Why do you need social media monitoring?

Arya MirΔιαχείριση

7 Μαϊ 2012 (πριν από 5 χρόνια και 8 μήνες)

800 εμφανίσεις

Why do you
need
social media
monitoring
?

Image courtesy socialmediamagic.com

Word Of Mouth
Publicity

Has Always Been

An Effective Tool

For

Marketing

Where did
you buy this
robe from?

On the
roadside
plaza off the
Third Block

I should buy
one too!!!

Image courtesy dcist.com

Image Courtesy news.softpedia.com

The New Address for


Word Of Mouth Publicity:

“Online”

Opinions &
Recommendations
for products are
available on the
internet

Image courtesy speakingforspot.com

Negative
comments can
ruin your business

Positive
feedback
gets
you more
customers

70% of the people

trust

opinions and feedback

posted online

Source: blog.neilson.com

Internet has turned


the world into

Global Village.

Conversations now happen


ONLINE


LinkedIn
has
over
100
MILLION
users and adds
about
1 MILLION
new users to
its service every week


Twitter
has
more than
145 MILLION
users
and adds about
6 MILLION
new
users a month


Facebook
currently
has over

850
MILLION
active
users around the
globe


YouTube
has
2
BILLION

views per day, and
24 hours of video is uploaded
every minute

The

Conversation

Bubble

Capitalize
on this free

flowing
“social chatter”

Image Courtesy Kenburbery.com

Steps for Social Media Monitoring

LISTEN


Discover all real time
consumer conversations

MEASURE

Monitor, analyze and
track the conversations


ENGAGE

Engage in active
dialogue with
consumers

Listen

Image Courtesy Twin72.typepad.com

People are talking about you ONLINE

Some
Comments
are

Positive

Some
Comments
are

Negative

Monitor
What They
Are Saying

Image Courtesy teamaltman.com

ENGAGE

&

Grow
Audience

ENGAGE

For

Grievance

Redressal

Engage with your customers to
convert the negative responses
into positive leads

Become Popular on Social Media

Turn your leads into profit

by Social Media Monitoring

Image courtesy dreamgrow.com

(c)2012 InRev Systems

We believe in
conversations


rather than in
presentation
.


Agnivo
Niyogi

agnivo@in
-
rev.com

Mobile : +91 8197209287

Site :
http://simplify360.com