Advisor for Consumer e-Health, ONC, HHS
We’re thrilled that long time Health 2.0 friend (and sometime guest THCB contributor) Lygeia
is the first to hold a brand new position within ONC directly representing consumers. Lygeia’s
been working for more than 15 years on the use of Internet and communication technologies
to improve life for consumers. Her work includes stints at the FCC, six years at the Markle
Foundation working on their Common Framework for health information, designing interactive
education for a kids’ dotcom called MaMaMedia, and graduate work at MIT Media lab. More
recently she’s been running her ClearVoice consulting practice and helping the Center for
Democracy & Technology in its health privacy work. We can’t think of a better appointee, and
we’re thrilled that this is her first public appearance in the new role. Bet you didn’t know that
ClearVoice is the translation of Lygeia from the Greek!
Margaret Laws, Director, Innovations for the Underserved, California HealthCare Foundation
For several years CHCF’s President Mark Smith has been demanding that health care becomes
cheaper. After more than a decade at CHCF Margaret is now running the Innovations for the
Underserved program, working to reduce cost and improve access. In other words she’s tasked with
putting her boss’ words into action. Since November last year CHCF has doubled down on this idea
by introducing a $10m innovation fund modeled on social venture capital. We’ve been delighted to
work with CHCF and Margaret, and we’re hoping that the Health 2.0 community can held disrupt
the system and get us to “cheaper”.
Stephen Downs, Assistant Vice President, Health Group, Robert Wood Johnson Foundation
(Bio on page 10)
David Rosenman, Assistant Professor of Medicine, Mayo Clinic
David is a physician and innovation guru at Mayo Clinic, which has been responsible for
showcasing all types of changes and trends in health care, and using America’s premier provider
brand as a megaphone. In the past couple of years he’s been called both “one to watch in
health care” by FierceHealthcare and “Teacher of the Year” by Mayo Medical School’s graduating
class. David invited Indu to speak at Mayo Clinic in 2009 and we’re delighted that he’s here to
reciprocate. Catch him quick, as he’s off to MIT for a sabbatical as a Sloan Fellow in Innovation
and Global Leadership this summer.
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6:10pm

Closing Remarks
Indu and Matthew will close the conference with a couple of special surprises.
6:20pm

Sparkling water & healthy hors d’oeuvres (plus some cocktails too!)
In keeping with the theme of healthy food, there’ll be a some healthy alternatives to go along with the
traditional Health 2.0 cocktail hour. Mingle, have fun and make plans to see your old and new friends in
San Francisco in September.
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HEALTH 2.0 WOULD LIKE TO THANK OUR GENEROUS SPONSORS...
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26
THE HEALTH 2.0 TEAM
Matthew Holt
, Co-Chairman of Health 2.0, spent the 1990s learning from the best to be a health care futurist at
Institute for the Future, and a survey researcher at Harris Interactive. In the early 2000s he spent time at a PHR start-
up, but since he’s been the author of The Health Care Blog, and co-founder of Health 2.0—roles for which he was
mostly self-taught!
Indu Subaiya
is Co-Chairman & CEO of Health 2.0. She’s been leading Health 2.0’s expansion into the world of
challenges, prizes and code-a-thons. She is also passionate about the role of storytelling and media in Health 2.0
and exec produces the documentaries seen on Health 2.0 TV and curates the relaunched community blog, Health
2.0 News. Prior to Health 2.0, Indu ran her own healthcare strategy consulting firm and worked as Entrepreneur in
Residence at Physic Ventures.
Lizzie Dunklee
is Executive Producer at Health 2.0, where she is in charge of making every aspect of the conference
work smoothly. Lizzie’s also been working hard on the Health 2.0 Developer Challenge, and producing our uniquely
formatted live code-a-thons.
Hillary McCowen
is the Sales and Marketing Manager for Health 2.0. Hillary started as our customer service
associate, and is now responsible for managing our key sponsor relationships, and promoting the ever-growing
commercial and marketing reach of the Health 2.0 movement!
Emily Ebert
has been Producer at Health 2.0 just since December 2010 and she’s already the main taskmaster (and
assistant) for speakers and demoers. Before working with Health 2.0, she was an event coordinator and manager for
a non-profit arts organization in Eugene, OR where she and Lizzie both live. And Emily just got engaged last month!
Bianca Grogan
has been the Events and Marketing Associate for Health 2.0 since February 2010. That means she
runs registration, helps with marketing and public relations, and is the first point of contact when you call us on the
phone, or send that email to “info@”.
Marco Smit
is President of Health 2.0 Advisors, our consulting division. For the past 18 months he’s been
helping companies of all sizes use Health 2.0 to find new opportunities. Marco’s background includes stints at
Monitor and AT Kearney, as well as several biotech companies. In 2011 Health 2.0 Advisors will be introducing
several new offerings.
Liz Rockett
has joined to continue to build the Health 2.0 Developer Challenge, creating an ecosystem of innovators
to tackle healthcare’s biggest problems. Liz had stints at Trizetto and Kaiser, and previously ran a developer
group building nursing business intelligence software at The Advisory Board Company. She started in product
management in stroke care at Outcome Sciences.
Deb Linton
is the Managing Editor of the Health 2.0 News Blog, which was launched this past January. She came
to us from Center for Connectecd Health in Boston, where she studied applying social technology to health care
settings. Deb is on the Executive Board of the Society for Participatory Medicine—as is Indu.
Pascal Lardier
is an experienced event producer with nearly two decades in health care and technology conference
management. Pascal has been putting together international health care conferences in Europe and the US for over
10 years, which is why we’re delighted that he’s now in charge of Health 2.0’s international conference expansion.
Lauren Golik
is Health 2.0’s graphic artist. She is responsible for all our printed materials, powerpoints and signs,
and on the side runs a soy-based undergarment company. (Really!)
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Edbury Enegren
is our behind-the-scenes design whisperer and code churner. He’s been grinding away at the Health
2.0 backend for a few years now, setting up all our new websites and fixing bugs. Edbury lives in Brooklyn, and thinks
the Spring Fling is the best excuse to fly back to his home state for some sunshine.
Tali Kozak
is working for Health 2.0 contributing to our ever growing database of companies. Tali’s back in Los Angeles
after completing her B.A. in Environmental Studies, followed by a year of national service as an Americorps volunteer
and urban farmer in New York City.
Connie Chen
is also working on the Health 2.0 database. Connie is a medical student at UCSF, who also finds time to
be politically active in medical politics and be on a winning Health 2.0 code-a-thon team. (We’ll have to revisit that
conflict of interest policy!)
THE HEALTH 2.0 CONSI GLI ERES
We’ve had a great deal of support, help and counsel from many people since we floated the idea of having these
conferences. While there’s not space to mention everyone who has helped, we want to especially thank our
advisory board members.
Enoch Choi, MD, Physician, PAMF & Community Product Manager, MedHelp
Esther Dyson, EDventure
Douglas Goldstein, eFuturist & CEO, Medical Alliances
David Kibbe, MD, AAFP
Sunil Maulik, PhD, President and Chief Business Officer, RemakeHealth
Jane Sarasohn-Kahn, MA, MHSA, THINK-Health
Scott Shreeve, MD, CrossOver Healthcare
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Our 2010 Health 2.0 Annual Conference was our best yet.
More than 1,000 people gathered to see the cutting edge of
innovation in health technology, with several major product
launches, groundbreaking announcements and more than 100
live technology demos. 45% of the crowd called it “one of the
best conferences they’ve ever been to” (and most of the rest
called it “very good!).
In 2011 we’ll be back at the San Francisco Hilton on
September 26-27 and we expect an even larger crowd from
the worlds of technology, health plans, providers, pharma,
government, finance and more to see the most comprehensive
line-up of technology innovation, discuss the latest changes
in health care, and investigate the best new health care
technology startups at
Launch!.
We plan to top 2010’s success with a groundbreaking all
new line-up of speakers, panels and demos! If you want to get
involved in health care innovation, you need to be at Health 2.0!
We look forward to seeing you in San Francisco!
WWW.HEALTH2CON.COM